For those with a soft spot for adorable characters and sweet indulgences, Baskin-Robbins Malaysia has just launched something irresistibly delightful that fans of Sanrio’s mischievously loveable Kuromi won’t want to miss. Starting from 25 June 2025 onward, Baskin-Robbins introduces a limited-time Kuromi-themed promotion across selected outlets in Malaysia—perfect for those who enjoy collecting quirky merchandise while treating themselves to premium ice cream.
If one has ever been charmed by the gothic cuteness of Kuromi or simply adores themed desserts, this promotion was practically made for them. Featuring everything from specially designed cones and cups to exclusive pints and ice cream cakes, it’s a full-on celebration of both flavour and fandom. As always, Baskin-Robbins brings their signature swirl of fun and taste—only this time, with a character twist that makes each item as Instagram-worthy as it is indulgent.
Let’s take a deeper dive into what’s on offer, and why it’s worth making a trip to the nearest participating Baskin-Robbins outlet.
Why This Kuromi-Themed Promotion Deserves Attention
Firstly, it’s the uniqueness of the experience. One is not just purchasing dessert—they are enjoying an immersive, character-inspired journey. With Kuromi-themed cups and cones, each scoop feels like a collector’s piece. At RM13.90, the Kuromi Cup and Kuromi Cone are reasonably priced for something that offers both a memorable visual and a great taste.
Then comes the Kuromi Pint + Cooler Bag combo, priced at RM49.90. It’s not every day that a simple ice cream purchase comes with a chic, limited-edition cooler bag. For fans of Sanrio or anyone who appreciates exclusive merchandise, this makes for a delightful two-in-one deal: a sweet indulgence and a cute, practical keepsake that’s sure to turn heads. Whether one is bringing it to picnics, the office, or just keeping it at home, the cooler bag alone offers enough value to warrant the purchase.
The real showstoppers, however, are the themed ice cream cakes. Baskin-Robbins introduces the Diner Dream Cake (RM145.00) and the Cheeky Kuromi Cake (RM148.00)—both vibrant, beautifully designed, and indulgently rich. These cakes are perfect for birthdays, gatherings, or even self-celebration. More than just cakes, they serve as centrepieces that elevate any celebration. Plus, one can be sure these cakes will leave guests talking long after the last slice is gone.
It’s also worth noting that Baskin-Robbins rarely repeats character collaborations, making this Kuromi promotion truly limited and collectible. The earlier one visits, the better chance they have to secure their favourite item before stocks run out.
A Delight for All Ages
Though Kuromi is often associated with Sanrio’s younger audience, her appeal has extended to teens, young adults, and even nostalgic fans of the brand who grew up watching Hello Kitty and friends. Baskin-Robbins has cleverly tapped into this multi-generational love by ensuring the treats aren’t just visually fun, but also cater to adult palates. Whether it’s classic flavours like Jamoca Almond Fudge or the signature Love Potion #31, the ice cream beneath the cute packaging is still very much Baskin-Robbins’ high-quality standard.
For parents with young children, this is a perfect bonding opportunity. Bring the kids for a sweet treat after school, or make a weekend of it with a full family dessert outing. Let the little ones enjoy the adorable Kuromi design while the adults appreciate the rich, creamy textures that Baskin-Robbins is famous for.
Perfect for Gifting
Thinking of surprising a friend? The Kuromi Pint with Cooler Bag is an excellent gift choice. It’s thoughtful, playful, and practical. Or perhaps someone is throwing a themed party or attending a celebration. One of the Kuromi cakes will surely stand out among the usual offerings. The personalisation options at Baskin-Robbins also mean names or short messages can be added, making the experience all the more special.
Limited-Time Means Urgency
While the prices are inclusive of 6% SST and are relatively consistent across outlets, availability may differ depending on location. That’s why it’s important to head down early to avoid disappointment. Character collaborations like this are often snapped up quickly—especially once word spreads across social media.
Don’t forget, these items are only available at selected Baskin-Robbins outlets. They are best contacted directly to check availability if one has a specific item in mind.
Baskin-Robbins—A Trusted Favourite
With decades of ice cream mastery under their belt, Baskin-Robbins continues to be a go-to name for indulgent desserts in Malaysia. Their introduction of limited-edition themes, such as the current Kuromi range, keeps the brand fresh and exciting. They’re not only catering to taste preferences but also responding to pop culture trends and fan interests.
Whether someone is a die-hard Sanrio fan, a dessert enthusiast, or someone who simply loves a good bargain, this Baskin-Robbins Kuromi promotion ticks all the right boxes. It’s flavourful, it’s exclusive, and it’s packed with character.
Final Thoughts—Why You Shouldn’t Miss Out
To sum it up, here are five reasons this promotion deserves your attention:
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Limited-time offering – Exclusive merchandise that’s likely to sell out.
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Affordable indulgence – Prices are reasonable for branded themed desserts.
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Great for all ages – Perfect for children, teens, and adults alike.
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Collector’s value – The cooler bag and themed cakes make for long-lasting keepsakes.
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Baskin-Robbins quality – Trusted taste paired with innovative design.
This is not just about dessert; it’s about creating a moment—something cheerful, colourful, and memorable. If you’re looking for a reason to treat yourself or bring a smile to someone’s face, this is it.
Promotional/Event Details:
Date: 25 June 2025 Onward
Time: During store operating hours
Venue: Selected Baskin-Robbins outlets across Malaysia
Source: https://www.facebook.com/100064516551178/posts/

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