Malaysia Day is right around the corner, and Segi Fresh is turning up the excitement with an extraordinary promotion for everyone to enjoy. From 1 to 21 September 2025, Segi Fresh, along with Ehsan Segi Fresh, is hosting the “Kempen Beli Barangan Malaysia” campaign, featuring jaw-dropping discounts, exclusive member promotions, and SARA MyKasih offers across more than 150 outlets nationwide.
For shoppers looking to fill their pantries or stock up on daily essentials, this Malaysia Day promotion is a golden opportunity. Segi Fresh brings together over 3,000 products from trusted Malaysian brands, all at special prices. From staple items such as rice, cooking oil, and noodles to snacks, beverages, household detergents, and baby care products, there is truly something for every household.
Why this promotion is worth your time
One of the most compelling reasons to visit Segi Fresh during this promotion is the breadth of products available at discounted prices. Families can conveniently purchase their weekly groceries without worrying about stretching their budget. Moreover, businesses and small retailers can benefit from bulk purchases of local products at special prices, making it an ideal period to stock up.
Segi Fresh has structured their promotion in a way that caters to both regular shoppers and members. Those who are Segi Fresh Members receive exclusive pricing, allowing them to enjoy additional savings on top of already attractive deals. Plus, members continue to earn rewards points on every purchase, making it a win-win situation.
Exclusive Deals and Campaign Highlights
The promotion includes several exciting highlights that make it a must-visit event for shoppers:
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Discounted groceries from local Malaysian brands: With over 3,000 products included, shoppers have a wide array of options from trusted Malaysian brands at unbeatable prices.
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Exclusive Segi Fresh Member prices: Members enjoy additional discounts that are not available to non-members, allowing them to save even more.
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SARA MyKasih support: Eligible SARA MyKasih users can redeem benefits directly at the checkout on participating products, giving thousands of beneficiaries access to essential items at lower costs.
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Special campaigns such as “Promosi Hebat” and “Hebat PWP”: These special offers give shoppers extra perks. For instance, under the “Hebat PWP” deal, customers spending RM30 in a single receipt can purchase selected add-on items at specially discounted prices, providing excellent value for money.
How to make the most of this promotion
Shopping at Segi Fresh or Ehsan Segi Fresh is simple and convenient. Members can ensure they carry their membership cards to enjoy exclusive prices and collect rewards points. Those eligible for SARA MyKasih benefits should bring along their identification to redeem their perks smoothly at participating outlets.
When it comes to “Hebat PWP” offers, it’s straightforward: spend RM30 in a single transaction and select from a list of specially priced items to enjoy additional savings. This campaign is perfect for anyone who wants to stretch their budget further while stocking up on quality Malaysian products.
Locations and Duration
The Segi Fresh Malaysia Day Promotion runs from 1 to 21 September 2025 and is accessible at over 150 Segi Fresh and Ehsan Segi Fresh outlets nationwide, with the exception of Segi Fresh Pudu and Selayang. With such an extensive network of outlets, shoppers across Malaysia have plenty of opportunities to take advantage of these offers.
Terms and Conditions to note
As with any promotion, there are some guidelines to be aware of:
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The promotion is valid from 1–21 September 2025 while stocks last.
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Prices and product availability may vary by location.
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Exclusive member prices are applicable only to Segi Fresh Members.
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SARA MyKasih redemptions are only for eligible users.
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Segi Fresh reserves the right to amend promotions without prior notice.
Understanding these terms ensures shoppers can make the most out of their visit and avoid any confusion at the checkout.
Why shoppers shouldn’t miss this deal
There are multiple reasons why this promotion is worth visiting. Firstly, supporting local Malaysian brands is a meaningful way to contribute to the national economy. By purchasing products under this campaign, shoppers are helping homegrown businesses thrive.
Secondly, the savings offered during this campaign are substantial. With over 3,000 products discounted and exclusive deals for members, the potential to save money is significant. Whether it’s a family preparing meals for the week or an individual looking to stock up on household essentials, there are incredible deals waiting.
Thirdly, the SARA MyKasih integration makes this promotion inclusive. Eligible beneficiaries can enjoy added support, allowing them to stretch their budget further and access essential items conveniently.
Finally, the convenience factor cannot be overlooked. With over 150 outlets across Malaysia, shoppers can easily find a location near them. This accessibility ensures that everyone has the opportunity to participate in the promotion without travelling long distances.
Tips for making the most of the Segi Fresh Malaysia Day Promotion
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Plan your shopping list ahead: With thousands of products to choose from, knowing what you need in advance saves time and ensures you don’t miss out on essentials.
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Check for member-exclusive prices: If they’re a member, bring along their card to enjoy additional savings.
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Look out for Hebat PWP deals: Spend RM30 and enjoy special add-on pricing on selected items. This is perfect for items they might need to top up or try at lower costs.
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Shop early: Popular items may sell out quickly, so visiting earlier in the promotion period can ensure access to the best deals.
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Combine with SARA MyKasih benefits if eligible: Those who qualify should maximise their benefits to get the best value.
Overall, Segi Fresh’s Malaysia Day promotion is a thoughtfully curated campaign that combines savings, convenience, and support for local brands. It is more than just a sale—it’s a celebration of Malaysian products, community, and the joy of smart shopping.
Shoppers are encouraged to visit their nearest Segi Fresh or Ehsan Segi Fresh store from 1 to 21 September 2025 to take full advantage of this promotion. Whether it’s stocking up on household staples, trying new Malaysian brands, or enjoying member-exclusive discounts, there is ample reason to head to Segi Fresh and be part of this nationwide celebration.
Don’t miss the opportunity to shop, save, and support Malaysian products all in one go. With limited stocks and exclusive deals, this Malaysia Day promotion promises to be a memorable shopping experience for all.
Promotional/Event Details:
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Date: 1-21 September 2025
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Time: Store opening hours (varies by outlet)
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Venue: Over 150 Segi Fresh and Ehsan Segi Fresh outlets nationwide (excluding Segi Fresh Pudu and Selayang)
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