Every once in a while, a brand comes up with a campaign that combines fun, nostalgia, and irresistible rewards — and this time, it’s BOH Tea that’s making tea lovers and collectors alike rush to the nearest store. The beloved Malaysian tea brand has just launched its Free BOH Plush Keyring Blind Box Promotion, and honestly, it’s one of those promotions that’s both adorable and worth every ringgit spent.
If you’re someone who loves tea and has a soft spot for collectibles, this campaign might just brighten up your day. From 21 October 2025 onward, shoppers who spend RM30 on BOH products can walk away with a FREE BOH Plush Keyring Blind Box — a delightful surprise gift that adds a touch of charm to your shopping experience.
So what’s all the excitement about? Let’s dive into what makes this deal worth checking out, and why it might just be the perfect time to stock up on your favourite BOH tea blends.
A Surprise in Every Box
Everyone loves a bit of mystery, and BOH’s new plush keyring blind boxes bring just that. Each blind box contains one mystery plush keyring, featuring a cute and cuddly BOH-inspired design. The catch is — you won’t know which plush you’re getting until you open it. That’s where the fun begins.
It’s a mix of anticipation and excitement, especially for those who enjoy collecting limited-edition merchandise. There’s something special about not knowing what’s inside until you peel back the packaging. It brings out a childlike joy that makes a simple purchase feel like an experience.
Whether you’re collecting for yourself or planning to surprise someone, these little plushies are bound to bring a smile. With each one styled after BOH’s iconic branding, they serve as charming reminders of Malaysia’s favourite tea.
Why This Deal is Worth It
At first glance, you might think a free plush keyring is just a small trinket — but when you consider the bigger picture, this promotion offers much more value.
For starters, BOH’s teas are pantry staples in most Malaysian homes. Whether it’s the strong and aromatic BOH Cameron Highlands Tea, the smooth BOH Seri Songket range, or the convenient BOH Instant Teh Tarik, these are products people buy regularly. So, why not make your everyday purchase more rewarding?
By spending RM30, which is quite easy to reach if you’re restocking tea for the month, you’ll be rewarded with a cute collectible at no extra cost. It’s essentially a bonus gift for buying something you already need.
And here’s the catch — these plush keyrings are only available for a limited time and while stocks last. That means once they’re gone, they’re gone. Collectors or fans of BOH merchandise wouldn’t want to miss out, especially since mystery boxes often encourage people to complete the full set.
Available Both In-Store and Online
BOH understands that not everyone shops the same way, and that’s why they’ve made this offer available across both physical and online stores.
You can find the BOH Plush Keyring Blind Boxes at AEON, AEON Big, TF Value Mart, Jaya Grocer, and Lotus’s outlets nationwide. These are some of the most accessible and popular shopping destinations, so you won’t have to go far to take part in the promotion.
But what makes this campaign even better is that BOH has extended it to their official online stores — including Shopee, Lazada, and TikTok Shop. So even if you prefer shopping from home, you can still enjoy the same reward.
Starting from November 2025, online shoppers who spend the qualifying amount on BOH products through these platforms will also receive a FREE BOH Plush Keyring Blind Box. It’s an excellent move, especially for those who prefer the convenience of online purchases.
You can check out the BOH Official Stores here:
Do note that terms and conditions apply, so it’s always a good idea to read the fine print before purchasing.
Collect Them All — If You Can!
The concept of “blind boxes” has become a trend in the world of collectibles. It’s an exciting way to get people engaged and keeps them coming back for more. BOH’s take on this trend adds a playful twist to their traditional tea branding, giving fans something new to look forward to beyond just a warm cup of tea.
Each plush keyring in the blind box collection is designed with care, showcasing BOH’s creativity and commitment to making their products memorable. And let’s face it — who doesn’t love cute, fuzzy companions that can hang on your bags, keys, or even your car mirror?
The real fun lies in trying to collect the full set. Some fans might end up trading with friends or buying multiple boxes to discover all the variations. It’s this sense of mystery and collectability that makes the promotion so engaging.
A Little Treat for Tea Lovers
In a fast-paced world where everything is digital and predictable, promotions like this remind shoppers of the joy of surprises. BOH has managed to merge everyday practicality with a sense of playfulness — and that’s exactly what makes this campaign special.
It’s also a wonderful way to introduce younger generations to the BOH brand. Parents who love BOH tea can involve their children in the fun of collecting, turning it into a small family activity. The plush keyring could even be a way to encourage kids to appreciate the brand that has been part of Malaysian households for decades.
Why You Shouldn’t Miss It
If you’re planning to restock your tea supply, there’s no better time to do it than now. You’re not only getting your favourite teas, but also a charming collectible that makes your purchase more enjoyable.
Considering that these blind boxes are limited edition and available only while stocks last, it’s safe to say that once word spreads, they’ll be gone quickly. Promotions like these tend to attract both loyal BOH drinkers and curious new customers — and for good reason.
BOH has struck a perfect balance between offering value and sparking delight. It’s not just about getting something free; it’s about enjoying a little moment of excitement that comes with unboxing something unexpected.
So, the next time you’re doing your grocery run, make sure to stop by the tea aisle. Pick up your favourite BOH products, hit the RM30 mark, and claim your FREE BOH Plush Keyring Blind Box. You might just discover your new favourite collectible companion.
Promotional/Event Details:
Date: 21 October 2025 Onward
Time: During operating hours of participating outlets and online stores
Venue: AEON, AEON Big, TF Value Mart, Jaya Grocer, Lotus’s, and online at BOH Official Stores on Shopee, Lazada & TikTok
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