Starbucks x Herschel Launch New Series of Cool Black Design Backpacks, Cross-Body Bag and more
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New Starbucks® X Herschel Supply Co. collection spotlights recycled and reusable materials
In celebration of Earth Day, Starbucks is partnering with a design-driven global accessories brand, Herschel Supply Co., to bring customers innovative reusable products made from recycled coffee grounds.
Available for a limited time exclusively at Starbucks stores in Asia, the Starbucks® X Herschel Supply Co. merchandise collection is inspired by a shared love of coffee, people and planet. For the first time in Asia, Starbucks offers both accessories and drinkware made from recycled coffee grounds, offering customers another way to express their unique personal style and celebrate their love for the planet.
Perfect for summer adventures and everyday occasions, the collection includes stylish backpacks, accessories, and a range of sustainable and reusable drinkware. Designs inspired by ruby-red coffee cherries speak to a shared love of coffee, people and the planet.
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Starbucks has launched new co-branded merchandise with Hershel! Available now in Malaysia! In order to coincide with the arrival of Earth Day, Starbucks has teamed up with Canadian casual backpack brand “Herschel Supply Co.” to launch a series of cool joint new products with a black theme.
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Each design is inspired by the coffee fruit that shines like ruby and is embellished with simple text COFFEE, PEOPLE, PLANET, which symbolizes Starbucks’ commitment and yearning for a sustainable life. The bag products are made of recycled coffee grounds and other environmentally friendly materials, which not only represents the practice of sustainable living but also allows everyone to work together with Starbucks to protect the earth and love the earth.
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“Starbucks is proud to launch our second collection with Herschel Supply Co., harnessing our scale for good, and creating positive impact through our collaborative partnerships,” said Erin Silvoy, vice president, Product and Marketing, Starbucks Asia Pacific. “As we look to create a resource positive future, Starbucks is committed to taking action together with our customers to protect the planet we share.”
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