If you’ve been searching for a way to elevate your cooking experience while keeping it healthy and safe, SOGO Malaysia has an exciting event lined up that’s perfect for every home chef. From 14th to 23rd November 2025, SOGO Kuala Lumpur will host the Color King Carbon Steel Pan & Wok Launch alongside their Year-End Sale, offering Malaysians an incredible chance to grab premium cookware at unbeatable prices.
Color King is a pioneering cookware brand in Malaysia, known for being the first 100% coat-free cookware brand. This means no non-stick coatings that can flake off or release harmful chemicals over time. Instead, they focus on providing cookware that is not only durable and functional but also entirely safe for daily use. For families wanting to maintain a healthy lifestyle without compromising on cooking quality, this is a golden opportunity.
One of the highlights of this launch is the up to 55% off promotion on all Color King cookware. Whether you’re looking for a sleek carbon steel pan for everyday frying or a high-quality wok for stir-fries, you can now enjoy massive savings. And it doesn’t stop there — every purchase during this promotion comes with free gifts, making it even more worthwhile to shop now.
For those who love learning new cooking techniques, the event also features a live cooking session: Jom Masak Live with Chef Sid Murshid. Happening on 15th November (Saturday) at 2:00 PM, this interactive session is a great chance to see the Color King products in action, pick up new culinary tips, and learn how to make your meals healthier and more delicious. It’s an engaging experience for both beginner cooks and seasoned chefs alike.
Another unique aspect of this sale is the trade-in programme. Shoppers are encouraged to bring along their old cookware — no matter the brand, condition, or material — and receive an extra RM20 off their Color King purchase. This initiative not only gives your kitchen a fresh upgrade but also encourages sustainability by recycling old cookware responsibly.
Additionally, every purchase made during this sale gives you the chance to Spin & Win extra gifts, adding a fun and interactive element to shopping. From free kitchen tools to surprise accessories, it’s an incentive that makes every trip to SOGO feel rewarding.
Why should Malaysians consider visiting this sale? First, there’s the unbeatable value for money. High-quality, healthy cookware can often come at a premium, but SOGO’s Color King Year-End Sale provides substantial savings while still offering premium products. Secondly, there’s the added experience factor — from live cooking demos to free gifts and a spin-the-wheel game, it’s more than just a sale; it’s a full-fledged event. And for those mindful about health, switching to coat-free cookware is a small but significant step towards safer, more mindful cooking.
The timing couldn’t be better. With year-end celebrations around the corner, it’s the ideal moment to upgrade your kitchen tools. You could also consider grabbing a set as a thoughtful and practical gift for loved ones who enjoy cooking. The combination of discounts, gifts, and interactive activities ensures that it’s a worthwhile outing for families, friends, or even solo shoppers looking to invest in quality cookware.
Another point to consider is the durability and versatility of Color King products. Carbon steel is renowned for its longevity, heat distribution, and ability to handle a wide range of cooking styles, from searing meats to delicate stir-fries. Unlike non-stick pans that may wear out after a few years, investing in Carbon Steel pans and woks ensures long-term value. This aligns perfectly with a more sustainable and mindful lifestyle, as it reduces the need for frequent replacements and keeps your kitchen eco-friendly.
Finally, SOGO Kuala Lumpur’s 5th Floor Home Department provides a convenient, central location with ample space for this launch. The environment is designed to give shoppers a comfortable browsing experience while exploring the full range of Color King products. Whether it’s checking out the cookware first-hand, participating in the live demo, or testing the Spin & Win station, it’s an engaging and enriching experience.
In short, this sale isn’t just about purchasing cookware — it’s about embracing healthier cooking practices, discovering new recipes, and making your kitchen more sustainable and stylish. With generous discounts, free gifts, a trade-in programme, and live demonstrations, there’s every reason to make a trip to SOGO KL between 14th and 23rd November 2025. Don’t miss the chance to be part of an event that combines learning, shopping, and fun in a single visit.
Whether you’re upgrading your kitchen, gifting a cooking enthusiast, or simply curious about coat-free cookware, the Color King Carbon Steel Pan & Wok Launch is set to be a highlight of the year. Make your plans, mark your calendars, and get ready to experience cooking the healthy, worry-free, and stylish way with Color King at SOGO Malaysia.
Promotional/Event Details:
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Date: 14–23 November 2025
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Time: During SOGO operating hours
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Venue: 5th Floor, Home Department, SOGO Kuala Lumpur
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Special Event: Jom Masak Live with Chef Sid Murshid
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Date: 15 November 2025
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Time: 2:00 PM
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Trade-in Offer: Bring old cookware (any brand, any condition, any material) and get RM20 off
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Spin & Win: Free gifts with every purchase
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Source: SOGO Malaysia Facebook
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