If there is one thing Malaysians love, it is stumbling upon a simple, no-frills deal that feels like a small reward for making it through a long day. And when it comes to little indulgences, CU Malaysia has always held a special place among local shoppers. Whether someone drops by to pick up a quick snack, a convenient dinner option, or a comforting Korean street-food favourite, there is something undeniably satisfying about walking out of CU with a treat in hand. This December, CU Malaysia has brought back a crowd-pleaser that fits perfectly into the holiday mood: a Buy Anything and Get Soft Serve for RM1.99 promotion, running all the way from 1 to 31 December 2025.
What makes this deal such a standout is its simplicity. There are no complicated requirements, no minimum spend thresholds, and no restrictive product categories. Any purchase at CU—a bottle of water, a packet of crisps, a cup of odeng broth, or even a quick grab-and-go meal—unlocks access to their much-loved soft serve for just RM1.99. It is rare these days to find a treat priced below RM2, especially one that still delivers on taste and experience. And because this promotion is valid at all CU outlets nationwide, it becomes an accessible little luxury for anyone commuting, shopping, or simply craving something sweet.
For many people, the CU soft serve has become a familiar favourite. Its texture is remarkably smooth, its flavour creamy without being overly rich, and it has that comforting melt-in-your-mouth experience that feels just right in Malaysia’s tropical heat. It is also consistent across outlets, which means customers can rely on getting the same delicious swirl whether they are at a mall outlet or a neighbourhood location. Being able to enjoy it for RM1.99 throughout December turns it into the perfect year-end treat—something affordable and uplifting during a month filled with festivities, gift-buying errands, and busy schedules.
One of the reasons this deal feels particularly worth highlighting is because CU Malaysia has extended it until the end of December. Originally, promotions like this tend to run for short periods, often ending before customers have the chance to notice or take advantage of them. With a long promotional window, shoppers can enjoy the flexibility of dropping by CU at any time without feeling rushed. Whether someone is heading home from work, doing some late-night shopping, or stopping by on a weekend, the RM1.99 soft serve is right there waiting.
For families, this promotion makes outings more enjoyable. Parents who are trying to keep costs manageable during the holiday season can treat their children to a soft serve without worrying about straining the budget. A typical dessert outing at cafes or dessert shops can easily cost RM10 to RM20 per person, but with this CU deal, even a large family can indulge without spending more than a few ringgit. It is this level of affordability and accessibility that sets CU Malaysia apart, especially at a time when families are looking for ways to enjoy the school holidays without overspending.
Students, too, will find this promotion especially appealing. A quick study break treat or a little pick-me-up between classes can be surprisingly uplifting, and at RM1.99, it becomes something that fits neatly within a student budget. Anyone who has navigated college or university life knows how valuable small pleasures like this can be after long hours of lectures or group assignments. CU outlets are commonly found in hotspots like shopping centres, transportation hubs, and busy neighbourhoods, making it easy for students to take advantage of the offer.
Another point that makes this deal worth enjoying is the sheer variety of purchases that qualify. The promotion applies to anything bought in-store, which means customers are free to choose items they genuinely need instead of feeling forced into buying something they wouldn’t normally pick up. Whether someone is stocking up on essential grocery items, grabbing a ready-made Korean snack, or simply buying a drink, they automatically unlock the RM1.99 soft serve reward.
CU Malaysia’s range of Korean food and beverages also provides shoppers a great reason to visit during this promotion period. Their tteokbokki, corndogs, kimbap, and ready-to-eat meals have become popular go-to choices for quick meals. Pairing one of these with a soft serve at such an affordable price elevates the convenience store dining experience without stretching the wallet. The deal also opens doors for customers to try CU items they may not have explored before. If someone is already dropping in for a snack or drink, why not add a soft serve at nearly no additional cost?
Beyond the practical and financial factors, there is also something worth appreciating about the timing of this promotion. December is a month filled with celebrations, gatherings, and moments of winding down after a long year. Many people take this time to enjoy little pleasures, reconnect with friends, or treat themselves to small joys. A simple, sweet reward like a RM1.99 soft serve fits perfectly into the festive atmosphere. It offers an easy way for people to elevate their everyday errand runs or shopping trips.
Because the promotion is valid while stocks last, it does encourage shoppers to swing by earlier in the day for the best chance of enjoying the soft serve. Some outlets may experience higher demand given the popularity of the offer, especially on weekends or public holidays. Still, with the promotion available throughout the entire month of December, customers have plenty of opportunities to enjoy it multiple times.
Another reason to appreciate this promotion is the consistency and familiarity of CU Malaysia’s service model. Their outlets are well-lit, organised, and designed to make quick shopping both efficient and enjoyable. The layout typically makes it easy to locate food items, beverages, snacks, and ready-to-eat options, which means customers can pop in and out with minimal fuss. Adding a soft serve to the bill becomes a smooth and pleasant experience without disruptions or long waits.
For those who may be planning year-end get-togethers or simple celebrations, this promotion could even come in handy as part of a casual outing route. Groups of friends could pick up snacks and grab their RM1.99 soft serve before heading to a park, a movie night, or a laid-back gathering. It creates an enjoyable, budget-friendly activity that can be repeated more than once throughout December.
Overall, CU Malaysia’s Buy Anything, Get Soft Serve for RM1.99 promotion stands out because it brings back that rare combination of affordability, convenience, and delightful flavour. It is the kind of promotion that rewards everyday purchasing behaviour, encourages small indulgences, and makes daily routines feel a little more enjoyable. With the year coming to a close, this is exactly the kind of treat Malaysians can appreciate—simple, satisfying, and accessible no matter where they are.
If there is one takeaway from this promotion, it is this: sometimes the best year-end deals are the ones that brighten an ordinary moment. CU Malaysia’s RM1.99 soft serve offer is one of those little pleasures that are worth enjoying before the year wraps up.
For more information, you may refer directly to their announcement here:
https://www.facebook.com/story.php?
Promotional/Event Details
Date: 1-31 December 2025
Time: All operating hours
Venue: All CU Malaysia outlets
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