When it comes to family outings in Penang, there are a few places that consistently manage to bring together education, entertainment, and a bit of adventure all in one roof. One of those standout destinations is The TOP Penang, a well-known attraction hub located within Komtar Tower. It is already popular for its variety of indoor attractions, but this June 2026, there is an added reason to make a visit—especially for those who enjoy photography, creativity, and a touch of prehistoric fun.
In conjunction with World Dinosaur Day, the Jurassic-themed attraction inside the complex, commonly known as the Jurassic Research Center, is running a special social media contest that invites visitors to showcase their most creative dinosaur-inspired photos. This campaign runs for the entire month of June, from 1 to 30 June 2026, giving plenty of time for both locals and tourists to participate.
At first glance, it might seem like just another online contest, but this one carries a bit more charm than usual. It combines real-life exploration with digital creativity, encouraging visitors to physically experience the attraction before sharing their adventure online. That alone makes it more engaging than standard “like and share” campaigns that are often seen on social media.
The concept is simple. Visitors are encouraged to step into the Jurassic Research Center at The TOP Penang and take photos that best capture the prehistoric atmosphere. The attraction itself is designed to recreate a dinosaur-themed environment, complete with life-sized models, immersive displays, and interactive sections that are especially popular with families and children. Once inside, it is quite easy to get inspired, as every corner seems to offer a different angle or backdrop for a memorable shot.
What makes this contest particularly appealing is how open-ended it is. There is no strict guideline on how the photo should look, as long as it is taken within the Jurassic Research Center and follows the basic submission rules. This gives visitors room to be creative. Some may choose to pose alongside the towering dinosaur models, while others might focus on capturing dramatic angles or playful storytelling scenes.
To participate, visitors need to follow a few straightforward steps. First, they must visit the Jurassic Research Center at The TOP Penang. After that, they are required to follow the official Instagram account @thetoppenang. Once that is done, participants can snap their best dinosaur-themed photo inside the attraction. The photo must then be posted on Instagram using a public account, accompanied by a creative caption that reflects their experience.
Tagging @thetoppenang is necessary, and participants must also include the official contest hashtags #TheTOPDinoMonths and #TheTOPPenang. These steps ensure that entries are properly tracked and considered for judging. While it may sound simple, the real challenge lies in standing out creatively among other participants. Since it is open to everyone, competition is expected to be quite lively throughout the month.
One of the highlights of this campaign is the prize itself. Winners stand a chance to receive 10 Windows of The TOP tickets, each worth RM78. These tickets grant access to one of the most iconic observation experiences in Penang, offering panoramic views of the island from a high vantage point. For many visitors, this alone is worth the effort of joining the contest, as it adds value to an already enjoyable day out.
Beyond the prize, however, the experience itself is what makes this campaign worth considering. The TOP Penang has long positioned itself as a multi-attraction destination, making it suitable for families, school trips, and even casual weekend outings. The Jurassic Research Center adds an educational layer to the visit, introducing children and adults alike to prehistoric creatures in a way that feels interactive rather than purely academic.
There is also a certain nostalgia attached to dinosaurs that makes this theme universally appealing. Whether someone grew up watching documentaries, films, or simply had an early fascination with prehistoric life, stepping into a dinosaur-themed environment tends to spark curiosity. This contest taps into that feeling and turns it into an opportunity for creative expression.
From a practical point of view, the timing of the contest is also quite convenient. Running for an entire month gives flexibility to plan a visit without rushing. This is particularly useful for families or working individuals who may need to align their schedules. It also allows repeat visits, meaning participants can return for another attempt if they feel their first submission could be improved.
The social media aspect of the contest also reflects how modern attractions are evolving. Instead of limiting engagement to physical visits alone, venues like The TOP Penang are now integrating digital participation into the experience. This not only increases visibility but also encourages visitors to become active promoters of their own experiences. In a way, every participant becomes a storyteller for the attraction.
For those who enjoy photography, this contest can also serve as a fun creative challenge. Lighting, angles, composition, and storytelling all come into play. The Jurassic setting provides a naturally dramatic backdrop, which means even simple shots can turn out visually striking with a bit of thought. It is the kind of environment where both casual smartphone users and more experienced photographers can find something to work with.
Another point worth noting is the community aspect. As participants share their entries on Instagram, they contribute to a wider collection of dinosaur-themed content tied to the same location and hashtags. This creates a sense of shared experience among visitors, even if they do not know each other personally. It also makes browsing through entries an enjoyable activity in itself, as each person brings a slightly different perspective.
For anyone planning a visit to Penang in June, this contest adds an extra layer of motivation to include The TOP Penang in the itinerary. Even for those who are not particularly focused on winning, the experience of exploring the Jurassic Research Center and capturing memorable photos is likely to be rewarding on its own.
The campaign details have been officially shared through their social media platform, and more information can be found via their announcement post here: The TOP Penang Dinosaur Contest Announcement
In the end, this is not just about winning tickets. It is about making a visit more meaningful by turning it into a creative experience. Whether someone is a casual visitor, a family with children, or a photography enthusiast, there is something enjoyable to take away from this campaign. The combination of real-world exploration and social media engagement makes it a modern take on attraction-based promotions, and one that fits well with today’s travel and leisure habits.
For those who enjoy discovering unique activities and turning simple outings into memorable experiences, this is one opportunity worth considering before June comes to an end.
Promotional/Event Details
Date: 01 – 30 June 2026
Time: During operating hours of The TOP Penang
Venue: Jurassic Research Center, The TOP Penang
Prize: 10 Windows of The TOP tickets (Worth RM78 each)
How to Join:
- Visit Jurassic Research Center at The TOP Penang
- Follow @thetoppenang on Instagram
- Take a creative dinosaur-themed photo
- Post on Instagram (public account)
- Write a creative caption
- Tag @thetoppenang
- Use hashtags #TheTOPDinoMonths #TheTOPPenang
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