CHAGEE Malaysia is giving its loyal tea lovers another reason to look forward to Wednesdays! In conjunction with its 9th Anniversary celebration, the popular tea brand is introducing a special Members’ Day campaign featuring exclusive merchandise, exciting rewards and additional savings for selected membership tiers. If enjoying a cup of freshly brewed tea is already part of the weekly routine, this is a good opportunity to make those visits even more rewarding.

Running from 11 November until 2 December 2026, the anniversary celebration will take place across four consecutive Wednesdays. Each week, CHAGEE members will have the opportunity to redeem specially released merchandise using just 9 Tea Leaves through the CHAGEE App. These exclusive items are created especially for the anniversary campaign and are not available through regular merchandise channels.

The promotion is particularly interesting for regular CHAGEE customers who have been collecting Tea Leaves through their purchases. Instead of simply accumulating membership rewards, members can look forward to exchanging a small number of Tea Leaves for something special. However, there is one important detail to remember: the merchandise redemption is limited in quantity, so members will need to be quick if they want to secure their preferred items.

Celebrate CHAGEE’s 9th Anniversary with Four Special Wednesdays

Anniversaries are always a good reason for brands to surprise their customers, and CHAGEE is making this celebration more exciting by spreading its rewards across four Wednesdays rather than releasing everything on a single day.

The campaign dates are:

• 11 November 2026
• 18 November 2026
• 25 November 2026
• 2 December 2026

Each Wednesday brings another opportunity to participate in the special anniversary redemption. This gives members four chances to look forward to something new throughout the campaign period.

For regular customers, it is worth keeping these dates in mind and checking the CHAGEE App before each redemption day. Members who enjoy collecting branded merchandise may find this campaign particularly attractive, especially since the anniversary items are exclusive to this promotion.

It is also a nice opportunity for CHAGEE fans to celebrate the brand’s milestone while enjoying their favourite tea. Whether they are regular customers or occasional visitors, the anniversary campaign offers an additional reason to explore the membership rewards programme.

Redeem Exclusive Anniversary Merchandise with Just 9 Tea Leaves

One of the biggest highlights of the campaign is the special flash redemption, which allows eligible members to exchange just 9 Tea Leaves for exclusive merchandise.

The redemption takes place at exactly 11.17am every Wednesday, making the timing an important part of the promotion. Since the available quantities are limited, members should avoid waiting until later in the day to check whether the rewards are still available.

The 9 Tea Leaves requirement is particularly appealing for members who have already accumulated rewards through previous purchases. Rather than needing to spend additional money specifically to obtain the anniversary merchandise, they can make use of their existing Tea Leaves, subject to the campaign’s redemption terms.

The exclusive merchandise is another reason to pay attention to this promotion. These items are not ordinary products that customers can simply purchase whenever they visit a CHAGEE outlet. They are specially prepared for the anniversary celebration, giving them an extra appeal for loyal customers and collectors.

However, members should remember that the flash redemption is subject to limited stock. Successfully participating in the campaign is not guaranteed simply because they have enough Tea Leaves. It is best to open the CHAGEE App early, check the available rewards and be ready when the redemption begins.

Enjoy Additional 20% Savings for Selected Membership Tiers

Apart from the exclusive merchandise redemption, CHAGEE Malaysia is also offering another attractive benefit for selected members.

Customers holding CHA Explorer, CHA Pioneer and CHA Master membership status can enjoy an additional 20% discount during the anniversary campaign.

This is particularly useful for members who regularly purchase CHAGEE beverages. While the exclusive merchandise redemption is designed to reward customers through their accumulated Tea Leaves, the additional discount provides another way to enjoy savings on their tea purchases.

For those who already have one of the eligible membership tiers, this is a good opportunity to make their usual CHAGEE visits more worthwhile. Instead of simply purchasing their favourite drinks at the usual price, they can take advantage of the anniversary benefit while it is available.

It is worth checking the CHAGEE App for the full discount conditions, including eligible products, redemption requirements and any applicable restrictions. Customers should also confirm whether the 20% discount can be combined with other ongoing promotions or membership rewards, as such benefits may have separate terms and conditions.

