If there is one thing that makes a food promotion even more exciting, it is when everyone has a different chance of enjoying exclusive rewards. Instead of the usual discounts that apply to everyone, The Soybean Factory has decided to celebrate its 7th Anniversary with a fun and creative campaign where the rewards depend on the number of “7”s found in a customer’s Identity Card number.
Running from 7 July until 28 July 2026 on selected promotional dates, this anniversary campaign is packed with attractive savings, complimentary drinks, Buy 1 Free 1 offers, and even the opportunity to win an impressive RM777 Cash Voucher Package together with a mystery gift. Whether someone is already a loyal fan of their silky Tau Fu Fah or simply looking for a worthwhile food promotion in Malaysia, this celebration is certainly worth adding to the calendar.
One of the best things about this campaign is how easy it is to participate. There are no complicated sign-up forms, memberships or point collections required. Customers simply need to present their Identity Card during the promotion, and the number of “7”s in their IC will determine the reward they receive.
This unique concept adds an element of excitement because every customer could walk away with a different prize. It turns an ordinary dessert stop into something much more memorable, making every visit feel like a small celebration.
For those who have one “7” in their Identity Card number, they can enjoy RM2 OFF the delicious Pandan Tau Fu Fah, bringing the price down to just RM6.90. This is a fantastic opportunity for anyone who has been wanting to try one of The Soybean Factory’s signature desserts without spending much.
Their Pandan Tau Fu Fah has become increasingly popular among dessert lovers thanks to its smooth texture, fragrant pandan aroma and comforting taste. Combined with freshly prepared soy-based ingredients, it makes for a refreshing dessert that many Malaysians enjoy regardless of the weather.
Customers lucky enough to have two “7”s in their Identity Card can enjoy even greater value. Simply purchase one Pandan or Classic Tau Fu Fah Series dessert and receive one complimentary cup of Yellow Soyabean. This makes the promotion ideal for sharing with a friend or family member while enjoying an affordable dessert break together.
Meanwhile, those holding three “7”s in their Identity Card receive one of the most popular rewards in the campaign — Buy 1 Free 1 on the Pandan or Classic Tau Fu Fah Series. Buy 1 Free 1 promotions are always crowd favourites because they effectively halve the cost when shared between two people, making it an excellent opportunity for couples, friends or colleagues looking for a relaxing dessert outing.
The excitement becomes even bigger for customers whose Identity Cards contain between four and six “7”s. These fortunate visitors will enjoy a remarkable 70% OFF their total bill, with savings capped at RM70. This reward could translate into substantial savings, especially for families or larger groups dining together.
Imagine visiting with parents, siblings or friends and enjoying generous discounts across the bill simply because of an Identity Card number. Promotions like this do not come around very often, making it worthwhile to check those IC numbers before heading over.
Of course, the highlight of the anniversary celebration is reserved for the rare few who possess the ultimate lucky Identity Card.
Anyone whose Identity Card contains seven “7”s will receive the campaign’s grand reward — an incredible RM777 Cash Voucher Package together with a complimentary mystery gift.
Although only a small number of customers may qualify for this top prize, it certainly adds an exciting element to the entire campaign. Even those who may not have seven lucky digits will probably enjoy checking their Identity Cards just in case fortune happens to be on their side.
The Soybean Factory has cleverly transformed an ordinary anniversary promotion into an engaging event that encourages customers to participate, compare rewards with family members and even invite friends to join in the fun.
Rather than simply offering one fixed discount, they have created a campaign that sparks curiosity and conversation. Many families may discover that different members qualify for different rewards, making it even more enjoyable to visit together.
Apart from the promotional savings, this anniversary celebration is also an excellent excuse to revisit one of Malaysia’s favourite destinations for traditional soy-based desserts.
Tau Fu Fah has always been appreciated for its soft, silky texture and comforting flavour. Whether someone prefers the fragrant Pandan version or the timeless Classic Tau Fu Fah, both options make an enjoyable afternoon treat or light dessert after a meal.
Their Yellow Soyabean drink also complements the desserts perfectly, offering a refreshing beverage made from quality soybeans.
Food promotions like this also present an opportunity to discover menu items that customers may not normally order. Since many of the rewards involve complimentary products or Buy 1 Free 1 deals, visitors can explore more of the menu while spending less.
The selected promotion dates include 7 July, 17 July, 27 July and 28 July 2026, making these limited-day events that should not be missed. Since the offers are only available on these specific dates, planning ahead will ensure customers do not miss the opportunity to claim their eligible rewards.
As with all promotional campaigns, terms and conditions apply, and availability may vary while promotional stocks last. Customers are encouraged to check the official announcement before making their visit.
For the latest updates and complete promotional information, customers can refer to The Soybean Factory’s official Facebook announcement here:
https://www.facebook.com/100061017414853/posts/
Overall, this anniversary campaign stands out because it combines generous discounts with a playful concept that makes every customer curious about what reward they might receive. Whether someone qualifies for RM2 off, enjoys a complimentary drink, receives a Buy 1 Free 1 deal, unlocks 70% off the total bill or even walks away with the RM777 voucher package, there is plenty of value waiting throughout the celebration.
If anyone has been searching for an affordable dessert outing, planning to meet friends for a relaxing afternoon, or simply looking for an enjoyable food promotion happening in Malaysia this July, The Soybean Factory’s 7th Anniversary celebration is certainly one worth considering. Good food always tastes better when accompanied by attractive savings, and this limited-time campaign offers exactly that.
Promotional/Event Details
Merchant: The Soybean Factory
Promotion: 7th Anniversary Identity Card Reward Promotion
Date: 7 July 2026 – 28 July 2026 (Promotion available on 7 July, 17 July, 27 July & 28 July 2026)
Time: During normal operating hours (varies by outlet)
Venue: All participating The Soybean Factory outlets, Malaysia
Promotion Highlights:
- 1 x “7” in IC – RM2 OFF Pandan Tau Fu Fah (RM6.90)
- 2 x “7”s – Buy 1 Pandan/Classic Tau Fu Fah, Free 1 Yellow Soyabean
- 3 x “7”s – Buy 1 Free 1 Pandan/Classic Tau Fu Fah Series
- 4 to 6 x “7”s – 70% OFF total bill (maximum RM70 discount)
- 7 x “7”s – RM777 Cash Voucher Package plus Free Mystery Gift
Official Source:
https://www.facebook.com/100061017414853/posts/
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