If you’ve been searching for the perfect year-end treat or a delightful way to indulge your love for all things cute, DON DON DONKI Malaysia has a reason to get excited. Their Sanrio x DONKI Merry Surprises Contest is back for 2025, and this time, it’s cuter than ever. Running from 1st to 31st December 2025, this campaign is a must-visit for Sanrio fans, whether you’re a devoted Hello Kitty collector or simply looking for a fun and rewarding shopping experience.
The concept is simple, yet irresistible. Customers who spend RM100 or more on Sanrio merchandise in a single receipt at CosmeDONKI locations in Lot 10 or Mid Valley can participate in this contest. All you need to do is shop for your favourite Sanrio items, submit your receipt details at the counter, and you’re automatically entered. That’s it—no complicated forms or online sign-ups. Just a straightforward way to turn your love for cute collectibles into real prizes.
So, why should you consider heading to DONKI during this festive season? For one, it’s not just about the chance to win. It’s about the overall experience. Stepping into a DONKI store during this period feels like walking into a wonderland of adorable goodies. The vibrant displays of Sanrio merchandise—ranging from pouches, hairbrushes, tote bags, and accessory cases—are visually delightful and provide perfect gift ideas for loved ones or even for yourself.
Now, let’s talk prizes, because who doesn’t love knowing what’s at stake? The grand prize is a Hello Kitty Accessory Case valued at RM159.90, an elegant and charming addition to any Sanrio collection. The second prize is a Hello Kitty Tote Bag worth RM99.90, perfect for casual outings or for showing off your love for the iconic character. Coming in third is a Hello Kitty Vanity Pouch, also valued at RM99.90, ideal for storing cosmetics or small accessories. Even if you don’t snag the top three, there are consolation prizes, including a Mini Pouch worth RM59.90 and a Sanrio Daikat Hairbrush priced at RM65.90. This wide range of prizes ensures that many participants have something adorable to take home.
One of the best aspects of this promotion is that it’s inclusive. Whether you’re a hardcore Sanrio collector or someone who enjoys cute and functional items, the contest encourages participation without being overly competitive. Every RM100 spent on Sanrio merchandise brings you closer to winning, making it an excellent opportunity to combine festive shopping with a chance at free collectibles. And since the promotion is available at two of the most accessible DONKI locations—Lot 10 and Mid Valley—it’s easy to plan a quick shopping trip or a full-on Sanrio shopping spree.
Beyond the prizes, DONKI itself is a shopping destination worth visiting. Known for its eclectic mix of imported goods, snacks, cosmetics, and lifestyle products, a visit to CosmeDONKI during this contest allows you to explore other seasonal deals and promotions. From Japanese snacks to quirky household items, the stores are a treasure trove of fun finds. Imagine doing your Sanrio shopping and discovering additional treats or gifts along the way—it makes the whole experience even more worthwhile.
Another reason to join in is the festive spirit. December is all about giving, surprises, and spreading joy, and DONKI has captured that perfectly with this campaign. The Sanrio x DONKI Merry Surprises Contest doesn’t just feel like a giveaway—it feels like a celebration of all things cute, cheerful, and collectible. For families, friends, or even solo shoppers, the atmosphere in-store during this period is lively, inviting, and cheerful. It’s a chance to immerse yourself in the festive spirit while pursuing something you genuinely enjoy.
Practicality is another plus. The contest runs the entire month, so you have plenty of time to plan your shopping trips and maximise your chances of winning. Unlike flash sales or one-day events, this promotion allows for flexibility. You can shop on weekends, after work, or even during a lunch break. The store hours are generous too: Lot 10 opens from 10 AM to 2 AM daily, while Mid Valley operates from 10 AM to 10 PM daily, giving shoppers ample opportunity to visit at a convenient time. Whether you’re a night owl or prefer daytime shopping, DONKI makes it easy to participate without rushing.
It’s also worth noting that this contest encourages thoughtful gifting. Many Sanrio products are not only adorable but also functional, making them perfect as Christmas presents, Secret Santa gifts, or little year-end surprises for friends, family, or colleagues. By purchasing RM100 worth of merchandise, you’re not only entering a contest but also acquiring gifts that will bring a smile to someone’s face. It’s a practical yet fun way to combine shopping with the festive spirit.
From a personal perspective, events like this make shopping more interactive. Instead of simply buying items and leaving, participants get a sense of excitement and anticipation. Knowing that a simple receipt submission could lead to winning a cute prize adds an extra layer of engagement. It turns a regular shopping trip into a mini adventure filled with hope, fun, and the possibility of being rewarded.
To sum up, there are several compelling reasons to visit DON DON DONKI Malaysia during this festive period. Firstly, the chance to win adorable Sanrio prizes adds a layer of excitement to your shopping. Secondly, the in-store experience is lively, festive, and full of eye-catching displays that make browsing enjoyable. Thirdly, the flexibility of the promotion allows you to participate without stress. Finally, the practical value of the Sanrio merchandise—whether for yourself or as gifts—means your spending has dual benefits: enjoyment now and potential rewards later.
So, if you’re looking to inject some festive joy into your shopping, DON DON DONKI Malaysia’s Sanrio x DONKI Merry Surprises Contest is the ideal opportunity. Whether you’re aiming for the grand prize or simply hoping to grab a consolation gift, the month of December is perfect for indulging in a little kawaii shopping. Don’t miss out on this chance to shop, participate, and bring home some truly adorable Sanrio collectibles. It’s a festive experience you, your family, and friends are unlikely to forget.
Promotional/Event Details:
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Date: 1-31 December 2025
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Time:
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Lot 10: 10 AM – 2 AM (Daily)
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Mid Valley: 10 AM – 10 PM (Daily)
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Venue: DONKI Lot 10 & DONKI Mid Valley
For more information and official terms, visit: DONKI Facebook

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