Parents and guardians, here’s an event you won’t want to miss! SOGO Kuala Lumpur is bringing a specially curated Children’s Fashion Sale, running from 10 to 20 November 2025, where kids’ apparel, shoes, bags, and toys take centre stage. Whether you’re looking to refresh your little one’s wardrobe or searching for gifts that are both fun and practical, this sale is a treasure trove of bargains.
One of the most exciting features of this promotion is the Lucky Draw, a classic SOGO highlight that adds an element of surprise to every shopping trip. Customers who make a minimum purchase of RM180 in a single receipt are eligible to participate. Keep in mind that this redemption is limited to one per customer per day and must be claimed at the Redemption Counter on the 7th Floor Event Hall, while stocks last. It’s a perfect chance to score an extra treat while shopping for essentials, and for kids, the thrill of a lucky draw is always memorable.
Beyond the lucky draw, SOGO has lined up an enticing array of Purchase-with-Purchase (PWP) deals, ideal for those who want to stretch their budget further. For a minimum spend of RM100 in a single receipt, shoppers can pick up a selection of items at attractive discounted prices. For example, assorted water bottles are available for just RM10 each (compared to their usual RM29.90–RM39.90), and Marvel Role Play Masks featuring Ironman and Thor characters are marked at RM19 each (down from RM39.90). This is a fantastic opportunity to snag a few fun extras without blowing the budget.
The sale itself is packed with must-buy items that offer significant savings. Parents can find high-quality kids’ apparel at fractions of the usual prices. Popular brands such as UKIDS, ANAKKU, CUDDLES, Mom’s Heart, SODA Kids, Cartoon Planet, PUREEN, and BABYLOVE are featured in this sale, offering a wide selection of tops, bottoms, suits, dresses, rompers, and more. Prices start as low as RM5 for ANAKKU Rompers, originally RM19.90, while the UKIDS Suit Set is only RM15, down from RM39.
SOGO doesn’t stop at clothing; they also have toys and playsets on promotion. The Sushi Playset and Fishing Games are available for RM25 each (normal price RM39.90), and assorted toys can be purchased for just RM10 (usually RM16.90). For parents seeking thoughtful gifts, the BABYLOVE 2-in-1 Kitty Pillow Bolster Set is a steal at RM25, compared to its regular RM43. These items are perfect for keeping children engaged, active, and happy, and they make for excellent birthday or festive gifts.
For those who like a mix of fashion and functionality, the Mom’s Heart Dress/Suit Sets, ranging from RM19–RM39.90, and SODA Kids Tops/Bottoms at RM19 each (originally RM69) are designed to keep kids stylish while offering comfort for daily wear. Meanwhile, the PUREEN Suit Set at RM19 (down from RM39.90) adds a touch of charm without putting a dent in the wallet.
The event is structured to make shopping both fun and rewarding. Customers simply need to make purchases at the Children’s Fashion Sale section at SOGO KL. Eligible items for the Lucky Draw and PWP deals are redeemed at the Redemption Counter on the 7th Floor Event Hall, making it easy to take advantage of every deal in one visit. This well-organised system ensures shoppers can enjoy the bargains without confusion or missing out on any of the perks.
Why you should attend is simple. This sale combines everything a parent or guardian could want: significant discounts on essential children’s items, exciting lucky draws, and exclusive purchase-with-purchase offers. The sale also gives shoppers the chance to stock up on gifts, explore new brands, and save money, all under one roof. In addition, with the promotion running over ten days, there is flexibility for families to plan their visit according to convenience.
Visiting SOGO KL during this period means taking advantage of multiple promotional layers. While the discounted prices alone are a draw, the added excitement of the lucky draw and the limited-time PWP offers create an immersive shopping experience. For families with children, this is not merely a shopping trip but an opportunity to enjoy a day out where everyone can find something special.
SOGO’s Children’s Fashion Sale is also perfect for those who like to mix practicality with fun. The variety of toys and clothing ensures that there is something for every age group. Younger children can enjoy playful items like the fishing games and sushi playsets, while older kids can explore fashion items that allow them to express their personalities. Parents can feel confident that they are getting value for money on quality items.
Tips for making the most of your visit:
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Plan your shopping around the PWP items you want, as some limited-stock items sell out quickly.
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Check the Lucky Draw eligibility each day; since it’s limited to one redemption per customer, consider spacing out purchases to maximise entries.
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Take note of the Redemption Counter location on the 7th Floor Event Hall, as this is where most of the perks can be collected.
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Arrive early to avoid crowds, especially on weekends, as this sale is likely to draw significant attention.
This sale is also an excellent opportunity to explore SOGO Kuala Lumpur itself, a shopping destination that is easily accessible and offers a wide array of other products, dining options, and services. Families can combine their visit to the Children’s Fashion Sale with a day of shopping and leisure, making it both efficient and enjoyable.
In conclusion, from 10 to 20 November 2025, the SOGO KL Children’s Fashion Sale is the place to be for parents and guardians looking to save on kids’ clothing, shoes, bags, and toys. With competitive prices, exclusive lucky draw entries, and purchase-with-purchase promotions, it promises to be a rewarding experience for anyone looking to get more value for their spending.
Whether you’re hunting for everyday essentials, planning ahead for birthdays, or simply seeking to indulge your children in something special, this sale has it all. Don’t miss out on these amazing bargains and the chance to make shopping for children an exciting and fulfilling experience.
Promotional/Event Details:
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Date: 10-20 November 2025
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Time: 10:00 AM – 10:00 PM (typical SOGO KL operating hours)
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Venue: 7th Floor Event Hall, SOGO Kuala Lumpur
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Lucky Draw: Minimum purchase RM180 in a single receipt; one redemption per customer per day
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Purchase-with-Purchase: Minimum purchase RM100; items include water bottles (RM10), Marvel Role Play Masks (RM19), while stocks last
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Must-Buy Offers: UKIDS, ANAKKU, CUDDLES, Mom’s Heart, SODA Kids, Cartoon Planet, PUREEN, BABYLOVE, assorted toys and playsets at promotional prices
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