For frequent CHAGEE drinkers, even a modest discount can make a difference over several visits, particularly when enjoying the brand’s beverages throughout the four-week campaign.

Everything Is Available Exclusively Through the CHAGEE App

An important thing to remember is that this anniversary promotion is available exclusively through the CHAGEE App.

Customers should not assume that they can walk into an outlet and request the exclusive merchandise redemption directly at the counter without following the app-based process. The application is the main platform for accessing the campaign and participating in the special rewards.

Before the first Wednesday arrives, members are encouraged to download or open the CHAGEE App and make sure their accounts are ready. They should also check their current Tea Leaves balance to see whether they have enough for the 9 Tea Leaves redemption.

A little preparation can help avoid unnecessary disappointment when the flash redemption starts. Members can also check the app for the latest campaign announcements, available merchandise, reward availability and detailed participation instructions.

For those who have not been actively using the membership programme, this campaign could be a good reason to become more familiar with how CHAGEE’s rewards system works.

Why Should CHAGEE Members Enjoy This Anniversary Promotion?

There are several reasons why this campaign deserves a spot on the calendar, especially for customers who already enjoy CHAGEE beverages.

Firstly, the opportunity to redeem exclusive merchandise with only 9 Tea Leaves makes the promotion interesting for existing members. It gives accumulated rewards another purpose and allows loyal customers to enjoy something beyond their usual beverage purchases.

Secondly, the campaign runs across four Wednesdays, giving members several opportunities to participate. Those who miss one redemption date can still look forward to the remaining campaign Wednesdays, although each release will have its own limited stock availability.

Thirdly, the additional 20% discount for CHA Explorer, CHA Pioneer and CHA Master members makes the celebration even more appealing. Customers who regularly purchase their favourite drinks can potentially enjoy extra savings while taking part in the anniversary festivities.

Finally, the exclusive merchandise adds a collectible element to the promotion. For fans of CHAGEE, owning something released specifically for the brand’s 9th Anniversary can make the experience more memorable.

Rather than treating this as an ordinary visit for tea, members can turn their Wednesday routine into an opportunity to enjoy special rewards and anniversary savings.

Plan Ahead Before the Redemption Starts

Since the flash redemption takes place at 11.17am, timing is particularly important. Members who want to participate should make sure they have access to the CHAGEE App before the promotion begins.

It is also sensible to check the terms and conditions instead of assuming that every member is automatically eligible for every benefit. The 9 Tea Leaves merchandise redemption and the 20% membership discount are separate campaign highlights, and each may come with its own conditions.

Customers should also remember that merchandise is available only while stocks last. Once the allocated quantities are fully redeemed, there may not be another opportunity to obtain the same items during that particular release.

Overall, CHAGEE Malaysia’s 9th Anniversary Members’ Day promotion is a pleasant reward for loyal tea lovers. With four Wednesday redemption opportunities, exclusive merchandise for just 9 Tea Leaves and an additional 20% discount for selected membership tiers, there are several reasons to get involved.

If CHAGEE is already one of their favourite tea stops, this anniversary celebration is worth checking out. Mark the four dates, prepare the CHAGEE App and be ready at 11.17am. A little planning could help members enjoy some special anniversary treats while making their regular tea purchases even more rewarding.

Promotional/Event Details

Event: CHAGEE Malaysia 9th Anniversary Members’ Day Promotion

Date: 11 November-2 December 2026 (Every Wednesday: 11, 18, 25 November and 2 December 2026)

Time: 9 Tea Leaves Flash Redemption at 11.17am every Wednesday

Venue: Exclusively through the CHAGEE App (Malaysia)

Promotion Highlights:

• Redeem exclusive anniversary merchandise with just 9 Tea Leaves.
• Four Wednesday redemption opportunities.
• Limited merchandise quantities, while stocks last.
• Exclusive merchandise and vouchers.
• Additional 20% discount for CHA Explorer, CHA Pioneer and CHA Master members.
• Participation through the CHAGEE App only.

Official Platform: CHAGEE Malaysia App