If you are a passionate anime fan in Malaysia, there is one major event you should not miss this July — Nijigen Expo 2025. Happening from 12 to 13 July 2025, this is more than just another convention. It’s a vibrant celebration of Japanese pop culture, filled with exciting booths, exclusive merchandise, meet-and-greets, and most importantly, brilliant promotions. Medialink, the powerhouse behind some of the most iconic anime series, will be turning up the heat at the expo with a wide range of official merchandise and an irresistible set of tiered discounts.
Let’s dive into what makes this a must-attend event, especially for anime lovers and bargain hunters alike.
Why You Should Visit Medialink’s Booth at Nijigen Expo
There are plenty of expos and fairs that promise a good time, but Nijigen Expo 2025 stands out for a number of reasons. Medialink’s presence at the event will elevate the experience further, particularly for those who live and breathe anime culture.
Medialink is known for distributing top-tier anime content across Asia, and their merchandise offerings are nothing short of premium. At this year’s expo, they are bringing an extensive collection of official anime merchandise from mega-popular titles like Solo Leveling, Oshi no Ko, Jujutsu Kaisen, and more. These aren’t your run-of-the-mill knock-offs; every product is officially licensed, making them the perfect collectibles for devoted fans.
What’s even more enticing is the discount structure they have laid out. The more you spend, the more you save. Here’s a closer look at what’s on offer:
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10% OFF on all items – Even if you’re just browsing and picking up a small item, you’re guaranteed a discount.
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20% OFF with RM50 purchase – It doesn’t take much to hit RM50 when you’re picking up a couple of keychains or art prints, and this level gives you an instant bump in savings.
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30% OFF with RM100 purchase – If you’re eyeing figures, apparel, or bundled items, you’ll quickly cross the RM100 mark and unlock the highest savings tier.
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Free premium paper bag with RM150+ purchase – Beyond discounts, purchases over RM150 come with a complimentary paper bag that doubles as a keepsake from the event.
This pricing structure rewards bigger hauls, making it a clever way to stock up on gifts, collectibles, or simply treat oneself while getting excellent value.
The Anime Culture Experience
What sets events like Nijigen Expo apart is the immersive atmosphere. For two full days, the Mid Valley Exhibition Centre (MVEC) transforms into a colourful playground of cosplay, panels, merchandise, and fans from all over the country. It’s a space where communities unite — whether it’s long-time anime veterans or newcomers getting hooked on recent hits like Jujutsu Kaisen.
Medialink’s booth isn’t just about shopping; it’s about celebrating the passion shared among fans. It’s a chance to meet fellow enthusiasts, discover exclusive items, and perhaps even get your hands on something that’s hard to find elsewhere in Malaysia.
For collectors, this is a golden opportunity. Official merchandise can often be difficult to find locally or is marked up significantly due to shipping and import costs. At this expo, buyers can view, handle, and purchase items in person with real-time discounts applied — a rare convenience in today’s online-focused market.
Where and How to Join
The event will be held at the Mid Valley Exhibition Centre (MVEC) in Kuala Lumpur, a venue that is highly accessible via public transport or car. It’s known for hosting major conventions, and this one is shaping up to be one of the biggest anime-centric gatherings of the year.
To attend, tickets are already on sale and can be purchased online from two major platforms:
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Ticket2U: https://www.ticket2u.com.my/event/43469
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Excitix: https://www.excitix.com.my/…/NIJIGEN-EXPO-MID-VALLEY-2025
It is recommended to buy tickets early as events like this tend to draw in large crowds, especially with big names like Medialink participating. Admission not only gives access to shopping booths but also to various exhibits, activities, and more.
Make the Most of the Deal
If you are planning to attend, here are a few suggestions to make the most of Medialink’s promotion:
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Plan your budget: To maximise the 30% discount and get the free paper bag, it’s worth setting aside at least RM150. Consider pooling purchases with friends if you’re attending as a group.
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Go early: Popular items might sell out fast, especially if limited-edition or exclusive merchandise is involved.
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Bring cash and card: While most vendors will accept digital payments, having both options ensures you don’t run into unexpected payment issues.
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Follow Medialink’s social pages: Sometimes, they announce last-minute specials, additional bundle deals, or highlight items that are making their debut at the event.
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Visit their booth first: If your main interest lies in official anime goods, heading to Medialink’s booth first can give you the best pick before the crowd sweeps through.
Beyond Just a Promotion
While the discounts are attractive, this event is about much more than saving money. It’s about being part of a growing, dynamic community of Malaysian anime fans who come together to share a common love. Events like these allow attendees to not only buy goods but to build memories — perhaps snapping photos with cosplayers, chatting with vendors, or even forming new friendships.
Attending also supports the industry. Purchasing official merchandise through proper distributors like Medialink contributes directly to the creators and studios that work tirelessly to bring these stories to life. It’s a way to show appreciation while enjoying something tangible and collectible.
So if your calendar is open this July, block out 12 and 13 July 2025, and make your way to Mid Valley Exhibition Centre. Whether you’re on a hunt for the best merchandise or simply looking to soak up the energetic atmosphere, Nijigen Expo 2025 promises to be worth every ringgit. Medialink’s special promotion is just the icing on the cake — or in this case, the discount on the daki.
Promotional/Event Details:
Date: 12-13 July 2025
Time: All day during Nijigen Expo operating hours
Venue: Mid Valley Exhibition Centre, Kuala Lumpur
Tickets:
Medialink Promotion Details at the Booth:
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10% OFF all merchandise
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20% OFF with RM50 purchase
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30% OFF with RM100 purchase
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Free exclusive paper bag with RM150+ purchase
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