When Merdeka season rolls around, Malaysians often look forward to more than just the patriotic celebrations. It’s also the time when brands roll out some of their most exciting offers of the year, and this Merdeka is no different. For 2025, LARRIE has teamed up with GEOX to bring shoppers something truly special at Lalaport BBCC. This campaign is not just about fashion and footwear—it’s also about giving back to the environment while rewarding shoppers with great prizes.
If you are someone who loves stylish yet comfortable footwear, or you’re simply looking for a good bargain to refresh your wardrobe, then this promotion is worth paying attention to. The deal runs across two main phases, and both are equally attractive. First, from 26 August until 8 September 2025, the LARRIE & GEOX Merdeka in Style campaign will be taking place at Lalaport BBCC (Ground Floor, Main Atrium). This is the highlight event where shoppers can explore their latest shoe collections, discover fashion-forward designs, and enjoy limited-time promotions while soaking up the vibrant Merdeka atmosphere.
Secondly, from 29 August until 30 September 2025, LARRIE will run an additional campaign that ties shopping with a greater cause. Shoppers who spend RM100 and above on LARRIE shoes during this period will contribute towards restoring a tree under their name in partnership with Green Checkout. To top it off, they will also stand a chance to win two pairs of shoes. This is a clever initiative that rewards customers while supporting environmental sustainability—a double win.
Why should you not miss this deal?
There are plenty of reasons to make time for this event. Let’s break down why this deal is more than just another sale.
1. A chance to shop stylish footwear at special promotions
LARRIE has long been known for offering trendy yet functional shoes. Their partnership with GEOX for this campaign ensures that shoppers get to see a curated selection of fashionable designs that suit both work and casual wear. Whether it’s sleek office shoes, chic loafers, or versatile sneakers, there’s bound to be something for everyone.
Events like this often come with exclusive discounts or bundles, so visiting Lalaport BBCC during this campaign might allow shoppers to pick up their favourite pairs at a more attractive price. If you’ve been eyeing a new pair of shoes, this would be the right time to make that purchase.
2. Shop with purpose – contribute to tree restoration
One of the standout elements of this promotion is its partnership with Green Checkout. For every RM100 spent on LARRIE shoes during the 29 August–30 September period, a tree will be restored under the customer’s name. In other words, your shopping directly supports environmental sustainability.
In an age where consumers are increasingly conscious of their ecological footprint, initiatives like this make shopping feel more meaningful. It’s not just about buying something new for yourself—it’s about knowing your purchase contributes positively to the planet.
3. Win free shoes – double the rewards
On top of the tree restoration initiative, customers stand a chance to win two pairs of shoes. Imagine walking away with stylish footwear that you didn’t even have to pay for, just by participating in this campaign. Giveaways like this add an exciting edge to shopping, and with every RM100 you spend, you’re not only treating yourself but also increasing your chances of winning.
4. Experience Lalaport BBCC’s lively atmosphere
The venue itself is worth a mention. Lalaport BBCC is fast becoming one of Kuala Lumpur’s most vibrant shopping destinations. Located in the heart of the city, it’s easily accessible and packed with dining, shopping, and entertainment options. Visiting the LARRIE & GEOX event at the Ground Floor, Main Atrium, will not only give you access to the promotion but also allow you to enjoy a day out exploring everything Lalaport has to offer.
5. Celebrate Merdeka with style
What better way to embrace the patriotic season than with a fresh look? Shoes are often the finishing touch that brings an outfit together. With LARRIE and GEOX offering their latest designs, this is the perfect chance to update your footwear collection while marking Merdeka in style.
Why LARRIE remains a trusted brand
For those who are not as familiar, LARRIE is a homegrown Malaysian footwear brand that has been around since the late 1970s. Over the decades, they have earned a reputation for delivering shoes that combine style, durability, and comfort. Partnering with GEOX, an Italian brand famous for breathable and high-quality footwear, makes this campaign even more appealing. Together, they bring international flair and local reliability under one roof.
Practical tips for shoppers
To make the most out of this campaign, here are some practical suggestions:
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Plan your visit early: The Merdeka in Style event runs for less than two weeks at Lalaport BBCC, so don’t leave it until the last day. Visiting earlier means better choices in sizes and designs.
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Set a budget: Since spending RM100 or more qualifies you for the tree restoration and giveaway, it’s worth planning your shopping so you cross that threshold.
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Keep receipts: To ensure you’re eligible for the campaign’s perks, always keep your purchase receipts and check with the event booth for participation details.
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Explore GEOX collections: GEOX is known for breathable shoe technology, so while browsing LARRIE, make sure to also check out what GEOX has on offer.
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Enjoy the mall experience: Turn it into a day out with family or friends. After grabbing your new pair of shoes, relax at one of Lalaport BBCC’s many restaurants or cafes.
Final thoughts
This Merdeka, LARRIE & GEOX are giving shoppers more than just stylish shoes—they’re creating a memorable experience that combines fashion, sustainability, and rewards. From the vibrant showcase at Lalaport BBCC to the meaningful tree restoration campaign, there’s plenty to be excited about. If you love a good bargain, enjoy stylish footwear, or simply want to do your part for the environment while treating yourself, then this is a deal you won’t want to miss.
So mark your calendars, bring along a friend or two, and step into Merdeka season in style with LARRIE & GEOX.
Promotional/Event Details:
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Date: 26 August–8 September 2025
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Time: 10:00 AM–10:00 PM
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Venue: Lalaport BBCC, Ground Floor, Main Atrium, Kuala Lumpur
Additional Campaign:
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Date: 29 August–30 September 2025
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Condition: Spend RM100 & above on LARRIE shoes, restore a tree under your name in partnership with Green Checkout, and stand a chance to win 2 pairs of shoes.
More Information: Source Link

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