If you have children at home, are a fan of collecting limited edition merchandise, or simply enjoy stretching every Ringgit while shopping, then this is one promotion worth paying attention to. Everrise has teamed up with Choki Choki and the popular BoBoiBoy characters to bring shoppers an exciting redemption campaign that combines everyday grocery shopping with exclusive rewards.
Running from 10 July until 19 July 2026, this limited-time promotion is taking place at Everrise Bintulu Medan Jaya, giving shoppers the opportunity to bring home exclusive BoBoiBoy-themed pillows simply by meeting the required spending amount. Whether they are already planning their weekly grocery run or looking for something fun to surprise the children, this campaign adds extra value to every purchase.
One of the nicest things about promotions like this is that shoppers do not necessarily have to spend on products they do not need. Instead, they can continue buying household essentials, groceries, snacks, beverages and daily necessities while working towards an attractive free gift. It makes regular shopping feel a little more rewarding.
The highlight of this campaign is undoubtedly the Choki Choki x BoBoiBoy exclusive pillow collection. These aren’t ordinary promotional gifts. They are specially designed limited edition items that feature the well-loved BoBoiBoy characters, making them especially appealing to young fans and collectors alike.
To make the campaign even more exciting, shoppers can also collect all 24 different character cards throughout the promotion. Collecting and completing the character set adds another level of enjoyment, especially for families who enjoy interactive activities together. Children can trade cards, complete their collections and look forward to earning the exclusive rewards available during the campaign.
The redemption mechanic is simple and easy to understand.
Customers who spend RM30 during the promotional period can redeem a FREE Choki Choki x BoBoiBoy Pillow, while those spending RM100 are entitled to redeem a FREE 2-in-1 Exclusive Pillow, subject to the campaign terms and available stock.
For many households, spending RM30 or RM100 on groceries is already part of their normal weekly budget. Instead of leaving with only their shopping bags, they also receive an exclusive gift that cannot easily be purchased elsewhere. That makes this promotion particularly worthwhile.
Parents may find this campaign especially useful if their children already enjoy BoBoiBoy. Rather than buying licensed merchandise separately, they can receive official themed gifts simply by combining their grocery shopping with the promotion.
Collectors should also take note because limited edition promotional merchandise often disappears quickly once stocks are exhausted. Since the campaign clearly states that gifts are available while stocks last, early visits are highly recommended. Waiting until the final few days may increase the risk of missing out on the preferred redemption item.
Another reason this campaign stands out is the nostalgic appeal of Choki Choki itself. For many Malaysians, Choki Choki has been a favourite chocolate treat since childhood. Pairing this familiar brand with BoBoiBoy creates a fun collaboration that appeals to both children and adults alike.
Families visiting Everrise during the promotion can turn an ordinary grocery trip into something a little more memorable. Children can help choose products, keep track of the spending total and eagerly anticipate redeeming their pillow once the qualifying amount has been reached. It transforms a routine shopping errand into an enjoyable family outing.
If they are aiming for the higher spending tier, it may be worthwhile combining multiple household purchases into one visit. Buying pantry staples, cleaning products, frozen foods, beverages and personal care items together could easily help reach the RM100 spending requirement while staying within the family’s normal shopping budget.
The exclusive 2-in-1 pillow is expected to be one of the most sought-after rewards during the campaign. Limited edition items like these are often unavailable after the promotion ends, making them especially attractive to fans who enjoy collecting branded merchandise.
Another practical tip is to plan the shopping list before visiting the store. This helps shoppers purchase only what they genuinely need while still qualifying for the redemption. Promotions are always more rewarding when they fit naturally into existing household spending rather than encouraging unnecessary purchases.
For residents around Bintulu, especially those living near Medan Jaya, this campaign offers another good reason to stop by Everrise during the promotional period. Even shoppers who regularly visit the supermarket may appreciate receiving something extra without paying additional charges beyond their usual grocery expenses.
It is also worth mentioning that promotional gifts like these often become treasured keepsakes for children. The BoBoiBoy pillow can be used in bedrooms, reading corners, during travel or simply as a favourite cushion while watching television. Since it features familiar characters, it is likely to become a popular companion for young fans.
Collectors of promotional merchandise may also appreciate campaigns like this because exclusive redemption items are usually produced in limited quantities and may not return once the campaign concludes.
As always, shoppers should remember that redemption items are subject to availability. Once the allocated stocks have been fully redeemed, the promotion may conclude earlier for the gifts even though the campaign dates remain valid. Visiting sooner rather than later offers the best opportunity to secure the preferred reward.
Those interested in learning more or viewing the original promotional announcement can visit the official Facebook post here:
https://www.facebook.com/100064600602983/posts/
Overall, this is one of those promotions that makes perfect sense for families already planning their grocery shopping. There is no complicated mechanic, no lucky draw and no lengthy registration process. Simply shop, meet the qualifying spend and redeem the exclusive gifts while stocks remain available.
With attractive redemption tiers starting from only RM30, plus an even more rewarding RM100 spending option, this limited-time campaign is certainly worth considering for BoBoiBoy fans, Choki Choki lovers and bargain hunters alike. If they are shopping at Everrise Bintulu Medan Jaya between 10 and 19 July 2026, it would be a great opportunity to enjoy the promotion before the exclusive merchandise is gone.
Source:
https://www.facebook.com/100064600602983/posts/
Promotional/Event Details
Merchant: Everrise
Promotion: Choki Choki x BoBoiBoy Exclusive Pillow Redemption Promotion
Date: 10 July 2026 – 19 July 2026
Time: During normal store operating hours
Venue: Everrise Bintulu Medan Jaya
Promotion Mechanics:
- Spend RM30 and redeem a FREE Choki Choki x BoBoiBoy Pillow.
- Spend RM100 and redeem a FREE 2-in-1 Exclusive Pillow.
- Collect all 24 BoBoiBoy character cards during the campaign.
- Redemption is while stocks last.

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