If there is one thing Malaysians look forward to during Ramadan, it is the simple joy of breaking fast together. Whether it is with family, colleagues, university mates or that one dependable “berbuka kaki” who never misses an invite, the experience always feels more meaningful when shared. This year, Luckin Coffee Malaysia is making those evenings even sweeter with their Jom Berbuka Buy 1 Free 1 promotion, running from 23 February to 22 March 2026, starting daily from 5PM onwards.
For those who already enjoy their beverages, this is a deal worth planning around. For those who have yet to try them, this could be the perfect excuse to do so without stretching their Ramadan budget.
A Simple Deal That Makes Sense
The mechanics are refreshingly straightforward. Buy one drink and receive another free. No complicated tiered spending, no bundle restrictions that make customers scratch their heads. Just a genuine 1-for-1 offer that encourages people to bring someone along and enjoy the moment together.
During Ramadan, expenses can quietly add up. From bazaar hunting to iftar buffets and festive preparations, careful spending becomes important. A Buy 1 Free 1 beverage deal means they can enjoy a premium coffee or refreshing drink while effectively paying half the price per cup. That is the kind of value that resonates with savvy shoppers.
It is available at all outlets except Genting outlets, so most customers across Malaysia can take part without hassle.
Why This Promotion Feels Timely
Ramadan evenings often follow a familiar rhythm. The rush to get home before Maghrib, the gathering around the table, the relief of the first sip of water. After the main meal, many people step out for a short drive or walk to relax and unwind. This is where a coffee run fits in perfectly.
Instead of heading out alone, this promotion encourages them to call a friend. Maybe it is the colleague who has been fasting alongside them. Maybe it is a sibling who loves iced lattes. Maybe it is a spouse who needs a small caffeine boost before Tarawih.
Sharing a drink after iftar becomes more than just a transaction. It becomes part of the Ramadan routine.
Make It a Weekly Ritual
What makes this campaign even more interesting is the interactive element. Every Sunday, they post a fun guessing game on their social platforms, inviting followers to crack the puzzle and discover the promo series. It adds a playful twist to the usual promotion announcement.
Instead of passively scrolling, customers get to engage. Guessing games spark conversation. Friends might tag each other, discuss possible answers and plan their next coffee date. It creates anticipation beyond the usual “discount post”.
For those who enjoy participating in social media challenges, this adds a layer of excitement to the entire campaign.
More details can be found via their official Facebook announcement here:
https://www.facebook.com/61571657160429/posts/122161584296721905/?rdid=CnnYIEcc2ysaavDc#
They also encourage customers to check their app for full information and terms and conditions.
A Budget-Friendly Treat During Ramadan
Let’s talk about practicality. Many people assume that cutting back during Ramadan means giving up small luxuries. That does not have to be the case. Smart planning is key.
If one cup of coffee typically costs around RM10 to RM15 depending on selection, a 1-for-1 effectively reduces that to RM5 to RM7.50 per person when shared. For a branded coffee experience in a comfortable outlet setting, that is good value.
Instead of splurging on expensive desserts after iftar, they can opt for a quality drink at half the price and still enjoy time outside the house. For students, young professionals and families managing festive expenses, this kind of promotion helps them stretch their ringgit further.
Perfect for Catch-Ups and Light Conversations
Ramadan evenings often bring a calmer pace after the rush of the day. Coffee shops become meeting points for light conversations, planning Raya outfits, discussing balik kampung arrangements or simply unwinding.
A Buy 1 Free 1 deal removes the hesitation of “Should they spend?” It becomes easier to say yes when they know they are getting double the value.
It is also suitable for those who prefer non-coffee options. Many modern coffee chains offer a variety of beverages, including teas and refreshing iced drinks, catering to different taste preferences. That means even non-coffee drinkers can join the experience.
Why They Should Not Wait Till the Last Week
Promotions that run for a month sometimes create a false sense of comfort. People assume there is plenty of time. Then suddenly, the final week arrives and schedules become packed with Raya shopping, open house planning and family commitments.
Planning a few coffee dates earlier in the promotional period makes more sense. They can avoid last-minute rushes and crowded outlets closer to Hari Raya.
If they already know who their “berbuka kaki” is, it might be wise to lock in a few dates now rather than postponing.
Exclusion Reminder: Genting Outlets
One important note is that this promotion excludes all Genting outlets. For those planning a short trip up to the highlands, they should take note that the Buy 1 Free 1 may not apply there.
However, with outlets widely available across other locations, most customers should still find it convenient to participate.
A Thought on Sharing
The campaign theme subtly reminds everyone that sharing is caring. That message feels particularly appropriate during Ramadan. It is a month centred on reflection, generosity and togetherness.
While the promotion itself focuses on beverages, the bigger idea is about companionship. Bringing someone along. Tagging them. Sitting across the table. Laughing about the day’s challenges. These are small moments that make the fasting month memorable.
Sometimes, it is not about the coffee at all. It is about who they share it with.
Final Thoughts
For anyone looking for a simple, affordable way to add a little extra enjoyment to their Ramadan evenings, this promotion from Luckin Coffee Malaysia is worth considering. It is straightforward, easy to redeem, and designed for sharing.
They get double the drinks for the price of one, an interactive guessing game to look forward to every Sunday, and a convenient time slot starting from 5PM onwards — just in time for iftar plans.
In a season where meaningful moments matter more than ever, a shared cup of coffee might be exactly what they need.
Promotional/Event Details:
Date: 23 February – 22 March 2026
Time: 5PM onwards
Venue: All Luckin Coffee Malaysia outlets except all Genting outlets
More Info: https://www.facebook.com/61571657160429/posts/
Check the Luckin Coffee app for full details. Terms and conditions apply.
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