If there’s one way to celebrate International Pastry Day in Malaysia this year, HWC Coffee has truly outdone themselves. For coffee lovers and collectors of cute merchandise alike, HWC Coffee is giving away an irresistibly adorable Croissant Plushie—and the best part? It’s completely free! This promotion is designed to bring a little joy to fans while celebrating their favourite pastries in a fun and engaging way.
On 9 December 2025, from 2 to 3 pm, all HWC Coffee outlets across Malaysia will be participating in this special giveaway. However, there’s a catch: each outlet has only ten plushies available. This means that those who arrive early will have the best chance of securing this limited-edition croissant plushie.
Here’s how it works. HWC Coffee customers simply need to open their HWC Coffee App and show it to the barista at the counter. Once verified, the barista will hand over a Scratch & Win card. Scratch the card, and you could walk away with the Croissant Plushie. It’s a small but exciting activity that adds an element of fun to your regular coffee run. Plus, it gives everyone a little reason to smile and enjoy their visit a bit more.
What makes this giveaway particularly special is the thoughtful combination of both interactivity and scarcity. Limited quantities of just ten plushies per outlet create a sense of exclusivity. It’s not just about the prize—it’s about being part of a moment, joining in a nationwide celebration, and enjoying a brief, playful break from daily routines. HWC Coffee has taken a simple coffee shop experience and turned it into an event that customers will remember.
Aside from the plushie, HWC Coffee has always been recognised for its commitment to quality and enjoyable beverages. Customers can use this opportunity not just to collect a cute plushie but also to grab a hot cup of coffee, a refreshing iced drink, or perhaps a pastry to pair with the plushie they are about to take home. Combining your love for coffee with a small collectible makes for a unique and memorable outing.
For families, this promotion is particularly appealing. Parents can bring their children along and enjoy the thrill of scratching the card together. Children are naturally drawn to soft toys, and the croissant-shaped plushie is a charming way to introduce them to the joy of pastries and café culture. Meanwhile, friends can turn it into a casual outing, making it a small but exciting social experience. It’s a reminder that promotions don’t always have to be about discounts—they can be about creating small, joyful moments for people of all ages.
Timing is key for this event. Arriving on time is crucial, given that each outlet has a strict limit of ten plushies. Those who plan ahead and get to their nearest HWC Coffee outlet slightly before 2 pm will not only avoid disappointment but also fully enjoy the anticipation of the Scratch & Win process. It’s all part of the fun, turning a routine visit to a café into a mini adventure.
Another reason this promotion is worth participating in is that it strengthens the connection between the brand and its loyal customers. HWC Coffee is giving back to its community by celebrating International Pastry Day in a creative and inclusive way. Promotions like this build goodwill and create buzz on social media, as customers proudly share pictures of their croissant plushies with friends and followers. For regular visitors, it’s a token of appreciation. For new customers, it’s an inviting introduction to what the café has to offer.
Even if you’re not primarily a collector of plushies, there’s something undeniably charming about this campaign. It combines visual appeal, interactivity, and the thrill of limited availability into one concise event. The plushie itself, designed to resemble a warm, buttery croissant, is cute enough to display at home, use as a small desk companion, or gift to someone who enjoys fun, whimsical items. Its design aligns perfectly with HWC Coffee’s playful brand image and adds an extra layer of engagement to the coffee experience.
Finally, it’s worth noting that HWC Coffee is encouraging app usage through this promotion. By requiring customers to show their HWC Coffee App for verification, they are incentivising downloads and app engagement, which could unlock additional rewards or updates for customers in the future. This means that even after the event, the app continues to be a source of value, whether it’s through notifications of upcoming promotions, loyalty rewards, or seasonal offerings. Customers leave the event not only with a plushie but also with a tool that may provide ongoing benefits.
In summary, the HWC Coffee Croissant Plushie giveaway on 9 December 2025 is more than just a free toy—it’s an interactive experience that combines limited availability, social engagement, and brand appreciation. For anyone who enjoys pastries, fun collectibles, or simply a good coffee outing, this is an opportunity that shouldn’t be missed. Arrive early, enjoy a drink, scratch your card, and maybe walk away with a cute little companion that celebrates International Pastry Day in style. With only ten plushies per outlet, the excitement is palpable, and the experience is sure to create smiles for everyone involved.
Promotional/Event Details:
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Date: 9 December 2025
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Time: 2–3 pm
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Venue: All HWC Coffee outlets in Malaysia
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How to Participate: Show HWC Coffee App to barista ? Collect Scratch & Win card ? Scratch ? Collect Croissant Plushie
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