There are moments when a promotion feels a little more special than the usual discount or bundle deal, and this Marrybrown campaign is one of them. From 27 to 29 January 2026, Marrybrown Malaysia is rolling out a limited-time celebratory promotion that gives customers a FREE 1-piece MB® Fried Chicken with any purchase made via the MB App. It is not just another giveaway; it is Marrybrown’s way of saying thank you to the people who have supported the brand over the years.
Marrybrown recently achieved a significant milestone by winning GOLD – The People’s Choice Award at the Putra Aria Brand Awards 2025. This award is especially meaningful because it reflects real consumer trust and preference, rather than just industry votes. In simple terms, it means Malaysians themselves chose Marrybrown as a brand they genuinely love. Instead of quietly celebrating behind closed doors, Marrybrown decided to share the joy with the public, turning this achievement into a reward for loyal customers.
For bargain hunters and food lovers, this promotion is the perfect example of how brand celebrations can translate into real savings. A free piece of fried chicken may sound simple, but when paired with any purchase, it becomes an easy win. Whether someone is ordering a burger, rice set, or even just a snack, they still walk away with an extra piece of Marrybrown’s signature fried chicken at no additional cost.
One reason this deal stands out is its accessibility. There is no complicated minimum spend, no need to buy specific sets, and no long list of exclusions. As long as the order is made through the MB App during the promotion period, the free chicken is included. For customers who already use the app regularly, it feels like a bonus for something they are already doing. For those who have not tried the app before, this promotion is a good reason to download it and explore what Marrybrown offers digitally.
Marrybrown’s fried chicken has always been one of their strongest draws. Known for its crispy coating and well-seasoned meat, it appeals to a wide range of tastes. Getting an extra piece for free means customers can share it with a friend, add it to a meal, or simply enjoy a more filling dining experience. In times when food prices continue to rise, small additions like this can make a noticeable difference to the value of a meal.
Beyond the free chicken, this promotion also highlights how Marrybrown continues to stay connected with their customers. Winning the People’s Choice award is a reflection of long-term trust, and giving back through a nationwide promotion reinforces that relationship. It shows that the brand recognises their success comes from everyday customers who choose Marrybrown for quick meals, family gatherings, and casual treats.
This promotion is also ideal for families. Parents looking for affordable meal options during the school holiday period or busy workdays can stretch their budget a little further. Ordering meals for several people through the app means extra fried chicken pieces without extra spending, which can be especially useful when feeding children or sharing among siblings.
Students and young adults will also find this deal appealing. With tight budgets and a love for fast food, a free item is always welcome. A simple purchase such as a burger or snack box can turn into a more satisfying meal with the added chicken. For those living on allowances or managing monthly expenses carefully, small promotions like this add up over time.
Another reason to enjoy this deal is its short duration. Being valid only from 27 to 29 January 2026, it creates a sense of urgency. Limited-time offers often feel more exciting, and they encourage people to act quickly rather than postponing. This makes it a good opportunity to plan a Marrybrown visit or place an online order within those three days.
From a broader perspective, this campaign reflects a positive trend in Malaysia’s food and beverage scene. Brands are increasingly recognising the importance of customer appreciation and engagement. Instead of focusing solely on sales-driven promotions, Marrybrown is using this moment to celebrate a shared achievement with their customers. That emotional connection often makes a promotion more memorable and enjoyable.
For those who have not visited Marrybrown in a while, this is also a good chance to rediscover the menu. Alongside the classic fried chicken, Marrybrown offers local-inspired items, burgers, rice meals, and desserts that cater to Malaysian tastes. Pairing any of these with a free chicken piece enhances the overall experience and may even encourage customers to try something new.
It is also worth noting that app-based promotions usually come with added convenience. Ordering through the MB App allows customers to browse the menu, customise orders, and avoid queues during peak hours. Combining convenience with a free item makes the overall value even stronger. For busy working adults, this can be a practical and rewarding way to enjoy a quick meal.
In terms of value, while the free item itself has a clear monetary benefit, the real appeal lies in how easy it is to redeem. There is no complicated redemption process, no physical coupons, and no need to remember promo codes. Everything is integrated into the app experience, making the promotion straightforward and stress-free.
Ultimately, this Marrybrown promotion is about more than just fried chicken. It is a celebration of trust, loyalty, and shared success. By choosing to reward customers directly, Marrybrown reinforces why they continue to be a popular choice in Malaysia’s competitive fast-food landscape. For three days only, customers get to enjoy both good food and good value, making it a deal well worth taking advantage of.
For more information and the original announcement, customers can refer to the official source here:
https://www.facebook.com/100064274786656/posts/
Promotional/Event Details
Date: 27–29 January 2026
Time: All operating hours (subject to individual outlet operating times)
Venue: All participating Marrybrown outlets in Malaysia via MB App

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