Looking for a fun and rewarding way to end 2025 on a sweet note? Meiji Malaysia has a delightful promotion that’s perfect for fans of their biscuits and confectionery. This year, they are inviting everyone to create a Cherished Moments Card of the Year, where you can capture your own personal stories, smiles, and sweet memories – and stand a chance to win amazing prizes, including up to RM2,000 Touch ‘N Go eWallet credit and exclusive Meiji premium gifts.
The beauty of this campaign lies in its simplicity. Instead of just purchasing a product, participants are encouraged to actively engage and share their moments, making the experience more meaningful. It’s not just about buying snacks; it’s about creating a memory, celebrating 2025, and having a little fun along the way.
Here’s how the process works, step by step, so you won’t miss a single chance to participate:
Step 1: Purchase
To start, participants need to spend a minimum of RM15 on selected Meiji biscuits or confectionery in a single receipt. The selection includes some of their most popular treats, so it’s a great excuse to stock up on your favourites or try something new. Not only do you get to enjoy these sweet snacks, but you’re also entering a campaign that could make your festive season even more memorable.
Step 2: Create Your Cherished Moments Card
Once the purchase is done, participants can head over to www.wrapup2025withmeiji.online to generate their own Cherished Moments Card. The platform is intuitive and user-friendly, making it easy to craft a card that tells your story. This could be a simple reflection of your 2025 memories, a creative collage, or a heartwarming message to loved ones. The campaign encourages creativity, allowing each card to truly represent the person behind it.
Step 3: Share Your Card
After designing the card, participants are encouraged to share it on social media platforms such as Facebook, Instagram, or TikTok. Once shared, they need to submit their post URL to @officialmeijimy. This social sharing aspect adds an interactive dimension to the campaign, making it more than just a contest – it becomes a community of sweet moments shared across social platforms.
Why should anyone participate in this promotion? First, it’s a chance to win up to RM2,000 Touch ‘N Go eWallet credit, which can be used for everyday purchases or saving up for larger plans. This is a significant reward, and combined with exclusive Meiji premium gifts, it makes the effort worthwhile. Whether it’s a treat for yourself or a gift for a friend or family member, the prizes add real value.
Second, it’s a perfect way to wrap up 2025 with a little joy and gratitude. Meiji’s message behind the campaign – “A little sweetness, a lot of gratitude” – captures the spirit of reflection and appreciation as the year draws to a close. By taking part, participants are not only entering a contest but also celebrating their year in a creative and memorable way.
Third, it’s a fun activity suitable for everyone. Whether you’re a busy professional, a student, or someone who enjoys simple pleasures, this campaign is designed to be inclusive. Creating the card takes only a few minutes, yet it allows for a lot of personal expression. It’s a refreshing break from the usual end-of-year rush and a reminder to cherish small moments.
Moreover, it’s also an opportunity to explore Meiji’s product range. With a minimum spend of RM15 on selected biscuits or confectionery, participants can discover new flavours, revisit old favourites, or even plan small festive gatherings around these treats. This element of the promotion turns a simple purchase into an interactive and rewarding experience.
For those who love sharing moments online, the social media component adds a layer of excitement. Seeing other participants’ Cherished Moments Cards can inspire creativity, spark ideas, and connect people over shared memories. It’s a chance to engage with a broader community, all while having fun and potentially winning prizes.
From a practical perspective, the campaign is straightforward, transparent, and easy to follow. All instructions are clearly laid out on the campaign website, and the process doesn’t require any complicated steps or hidden purchases. Participants simply enjoy their Meiji products, create a card, share it online, and submit the post – making it accessible for people of all ages.
Ultimately, the Meiji Cherished Moments Card of the Year promotion is more than just a contest; it’s an experience. It’s about reflection, creativity, gratitude, and sweetness – both literally and metaphorically. Participants walk away with a personal card that encapsulates their year, the joy of tasty Meiji treats, and the thrill of potentially winning exciting prizes.
If you’ve been looking for a reason to indulge in your favourite Meiji snacks or to engage in a fun end-of-year activity, this is it. It’s a gentle reminder to slow down, celebrate small wins, share positivity, and perhaps, walk away with a substantial prize.
To join, remember to follow the campaign steps carefully: make your purchase, create your card online, share it on social media, and submit your post URL to @officialmeijimy. Participation is simple, enjoyable, and rewarding – the perfect combination for a year-end campaign.
So, don’t miss this chance to end 2025 on a sweet note with Meiji. Whether for yourself, your friends, or family, there’s joy to be found in creating and sharing your Cherished Moments Card – and who knows, you might just see your efforts rewarded with RM2,000 in eWallet credit and exclusive Meiji gifts. Celebrate your year, celebrate your moments, and let Meiji be part of your festive memories.
Promotional/Event Details:
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Date: 1 November–31 December 2025
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Time: All Day
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Venue: Purchase selected Meiji biscuits/confectionery at participating stores, then visit www.wrapup2025withmeiji.online to generate your Cherished Moments Card

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