If there is one thing Malaysians have quietly fallen in love with over the years, it is the calming, earthy charm of matcha. While coffee still holds a strong place in daily routines, matcha has slowly built its own loyal following, especially among those looking for something smoother, slightly indulgent, and refreshingly different. Now, ZUS Coffee has decided to take things up a notch with a brand-new menu addition that feels both exciting and comforting at the same time.
Starting from 27 April 2026 onward, they are introducing what they call the Matcha Cloud Series, a collection of beverages crafted using premium First Spring Harvest Matcha. This is not just another seasonal drink launch. It is a thoughtful step towards offering something that feels lighter on the palate, yet still rich enough to satisfy that daily beverage craving.
For those who regularly drop by ZUS Coffee for their caffeine fix, this new series might just be the perfect reason to switch things up for a while.
A Fresh Take on Matcha for Everyday Enjoyment
What makes this launch stand out is the choice of matcha itself. First Spring Harvest Matcha is widely known for its superior quality, offering a more vibrant colour, a naturally sweet aroma, and a refined umami taste that is far less bitter than lower-grade matcha. In simple terms, it tastes smoother, cleaner, and more balanced.
ZUS Coffee has paired this premium ingredient with a creative concept — the “cloud”. Each beverage in this series is topped or blended with a light, airy matcha crème that adds texture without overwhelming the drink. It is this delicate layering that makes the drinks feel more elevated, almost like a dessert in a cup, but without being overly heavy.
For anyone who finds regular matcha drinks a little too intense or “jelak”, this series offers a refreshing alternative.
Matcha Cloud Latté (RM14.20)
The Matcha Cloud Latté is perhaps the best place to start. On paper, it may sound like a classic matcha latte, but the addition of the matcha crème cloud transforms the entire experience.
Each sip begins with a soft, creamy texture before the deeper matcha flavour comes through. The drink manages to stay rich without crossing into overpowering territory. It feels balanced, making it suitable whether it is the first drink of the day or an afternoon pick-me-up.
This is the kind of beverage that appeals to both seasoned matcha lovers and those who are just starting to explore it.
Not Pistachio Matcha Cloud Latté (RM14.20)
For those who enjoy something a little more layered and adventurous, the Not Pistachio Matcha Cloud Latté offers a unique twist.
This drink combines the signature First Spring Harvest Matcha with coconut milk, creating a flavour profile that leans into nutty and creamy notes without being too heavy. The result is a multi-dimensional drink where each ingredient complements the other rather than competing for attention.
It is worth noting that while it carries a nutty character, those with nut allergies should approach with caution. Still, for most people, this drink provides a refreshing change from the usual latte options.
Matcha Cloud Frappé (RM15.20)
Given Malaysia’s warm weather, an iced option is always welcome. The Matcha Cloud Frappé fits perfectly into that category.
Blended to a smooth, icy consistency and topped with the signature cloud, this drink offers a cooling experience that is both satisfying and indulgent. The subtle hint of vanilla helps to round out the flavour, softening the natural earthiness of the matcha without masking it.
It is an ideal choice for those mid-day breaks when something cold and refreshing is needed to recharge.
Convenience That Fits Any Lifestyle
One of the strengths of ZUS Coffee has always been how accessible their drinks are. This new Matcha Cloud Series continues that approach.
Customers can easily browse and order through the ZUS Coffee App, whether for takeaway or delivery. For those who prefer the traditional experience, walking into any outlet and ordering at the counter remains just as convenient.
This flexibility makes it easy for anyone to try the new drinks, regardless of how busy their day might be.
Why This Promotion is Worth Checking Out
There are plenty of beverage launches throughout the year, but not all of them feel genuinely worth the attention. This one, however, stands out for a few reasons.
Firstly, the use of First Spring Harvest Matcha immediately signals a focus on quality. It is not just about introducing something new, but about offering something better. The flavour profile is more refined, making it enjoyable even for those who usually shy away from stronger matcha drinks.
Secondly, the “cloud” concept adds a layer of creativity that enhances both texture and presentation. It turns a simple drink into something that feels a little more special, without complicating the experience.
Lastly, the pricing remains accessible. With drinks starting from RM14.20, it is positioned within reach for regular indulgence rather than being a one-time treat.
For anyone looking to break out of their usual coffee routine, this is a good opportunity to explore something different without straying too far from familiar territory.
A Good Excuse to Take a Break
There is also something to be said about the simple pleasure of stepping out for a drink. Whether it is a quick stop between errands or a quiet moment alone, these small breaks can make a big difference in a busy day.
The Matcha Cloud Series provides just the right excuse to do that. It is not just about the drink itself, but the experience of enjoying something new, even if it is just for a few minutes.
And sometimes, that is exactly what is needed.
Final Thoughts
ZUS Coffee has managed to strike a balance between innovation and familiarity with this latest launch. The Matcha Cloud Series feels fresh without being intimidating, indulgent without being excessive, and premium without being out of reach.
For matcha enthusiasts, it is a chance to enjoy a higher-quality version of something they already love. For everyone else, it is an invitation to try something new in a format that feels approachable.
Either way, it is a promotion that deserves a spot on the list of things to try this season.
Promotional/Event Details:
Date: 27 April 2026 Onward
Time: Operating hours vary by outlet
Venue: All ZUS Coffee outlets in Malaysia
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