Coffee has long been more than just a beverage in Malaysia – for many, it’s a ritual, a comfort, and a companion in daily routines. One brand that has stood out for bringing premium handcrafted coffee at affordable prices is ZUS Coffee, which has grown rapidly across the country in recent years. Known for their tagline “a necessity, not a luxury,” ZUS Coffee has always managed to balance quality, creativity, and value. Now, they are adding an extra touch of fun to coffee runs with a very special collaboration – a free keychain giveaway in partnership with MR.D.I.Y..
This latest promotion is designed to surprise and delight customers with something quirky and customisable: the Kita-Kita Series DIY Keychains. What makes this especially exciting is that it’s not just another freebie to toss aside; instead, it’s a little project you can put together, personalise, and proudly carry on your keys, bags, or even your lanyard. For those who love a touch of creativity in their everyday accessories, this is one deal worth exploring.
What’s on Offer?
Starting 18 August 2025 onward, ZUS Coffee is rewarding customers with a FREE Kita-Kita DIY Keychain whenever they purchase a minimum of RM25 worth of handcrafted drinks via the ZUS Coffee App (pickup orders only). The keychains come in blind packaging, which means you won’t know exactly which design you’re getting until you open it – adding that element of surprise.
The Kita-Kita collection features playful names such as Kedai Kita, Bengkel Kita, and Van Kita. Each design has its own unique style and charm, making it fun to collect and trade with friends. Because it’s DIY-themed, customers get to assemble their own keychain, creating a personalised little accessory that feels more special than an ordinary free gift.
The instructions are simple:
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Open the ZUS Coffee App and choose the Pickup option.
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Add at least RM25 worth of handcrafted drinks to your cart.
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Ensure the FREE Kita-Kita DIY Keychain is added before checkout.
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Pick up your drinks and start assembling your very own mini masterpiece.
This promotion runs while stocks last, so it’s best to get in early before supplies run out.
Why This Deal Stands Out
What makes this deal worth checking out is the fact that it combines two things Malaysians love – coffee and creativity. For the price of drinks that you would probably buy anyway, you’re getting a bonus item that can brighten up your everyday essentials. Many promotions offer discounts or freebies, but not all of them leave you with something fun and personal to keep.
Another reason why this promotion is appealing is because it encourages customers to use the ZUS Coffee App. The app is not just convenient for pre-ordering and skipping queues, but it also frequently includes exclusive promotions, rewards, and seasonal offers that aren’t always available in-store. For regular ZUS fans, this giveaway is just another reason to rely on the app for everyday coffee runs.
More Than Just Coffee
ZUS Coffee has built a loyal following in Malaysia for more than just their drinks. They represent a brand that is both modern and local – tapping into Malaysian culture while delivering international-quality coffee. By teaming up with MR.D.I.Y., another household name known for affordable and practical products, ZUS has made this giveaway more relatable and accessible.
The Kita-Kita DIY Keychains also echo MR.D.I.Y.’s creative and hands-on spirit. It’s not simply about getting a free keychain; it’s about having that sense of playfulness and personal touch. Whether you keep it for yourself or give it as a small gift to a friend, it carries a cheerful reminder that a cup of coffee can be more than just a drink – it can also be part of a small moment of joy in the day.
Why Should You Join In?
There are several reasons why this promotion is worth grabbing:
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Freebie with Value – You’re not just getting a random trinket; you’re getting a customisable, collectible accessory that you can actually use.
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No Extra Cost – As long as you spend RM25 on handcrafted drinks (which is easy if you’re buying for yourself and a friend, or picking up for colleagues), the keychain is completely free.
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Fun and Creative – It’s a DIY project in miniature form. Taking a short break to assemble the keychain can be a stress-reliever, and it’s fun to see the final product.
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Exclusive Collaboration – Not every day do you see ZUS Coffee partnering with MR.D.I.Y., so this makes the campaign more memorable and worth joining.
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While Stocks Last – The limited nature of the promotion gives it a sense of urgency. If you’re someone who enjoys collecting unique items, this is your chance to get one before they’re gone.
Making the Most of the Deal
If you’re planning to take advantage of this promotion, here are some tips to get the most out of it:
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Go with Friends or Colleagues – Hitting the RM25 minimum is easy if you order for more than one person. It’s a good excuse to treat a friend and pick up a free gift along the way.
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Collect Them All – Since the packaging is blind and random, you won’t know which keychain you’ll get. If you enjoy collecting series-based items, you might want to make multiple orders over time or swap designs with friends.
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Pair it with ZUS Rewards – ZUS Coffee often runs promotions where customers can collect points or redeem discounts. Combine this giveaway with their loyalty system to get even more value.
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Use Pickup for Convenience – The promotion is valid for pickup orders only. This is a great opportunity to avoid waiting in long queues and have your drinks ready when you arrive.
Final Thoughts
The ZUS Coffee x MR.D.I.Y. Kita-Kita Keychain Giveaway is more than just a marketing gimmick. It’s a thoughtful way of rewarding loyal customers with something that feels fun, unique, and personal. For coffee lovers, it’s a chance to enjoy their favourite handcrafted drinks and get a bonus item that sparks creativity. For casual customers, it’s a good reason to give ZUS Coffee a try and see why so many Malaysians have embraced the brand.
Promotions like these remind us that small surprises can go a long way in making daily routines a little brighter. Whether you’re a student looking for a caffeine fix, a professional grabbing your morning brew, or someone who simply enjoys collecting quirky items, this is a promotion worth experiencing.
So, if you’ve been thinking about when to grab your next ZUS Coffee, now might be the perfect time. Pick up your drinks, claim your DIY keychain, and add a splash of personality to your day.
Promotional/Event Details:
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Date: 18 August 2025 Onward
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Time: All Day (While Stocks Last)
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Venue: Available via ZUS Coffee App for Pickup Orders (across participating outlets in Malaysia)
Source: ZUS Coffee Facebook Post

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