Beauty lovers across Malaysia have a golden opportunity to refresh their makeup collection without stretching their spending budget this February. Watsons Malaysia is turning heads once again with their highly anticipated Super Kaw Kaw Deals, offering shoppers a chance to enjoy massive savings across a wide selection of cosmetics. Running from 12 to 18 February 2026, this promotion brings an exciting flat 50% discount on all cosmetics, alongside additional savings, exclusive product deals, and loyalty rewards that make this event particularly worth visiting.
For anyone who enjoys experimenting with makeup, maintaining their everyday beauty routine, or simply hunting for valuable bargains, this Watsons campaign delivers the perfect combination of affordability and quality. Beauty products often require regular replenishment, and with popular international and local brands included, shoppers can expect to stretch their Ringgit much further than usual.
One of the strongest highlights of this promotion is the straightforward 50% discount across selected participating brands. Major names like L’Oreal Paris Makeup, Maybelline, and Silkygirl are included in this half-price offer, allowing customers to purchase trusted and well-loved products at significantly reduced prices. These brands have long built their reputation on delivering reliable quality, making them household favourites among Malaysian beauty enthusiasts.
L’Oreal Paris Makeup continues to dominate the beauty industry with innovative product formulas and trend-driven colour ranges. Their mascaras, foundations, lipsticks, and eye products remain staples for both casual users and makeup professionals. Meanwhile, Maybelline has gained strong popularity due to their affordable pricing and high-performance products that rival premium labels. Silkygirl, a favourite local brand, remains widely recognised for delivering youthful, vibrant cosmetic collections that cater perfectly to the Malaysian market.
Beyond the 50% deals, Watsons Malaysia extends the savings further by offering additional discounts on several other popular cosmetic brands. Lumiurglas products are available at 35% off, while brands such as Canmake, Cezanne, Dasique, Dermacol, Kate Tokyo, Mistine, Revolution, Rom&nd, Simplysiti, Wet n Wild, and Y.O.U enjoy a generous 30% discount. These brands provide shoppers with an extensive variety of makeup options ranging from Korean beauty trends to Japanese cosmetic precision and Western makeup innovation.
The diversity of brands involved ensures that customers of all preferences and skin tones can discover products suited to their personal style. Whether someone prefers natural, everyday looks or bold, glamorous finishes, the variety offered during this promotion makes it easier to experiment with new products or restock favourite essentials at lower costs.
Several standout deals have already attracted attention among savvy shoppers. The Maybelline The Hyper Curl Mascara (Easy Wash), now available at RM16.45 instead of RM32.90, offers an excellent opportunity for those seeking long-lasting lash curl without complicated removal processes. Similarly, the Maybelline Super Stay Matte Ink, reduced to RM22.45 from RM44.90, remains one of the brand’s bestselling lip products known for its durability and comfortable matte finish.
Another practical must-have during this promotion is the Maybelline Eye + Lip Make Up Remover (150ml), priced at RM17.95 compared to its normal price of RM35.90. Skincare and proper makeup removal play an essential role in maintaining healthy skin, making this particular deal extremely worthwhile.
Lash enthusiasts will also find value in the L’Oreal Paris Voluminous Lash Paradise Mascara, now offered at RM34.50 instead of RM69.00. Known for delivering dramatic volume and length, this mascara is frequently praised for its ability to create full lash effects without clumping.
Local beauty supporters can also enjoy savings on Simplysiti products, including the Simply Elegant 2 Way Cake priced at RM41.93, discounted from RM59.90. Additionally, those searching for long-lasting eyeliner solutions can consider the Dermacol 16H Matic Eyeliner, now selling at RM17.43 instead of RM24.90.
Aside from the attractive price reductions, Watsons Malaysia is also introducing an RM18 Instant Off rebate to maximise savings. Customers who spend RM150 or more on total cosmetic products in a single receipt will automatically enjoy this rebate. Bulk shoppers or those planning to purchase multiple products can benefit greatly from this additional deduction, making the promotion particularly rewarding for those preparing for upcoming festive events, weddings, or special occasions.
Loyal Watsons customers also gain an extra layer of excitement through the Watsons Club rewards campaign. Members stand a chance to win 1,288,888 Watsons points daily simply by shopping during the promotion period. These points can later be redeemed for future purchases, offering long-term savings benefits beyond the current sale. This rewards element encourages frequent shoppers to maximise both immediate discounts and future redemption opportunities.
The timing of this promotion makes it particularly attractive as well. February often brings festive gatherings, romantic celebrations, and social events, all of which encourage people to enhance their beauty routines. With Valentine’s celebrations happening around the same period, many shoppers are likely to take advantage of these discounts to prepare their makeup looks or purchase beauty gifts for loved ones.
Another advantage of this campaign is its accessibility. Customers can shop at any Watsons Malaysia outlet nationwide, making it convenient for most Malaysians to participate. For those who prefer shopping from home, Watsons also provides an online platform, allowing customers to browse products, compare prices, and secure their deals without visiting physical stores.
Shopping online also allows customers to easily monitor product availability and plan purchases more efficiently. Meanwhile, physical stores provide the benefit of testing product textures, colours, and suitability before purchasing, offering flexibility for different shopping preferences.
Promotions like this Watsons Super Kaw Kaw Deals campaign remind shoppers that beauty products do not always have to come with premium price tags. With careful planning and awareness of promotional events, customers can maintain high-quality beauty routines while managing their budgets effectively.
For frequent makeup users, this promotion is an ideal opportunity to replenish daily essentials such as mascara, foundation, eyeliner, lip products, and makeup removers. For occasional users, it provides a chance to experiment with new brands and product lines at lower risk due to the reduced pricing.
With only a limited promotional window running from 12 to 18 February 2026, shoppers are encouraged to plan their purchases early. Popular items and best-selling shades often sell out quickly during large-scale promotions like this, especially when major brands are involved.
Overall, Watsons Malaysia continues to demonstrate their commitment to providing customers with valuable beauty deals through campaigns that combine generous discounts, reward incentives, and product variety. Their Super Kaw Kaw Deals stand out as one of the more comprehensive cosmetic promotions available this month, making it an excellent opportunity for both beauty enthusiasts and bargain hunters.
Promotional/Event Details:
Date: 12–18 February 2026
Time: During normal operating hours (Online available 24 hours)
Venue: All Watsons Malaysia outlets and Watsons Malaysia Online Store
EverydayOnSales help brands connect with our community, the largest warehouse sales consumers database in Malaysia. Advertise with EverydayOnSales Malaysia.