Lunar New Year is always a season filled with warmth, family reunions and tables overflowing with festive delicacies. From rich stews and braised meats to buttery pastries and sweet treats, the celebrations are as indulgent as they are joyful. While many people look forward to the food, there is also a growing desire to enjoy the festivities without feeling overly heavy or sluggish. This is where a thoughtful and refreshing choice of beverage can truly make a difference.
Mercato Malaysia is welcoming the Lunar New Year season with a simple yet meaningful promotion featuring ITO EN, a well-loved Japanese green tea brand known for its clean taste and natural goodness. Starting from 19 January 2026 onward, shoppers can find specially curated ITO EN festive packs at Mercato, designed to complement reunion meals, festive snacking and even those quieter moments between family gatherings.
For those who enjoy hosting, gifting or simply want a lighter drink option during the festive period, this promotion is well worth paying attention to. ITO EN green tea is recognised for its smooth and refreshing profile, making it an easy match with the rich flavours commonly found in Lunar New Year dishes. Rather than overpowering the palate, it helps cleanse and refresh, allowing diners to enjoy each meal a little more comfortably.
One of the reasons this promotion stands out is how well it fits into modern festive lifestyles. Lunar New Year is no longer just about visiting relatives back-to-back for days. Many people now balance celebrations with work, travel and personal time. Having a reliable, ready-to-enjoy beverage at home makes it easier to stay refreshed without adding extra preparation to an already busy schedule. ITO EN green tea, available in convenient packaging, allows families to focus on what truly matters: spending time together.
From a gifting perspective, the ITO EN festive pack is also a tasteful and practical option. While traditional hampers often include sweets and snacks, a premium green tea adds a thoughtful touch. It signals care for the recipient’s well-being while still respecting festive traditions. For hosts, serving Japanese green tea alongside festive snacks can feel like a refreshing change from sugary drinks, offering guests a lighter alternative that still feels special.
Another appealing aspect of this promotion is its versatility. ITO EN green tea can be enjoyed hot or cold, depending on personal preference and the setting. During busy open house visits, a chilled bottle can be incredibly refreshing, especially in Malaysia’s warm climate. At home, a warm cup can provide a calming pause between meals or late-night conversations. This flexibility makes it suitable for all ages and occasions throughout the festive period.
Mercato’s role in bringing this promotion to shoppers is also worth noting. Known for its curated selection of quality groceries and international brands, Mercato provides an environment where shoppers can discover products that elevate everyday living. By offering the ITO EN festive pack, Mercato makes it easy for customers to incorporate a trusted Japanese beverage into their Lunar New Year preparations without having to search far and wide.
From a value perspective, festive promotions like this often present a good opportunity to stock up. Green tea is not just for the festive season; it is a daily staple for many households. Purchasing a festive pack means they can enjoy the benefits of ITO EN green tea long after the red decorations come down. This makes the promotion appealing not only as a seasonal treat but also as a practical household purchase.
Health-conscious shoppers may also appreciate the lighter profile of green tea compared to sugary carbonated drinks. After days of feasting, many people look for ways to gently reset without drastic changes. Incorporating green tea into daily routines can feel like a natural and sustainable choice. While Lunar New Year is about celebration, it is also a time when small, mindful decisions can help maintain balance.
For families with guests of different preferences, having ITO EN green tea on hand can be a smart move. Not everyone enjoys sweet beverages, and some may prefer something more subtle. Offering green tea shows thoughtfulness and consideration, making guests feel comfortable and well cared for. It also pairs well with a wide range of festive foods, from savoury dishes to light desserts.
Ultimately, this Mercato Malaysia promotion is not about extravagant discounts or flashy campaigns. Instead, it focuses on enhancing the festive experience through a product that fits naturally into Lunar New Year traditions and modern lifestyles. It encourages people to enjoy their celebrations feeling refreshed rather than overwhelmed.
For those planning their Lunar New Year shopping list, adding the ITO EN festive pack from Mercato could be a small but meaningful upgrade. It supports better balance during indulgent meals, makes gifting easier and offers everyday enjoyment beyond the festive season. With availability starting from 19 January 2026 onward, there is plenty of time to include this refreshing option in Lunar New Year preparations.
Shoppers who would like to learn more about this promotion or view the original announcement can refer to the source link provided by Mercato Malaysia:
https://www.facebook.com/story.php?
Promotional/Event Details
Date: 19 January 2026 onward
Time: During Mercato Malaysia operating hours
Venue: Mercato Malaysia outlets
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