Chinese New Year in Malaysia is always filled with colour, laughter and, of course, food. One of the most anticipated traditions each year is tossing Yee Sang for prosperity. Families gather around the table, chopsticks in hand, tossing the ingredients high while shouting well wishes for abundance, wealth and happiness. It is a moment that symbolises unity and hope for the year ahead.
This year, something a little different is happening at Italiannies Malaysia. From 16 February to 3 March 2026, they are offering a special festive creation known as the Auspicious Yee Sang Pizza. It is available exclusively for dine-in at their outlets, and it promises a creative twist that blends Italian comfort food with a beloved Chinese New Year tradition.
At first, the idea of Yee Sang on a pizza may raise a few curious eyebrows. However, once they understand the concept behind it, the fusion makes sense. Italiannies has taken the symbolic ingredients of Yee Sang and reimagined them on a pizza base, creating something that is both festive and indulgent.
The Auspicious Yee Sang Pizza features tender salmon layered over a fresh garden salad. It is topped with juicy mandarin orange segments and peach halves, ingredients commonly associated with prosperity and good fortune during the festive season. All of this sits on a classic pizza base, generously covered with melted mozzarella cheese and finished with a satisfying crouton crunch.
The combination may sound unusual, but it is precisely this uniqueness that makes the promotion interesting. Malaysians are known for embracing fusion cuisine, and this creation reflects the country’s vibrant, multicultural food scene. It honours the symbolism of Chinese New Year while staying true to Italiannies’ Italian roots.
For families who often find themselves debating between Asian and Western dining options during festive gatherings, this limited-time promotion provides a delightful middle ground. Instead of choosing one cuisine over another, they can enjoy both in a single dish. It creates a shared experience that feels new without abandoning tradition.
Another reason to consider visiting Italiannies during this period is the exclusivity of the offering. The Auspicious Yee Sang Pizza is available for a limited time only, from 16 February to 3 March 2026, and strictly for dine-in. Limited-time promotions often add an element of excitement, encouraging families and friends to gather before the opportunity passes.
While this is not marketed as a discount-driven sale, the value lies in the experience itself. Festive dining can sometimes be costly, especially when opting for elaborate reunion set menus. Sharing a pizza can be a more manageable option, particularly for smaller groups who want to enjoy a celebratory meal without overspending. A pizza naturally becomes the centrepiece of the table, perfect for sharing and creating conversation.
There is also something comforting about dining at Italiannies. Their warm and inviting restaurant environment makes it suitable for family reunions, casual meet-ups or even small office celebrations. The relaxed setting allows diners to focus on what truly matters during the festive season — spending quality time together.
The flavours of the Auspicious Yee Sang Pizza are thoughtfully balanced. The richness of mozzarella complements the delicate texture of salmon. The citrus brightness from mandarin oranges adds freshness, while the sweetness of peach brings a subtle contrast. The crouton topping offers crunch, echoing the crispy elements traditionally found in Yee Sang. It is clear that this is not a random experiment but a carefully curated festive special.
For those who appreciate symbolism in their meals, this pizza carries meaningful elements. Salmon represents abundance and surplus, while mandarin oranges are commonly associated with wealth. By incorporating these ingredients into a Western-style dish, Italiannies demonstrates that tradition can evolve while still maintaining its essence.
Another appealing aspect is the social element. Although it is not served as a traditional Yee Sang platter meant for tossing, the spirit of sharing remains. Ordering this pizza for the table creates a communal dining moment. Everyone reaches for a slice, conversations flow, and the atmosphere feels celebratory.
They have announced this festive special on their official Facebook page, which can be viewed here:
https://www.facebook.com/100064383295865/posts/
For those planning a visit, it may be wise to check availability during peak dining hours. Chinese New Year gatherings often mean busier restaurants, especially in the evenings and weekends. A quick call to the preferred outlet could save unnecessary waiting time.
Malaysia’s food culture thrives on innovation, and this promotion is another example of how traditional celebrations can be reinterpreted in modern ways. Instead of sticking strictly to customary dishes, Italiannies offers something playful yet respectful of the festive spirit.
Sometimes, enjoying a promotion is not just about saving money. It is about experiencing something memorable. The Auspicious Yee Sang Pizza offers exactly that — a talking point, a photo-worthy centrepiece, and a dish that bridges cultures in a creative way.
For families looking to make this Chinese New Year slightly different from previous years, this could be an enjoyable option. It allows them to celebrate abundance and prosperity while indulging in the comforting flavours of pizza.
In the end, festive dining is about togetherness. It is about gathering around a table, sharing food, and welcoming the year ahead with optimism. Italiannies’ limited-time offering provides a fresh way to do just that.
Promotional/Event Details:
Date: 16 February – 3 March 2026
Time: During normal operating hours (Dine-in only)
Venue: Italiannies outlets in Malaysia
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