Looking for something a little different to do this weekend while shopping at 1 Utama? ALL IT Hypermarket is bringing a fun hands-on experience to shoppers with its Xperience Hub activation, and this time, SHOKZ is taking centre stage.
From 10 to 11 October 2026, visitors can head over to ALL IT 1 Utama Shopping Centre to take part in a SHOKZ-themed brand activation where they can test open-ear headphones, complete simple missions and, most importantly, start creating their very own custom plushie.
The best part is that admission is free for ALL IT Rewards members and ALL IT Rewards Lite members. If you have not signed up yet, there is no need to worry because shoppers can register for the free ALL IT Rewards Lite membership on the spot and join the activity.
This makes the promotion particularly interesting for anyone who enjoys interactive shopping experiences rather than simply walking around the mall and browsing products.
Build a Plushie That Reflects Your Personality
The highlight of this Xperience Hub activity is the opportunity to customise a plushie with decorative items earned by completing missions at the SHOKZ activation booth.
Instead of simply receiving a ready-made souvenir, participants get to gradually personalise their plushie. The process is straightforward. First, visitors need to sign up or log in as an ALL IT Rewards member. Once that is done, they can make their way to the SHOKZ brand activation area at ALL IT 1 Utama, which starts from 12.00pm.
Participants will then be invited to complete simple missions connected to the SHOKZ activation. Each completed brand activation mission earns one stamp.
Those stamps can then be exchanged for decorative items for the plushie. One stamp gives participants one decorative item, allowing them to add more character to their little companion.
It is a clever way to turn a regular shopping trip into something more memorable. The more activities participants complete, the more opportunities they have to personalise their plushie.
Try SHOKZ Open-Ear Headphones
While the custom plushie is likely to be the big attraction for many visitors, there is another reason to stop by the activation.
SHOKZ will be showcasing its open-ear headphone technology, giving shoppers an opportunity to experience the products in person.
Open-ear headphones are designed differently from traditional in-ear earphones. Rather than sealing the ear canal, the design allows users to remain more aware of their surroundings while listening to audio.
For shoppers who have been curious about SHOKZ products but have never tried them, this activation offers a chance to get a closer look and experience the concept before deciding whether the technology suits their everyday needs.
Whether you are interested in headphones for music, work, exercise or simply want to see what makes open-ear audio different, it is worth spending a little time at the booth.
Complete Missions, Collect Stamps and Get Creative
The activity has been designed to be easy enough for shoppers to participate in without needing to spend hours at the venue.
The basic process is simple: become an ALL IT Rewards member, visit the SHOKZ activation, complete the available missions, collect stamps and exchange those stamps for decorative items.
That also means you do not necessarily need to be a serious technology enthusiast to enjoy the event.
The plushie element gives the activation a more casual and creative side, making it suitable for friends, families and shoppers who simply want to try something new while visiting 1 Utama.
For those visiting with friends, it could even become a small challenge to see who can complete the missions and create the most interesting-looking plushie.
Exclusive SHOKZ Promotions During the Event
There is also a shopping angle to the experience.
During the activation, visitors can enjoy exclusive SHOKZ in-store promotions. So, if you have already been considering buying a pair of SHOKZ headphones, this could be a useful opportunity to check out the available deals while experiencing the products at the same time.
Rather than buying immediately based only on online pictures or specifications, shoppers can visit the activation, learn more about the products and see whether the open-ear design feels right for them.
For bargain hunters, this is another reason to keep the promotion on the weekend shopping list. A free activity combined with product demonstrations and exclusive promotional offers gives visitors more value from their trip to the mall.
Of course, specific promotional products, prices and terms may vary, so shoppers should check the applicable terms and conditions at the venue before making a purchase.
Why Should You Go?
There are plenty of shopping activities that involve simply looking at products and deciding whether to buy them. This ALL IT Xperience Hub activation takes a different approach by giving visitors something to do.
First, admission is free for eligible ALL IT Rewards members, including those who sign up for the free ALL IT Rewards Lite membership. That makes it an easy activity to add to a weekend visit to 1 Utama without having to budget for an entrance fee.
Second, there is a practical reason to attend if you are interested in SHOKZ headphones. You can experience the brand’s open-ear audio concept in person and find out more about the products.
Third, the custom plushie activity adds a fun souvenir element. Instead of leaving the event empty-handed after completing the activities, participants can work towards creating something personalised.
It is also a good option for parents looking for an activity to enjoy with children, or for friends who want something different to do during a mall visit. The stamp-collecting format makes the experience interactive, while the customisation gives participants a reason to take their time and get involved.
And if you are already planning to shop for headphones, the exclusive SHOKZ promotions could make the visit even more worthwhile.
Make It Part of Your 1 Utama Weekend
Since the activation takes place at ALL IT 1 Utama Shopping Centre, visitors can easily combine the experience with the rest of their weekend plans.
The activation begins from 12.00pm on both 10 and 11 October 2026, so shoppers can arrive around lunchtime, check out the SHOKZ booth and complete the available missions before continuing with their shopping or other activities around 1 Utama.
It is worth remembering that this particular SHOKZ activation is scheduled for two days only. Anyone interested in taking part should therefore plan their visit within the 10-11 October period.
For those who enjoy discovering new gadgets, collecting unique merchandise or simply looking for a free activity during a shopping trip, this is a promotion worth checking out.
The combination of technology, interactive missions, a customisable plushie and exclusive SHOKZ offers gives the Xperience Hub activation something for different types of shoppers.
So, if you are heading to 1 Utama this weekend, consider making a stop at ALL IT Hypermarket. Sign up for ALL IT Rewards Lite if you are not already a member, try out SHOKZ open-ear headphones, complete the missions, collect your stamps and start giving your plushie its own personality.
A free experience, a chance to explore new audio technology and the opportunity to create a one-of-a-kind plushie make this a fun little addition to your weekend plans.
Terms and conditions apply. For more information, shoppers can visit the ALL IT Hypermarket Xperience Hub page.
Promotional/Event Details:
- Date: 10-11 October 2026
- Time: From 12.00pm onwards
- Venue: ALL IT 1 Utama Shopping Centre, Petaling Jaya, Selangor
- Featuring: SHOKZ
- Admission: FREE for ALL IT Rewards and ALL IT Rewards Lite members
- Activity: Complete SHOKZ brand activation missions, collect stamps and exchange them for decorative items to customise a plushie
- Promotion: Exclusive SHOKZ in-store promotions available during the event
- Membership: Non-members can register for ALL IT Rewards Lite for free on the spot
- Terms: Terms and conditions apply

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