August is shaping up to be an exciting month for bargain hunters and shoppers in Malaysia, especially for fans of cute, trendy, and functional everyday products. If there is one place worth putting on your shopping radar this Merdeka season, it is Miniso Malaysia. From 1 to 31 August 2025, they are running a massive Merdeka Sale with discounts of up to 90% OFF on selected items — and it is available nationwide at all Miniso outlets in Malaysia.
For anyone who loves adorable character-themed items, stylish home essentials, handy travel accessories, or quirky gift ideas, this is the sale that should not be missed. Whether one is stocking up on stationery, looking to spruce up their room, or simply wanting to reward themselves with something fun yet practical, Miniso’s Merdeka Sale is bringing some of the most attractive deals of the year.
What’s the Big Deal About Miniso’s Merdeka Sale?
Let’s be honest — it’s not every day that shoppers see a whopping 90% discount on popular lifestyle items. This is exactly why this Merdeka Sale is such a golden opportunity. Miniso has already established itself as a go-to destination for affordable yet high-quality merchandise, and now they are taking things up a notch in celebration of Malaysia’s independence month.
The items up for grabs include fan-favourites featuring iconic characters such as:
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BT21 – The beloved characters created by LINE Friends in collaboration with BTS.
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Chiikawa – A cute and trending Japanese character that’s been gaining attention for its wholesome appeal.
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My Little Pony – A classic franchise that brings nostalgia and smiles across generations.
These character-themed products are usually snapped up quickly during normal sales — now imagine the rush when they’re going for up to 90% off!
Who Should Shop at This Sale?
This sale is not just for collectors or young audiences. It caters to a wide range of shoppers:
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Parents looking to surprise their kids with cute and educational toys.
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Students shopping for back-to-school essentials like notebooks, pencil cases, and bags.
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Young professionals wanting desk organisers, water bottles, and lifestyle accessories.
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Gift shoppers searching for fun, thoughtful, and affordable presents.
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Collectors and fandom lovers hoping to grab exclusive or themed merchandise at a steal.
In essence, whether one is looking to splurge on something adorable or stock up on household essentials without breaking the bank, this Merdeka Sale ticks all the boxes.
Why They Shouldn’t Wait Too Long
As with any great deal, this sale comes with the catch of limited stock — while stocks last. Since these are heavily discounted items, and many of them are branded collaborations or limited-time collections, they are not expected to stay on shelves for very long. Shoppers are encouraged to head down to their nearest Miniso outlet early in the promotion period for the best selection.
Moreover, because this sale is happening at all Miniso stores in Malaysia, it offers convenience and accessibility for everyone, whether they are in a big city like Kuala Lumpur or a smaller town. No need to wait for online restocks or risk missing out due to delivery delays — just walk in, grab the deals, and walk out with a bag full of goodies.
More Than Just Discounts — It’s the Experience Too
Shopping at Miniso isn’t just about picking up cheap items; it’s about enjoying the experience. Their outlets are known for being well-organised, colourful, and fun to browse. The layout often changes according to themes or seasonal launches, making every visit a mini treasure hunt.
One might go in intending to just “look around” and end up discovering a quirky gadget, a soft plushie that’s too cute to leave behind, or a bottle of fragrance that becomes a new favourite. The joy of discovery, combined with the satisfaction of getting a good deal, makes this sale even more worthwhile.
Celebrate Merdeka with Style — the Miniso Way
As Malaysians gear up to celebrate Merdeka with flags, parades, and festivities, this sale gives them a chance to do a little celebration of their own — through retail therapy. There’s something patriotic about supporting a brand that consistently delivers affordable products and good design across Malaysia. Miniso’s Merdeka Sale isn’t just about price drops; it’s about showing appreciation to their loyal customers and adding value to their everyday lives.
There’s also a subtle yet meaningful connection between Merdeka and this sale. Merdeka is about freedom — and what better way to celebrate that spirit than the freedom to shop smart, express oneself through adorable or practical products, and enjoy some well-deserved self-care without overspending?
Tips to Maximise the Sale Experience
If one is planning to visit a Miniso outlet during the promotion period, here are a few helpful tips:
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Go early in the day – Most of the popular items may be gone by afternoon, especially on weekends.
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Check the BT21, Chiikawa, and My Little Pony sections first – These themed items are in high demand.
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Bring reusable shopping bags – Miniso’s deals can be very tempting, so shoppers might walk out with more than they expected.
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Make a wish list beforehand – This helps avoid impulse buying and makes the trip more efficient.
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Ask staff about restocks or hidden items – Sometimes there are deals not immediately visible on shelves.
Terms & Conditions
As with any promotion, there are terms and conditions applied, and it’s important to note that discounts are only valid while stocks last. Not all items are included in the 90% discount tier, and availability may vary slightly from store to store. It’s always wise to check with the store staff for clarification or additional information on the items included in the sale.
For more information and updates, shoppers can refer to Miniso’s official Facebook post:
https://www.facebook.com/100064703707984/posts/
Promotional/Event Details:
Date: 1–31 August 2025
Time: During store operating hours (varies by location)
Venue: All Miniso Stores Nationwide in Malaysia

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