Summary: Fred Perry & Armani Exchange is having its Fashion Warehouse Sale now. Enjoy discounts up to 70% on fashion apparels, fashion accessories, footwear and many more.
– While stocks last.
– Terms and conditions apply.
– Brands that offer are Fred Perry, Armani Exchange, Abercrombie & Fitch and many more.
– Starts from 11am to 9pm.
Company: M3 Event and Marketing Malaysia
Date: to
Venue: Lower Ground, Concourse Area, 1 Shamelin Shopping Mall, Taman Shamelin, Kuala Lumpur
Fred Perry prides itself on being the first British heritage brand to successfully blend sportswear with streetwear to create some of the most iconic styles of the last century. Throughout their history they have always stayed true to their ethos of authenticity, integrity and attitude. The brand was born in the late 1940s, when former Austrian footballer Tibby Wegner approached three times Wimbledon champion Fred Perry with an idea. Their initial venture was the very first sweatband, which was quickly adopted by tennis players across the courts of Britain. In 1952 the pair launched what was to be Fred Perry’s most famous garment: a slim fit cotton pique shirt with Laurel Wreath embroidery. From the beginning, Fred Perry – and the tipped pique shirt in particular – has been associated with a whole series of subcultures driven by musical affinities. Mods, skinheads, suedeheads, soul boys, rude boys, two tone. There was even a short-lived subculture known as the Perry Boys. When Britpop took the world by storm in the mid 1990s it was no surprise to find bands like Blur and Oasis sporting the epitome of street fashion credibility.
A|X Armani Exchange is accessible Armani, inspired by street-chic culture, fashionable dance music and everything that signifies freedom and personal style. Armani Exchange is the youthful label created by Italian designer and entrepreneur Giorgio Armani. With Armani Exchange, Mr. Armani interprets his sensual and unique style to create a casual, yet sophisticated collection for the young, urban and sexy.

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