When it comes to ice cream, Malaysians have always had a soft spot for flavours that remind them of home. Sweet, familiar tastes instantly bring back memories of childhood, celebrations, and everyday comforts. Inside Scoop, one of Malaysia’s most beloved homegrown ice cream brands, understands this perfectly. That is why their latest campaign – the Lokal Legends Ice Cream Collection – has been designed to celebrate Malaysian icons in a way that feels fresh, nostalgic, and indulgent all at once.
Launching from 18 August 2025 onward, the Lokal Legends series features six brand-new ice cream creations inspired by popular household names that many Malaysians grew up with. Each scoop takes something familiar – whether it is a snack, a drink, or a classic treat – and transforms it into a creamy dessert that feels both comforting and exciting.
For ice cream lovers, brand loyalists, and anyone looking for a fun food experience, this is a promotion worth checking out. Let’s dive deeper into why the Lokal Legends collection is creating such a buzz, and why making a trip to Inside Scoop should be on everyone’s to-do list.
A Celebration of Malaysian Icons
The Lokal Legends series is a unique collaboration between Inside Scoop and six established Malaysian brands. Rather than simply reimagining ice cream on its own, the team worked closely with these partners to ensure each creation captures the authentic taste and personality of the original product.
Here are the six flavours Malaysians can look forward to:
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Gula Melaka Chocolate by Beryl’s
Beryl’s is a household name when it comes to quality chocolate, and this flavour is a dream for anyone who enjoys rich cocoa. The ice cream combines smooth chocolate with crunchy coconut cookies and a swirl of gula melaka, delivering a perfect balance of sweetness and depth. -
Choco Malt Kaw by Farm Fresh
Inspired by Farm Fresh’s ever-popular Choco Malt drink, this creation blends creamy maltiness with a chocolatey punch. It is indulgent, comforting, and perfect for fans of malt beverages who now get to enjoy them in frozen form. -
Twiggies Choc-A-Lot by Gardenia
Gardenia Twiggies have been a beloved teatime treat for decades. Inside Scoop has cleverly transformed the soft chocolate cake into a decadent ice cream flavour, making it both familiar and playful. It is like biting into a frozen version of a childhood snack. -
Caramel Popcorn by GSC
GSC, Malaysia’s favourite cinema brand, is famous for its caramel popcorn. This flavour swirls buttery caramel popcorn through creamy ice cream, instantly evoking memories of movie nights and blockbuster fun. -
Le-mond Lemon by Julie’s
Julie’s Le-mond biscuits are known for their zesty freshness, and that same citrus kick has been captured here. With lemony tang and hints of biscuit, this ice cream brings a refreshing contrast to the richer, chocolate-based options. -
Spanish Latté by ZUS Coffee
For coffee enthusiasts, this flavour is a highlight. Made with ZUS Coffee’s signature Spanish Latté, it combines smooth coffee richness with a subtle sweetness, making it a perfect pick-me-up.
Why This Promotion Matters
There are many food promotions around Malaysia, but Lokal Legends stands out because it is more than just another product launch. It is about honouring local tastes and brands that Malaysians have grown up with. Inside Scoop has taken flavours that people already love and given them a new twist, making them exciting again in a different form.
This collection also highlights how collaborations can create fresh experiences for consumers. Instead of working in isolation, brands like Beryl’s, Farm Fresh, Gardenia, GSC, Julie’s, and ZUS Coffee are coming together with Inside Scoop to create something fun and memorable. It shows that local partnerships can result in world-class innovations that resonate with everyday Malaysians.
Why You Shouldn’t Miss It
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Limited-Time Indulgence
The Lokal Legends collection is available for a limited time only. Once the flavours sell out, they may not return. If you are someone who enjoys unique and experimental desserts, this is a chance you won’t want to miss. -
Nostalgic Yet New
Everyone has a memory tied to at least one of these brands. Whether it’s sneaking Twiggies into school bags, munching GSC popcorn at the cinema, or sipping Farm Fresh Choco Malt on a hot day, these flavours are tied to everyday life. Turning them into ice cream adds a new, nostalgic layer of enjoyment. -
Perfect for Sharing
Trying all six flavours in one go may not be possible, but that is what makes it a fun outing with friends and family. Each visit can be a different adventure, and sharing scoops allows everyone to experience multiple flavours together. -
Nationwide Availability
Inside Scoop has outlets across Malaysia, so chances are, there’s a store not too far away. Whether you are in Kuala Lumpur, Penang, Johor, or other states, the Lokal Legends collection is within reach. -
Supporting Local Creativity
By indulging in these creations, you’re also supporting homegrown businesses that have worked together to make this collaboration possible. It’s a way of celebrating local talent and innovation.
Tips for Making the Most of the Lokal Legends Experience
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Visit Early: Since flavours are available while stocks last, it’s best to head to your nearest Inside Scoop outlet soon rather than later.
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Pair with Classics: Inside Scoop’s regular menu is also full of favourites like Durian and Pistachio. Pairing a Lokal Legends scoop with a classic flavour makes for a fun mix.
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Ask Staff for Recommendations: Not sure which flavour to try first? The staff at Inside Scoop outlets can guide you based on your taste preferences.
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Bring Friends Along: Sharing is half the fun, and it also allows you to sample more flavours in one visit.
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Check Store Availability: Some outlets may sell out of certain flavours faster than others, so check in advance if you have a specific one in mind.
A Treat That Feels Malaysian
Ultimately, Lokal Legends isn’t just about ice cream. It’s about celebrating Malaysian identity through flavours that everyone recognises. In a world where international brands often dominate, it’s refreshing to see local names being highlighted and elevated. Inside Scoop has managed to turn something ordinary – a scoop of ice cream – into something extraordinary that feels proudly Malaysian.
For those looking to enjoy a treat that is fun, delicious, and tied closely to the brands they grew up with, this is the perfect promotion. It’s affordable indulgence with a creative twist, and one that will surely be remembered long after the flavours are gone.
So, if you are looking for a reason to enjoy a dessert outing, gather your loved ones and head to Inside Scoop. With six unique flavours waiting to be discovered, this is one of those food promotions that truly deserves attention.
Promotional/Event Details
Date: 18 August 2025 Onward
Time: During outlet operating hours
Venue: All Inside Scoop outlets nationwide in Malaysia
Find Your Nearest Outlet: Inside Scoop Outlet Location
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