When it comes to finding a delicious way to cool off or simply take a break during a busy day, there’s little that beats the soothing taste of matcha. For tea lovers across Malaysia, this latest promotion by The Coffee Bean & Tea Leaf® Malaysia is just the kind of treat that makes loyalty worth it.
From 9 to 13 May 2025, The Coffee Bean & Tea Leaf® Malaysia is offering their MyCBTL members a first taste of their all-new 700ml Ready Brew Matcha—at 10% off. This is an exclusive early access offer, available only for a limited time through the MyCBTL app, and it’s more than just a discount—it’s a reward for loyal fans and a warm welcome for new ones.
So why should people jump on this deal? Let’s talk about it.
A Treat for the Early Birds: Why This Promotion Matters
First, let’s look at the product. The new Ready Brew Matcha, offered in a generous 700ml bottle, is a refreshing way to enjoy the creamy, earthy essence of matcha wherever people go. Whether it’s for an afternoon pick-me-up at work, a post-gym recharge, or just something to savour on a slow weekend, this drink delivers both taste and convenience.
But beyond the product itself, this promotion is meaningful because it gives something back to the MyCBTL community. The e-voucher—automatically credited into the “My Vouchers” section of the app—is not only easy to redeem, but it creates a sense of exclusivity. It’s one of those rare moments where being a member feels genuinely rewarding.
If people are already a MyCBTL member, all they have to do is log into the app, open the voucher, and redeem it during checkout—either in-store at participating locations or via the MyCBTL app. This makes it ideal for both those who love visiting their local CBTL café and those who prefer to order ahead or collect their drinks on the go.
For Those Who Haven’t Signed Up Yet—Now’s the Time
What about those who aren’t yet members? Here’s the good news: anyone who signs up for the MyCBTL Rewards Programme during the campaign period will also receive this special voucher. That means new members can enjoy the same 10% discount as existing ones—immediately upon successful registration.
In essence, this promotion is designed to welcome new customers into the fold while also rewarding loyal ones. The fact that The Coffee Bean & Tea Leaf® Malaysia includes both groups is a smart move—it fosters community, builds loyalty, and keeps people coming back.
So if there’s ever been a better time to download the MyCBTL app and join their programme, this is it.
Get It Now Before the Price Jumps
Another reason this deal is worth grabbing? The price.
Currently, the new 700ml Ready Brew Matcha is available with a 10% discount—but come 14 May 2025, it’ll retail at RM33.90. That means anyone who misses this early access window will have to pay full price. Saving 10% might not sound like a lot at first glance, but when it comes to beverages that are premium, handcrafted, and brewed with care, every ringgit counts.
Plus, this is not just any green tea drink. Matcha is known for its smooth taste and natural energy-boosting properties. It contains L-theanine, which helps promote calm and focus without the jitters that come with coffee. Paired with the convenience of a ready-brewed version, this product is tailored for those who appreciate quality, health benefits, and simplicity.
Where to Redeem
People can redeem their voucher either in-store or via the MyCBTL app, as long as the café is part of the participating locations. It’s important to note, however, that airport outlets, factory outlets, and hospital locations are excluded from this campaign.
This is to ensure the promotion remains focused on key neighbourhood cafés across Peninsular Malaysia, giving loyal customers a convenient and pleasant experience wherever they are.
Terms and Things to Keep in Mind
Of course, like any promotion, there are a few terms to be aware of:
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Only one e-voucher per member is credited during the promotion.
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It must be used within the promotional window, i.e., from 9 to 13 May 2025.
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The offer is valid while stocks last—so once it’s gone, it’s gone.
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The Coffee Bean & Tea Leaf® Malaysia also reserves the right to make changes to the promotion if needed, as outlined in their standard Rewards Programme Terms of Use.
But that’s all quite standard and expected. The key takeaway is this: for a few days only, MyCBTL members can enjoy this new product with a discount, no strings attached.
Why This Promotion Is Worth the Sip
There are promotions that simply try to push products—and then there are those that genuinely feel like a thank-you to the customers. This is one of the latter.
The value here isn’t just in the 10% discount. It’s in being part of something. Being a MyCBTL member has always come with benefits, but this latest deal adds a nice personal touch. It gives them access to something new before it hits regular pricing, with an easy-to-use voucher and flexible redemption options.
Plus, with Malaysia’s weather getting hotter by the day, a cool and refreshing matcha drink couldn’t come at a better time.
So whether people are looking to try something new, enjoy an old favourite in a fresh way, or simply make their tea time feel a bit more special, this early bird deal is a perfect excuse to indulge.
Promotional/Event Details:
Date: 9-13 May 2025
Time: All day (voucher redemption available during operating hours)
Venue: Participating The Coffee Bean & Tea Leaf® cafés in Peninsular Malaysia (excluding airport, factory outlet, and hospital locations).
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