When it comes to Korean fried chicken, few names carry the weight and reputation that BHC does. Known for their flavourful sauces, ultra-crispy bites, and unique seasoning blends like the signature Bburinkle, BHC has become a household name among fried chicken lovers in South Korea and beyond. Now, Malaysians have a new reason to rejoice — BHC Malaysia is opening a brand-new outlet at Pavilion Bukit Jalil, and they are doing it in style.
From 1 to 8 August 2025, food lovers in Kuala Lumpur and beyond will have the opportunity to take part in a week-long opening celebration packed with special offers, freebies, and deals that promise not only delicious food but great value too. Whether someone is a long-time fan of BHC or curious to try their famous chicken for the first time, this promotional event offers something worth heading out for.
Let’s dive into why this limited-time promotion should not be missed and how visitors can make the most out of their trip to BHC Pavilion Bukit Jalil.
A Crunchy Welcome Like No Other
The very first thing that stands out about this opening event is BHC’s warm welcome to their customers — quite literally, with food. For every single day from 1 to 8 August 2025, the first 50 customers to walk into their new outlet at Pavilion Bukit Jalil will receive a FREE 3-piece Crispy Bburinkle Drumstick set. This signature item is one of the best-known items on BHC’s menu — crispy on the outside, juicy on the inside, and seasoned with their uniquely addictive Bburinkle blend, which combines cheese, garlic, onion, and other aromatic herbs.
There’s something satisfying about being among the first in line and receiving a freshly made set of signature Korean fried chicken without spending a single sen. This daily giveaway isn’t just generous — it’s also a great way for newcomers to experience what BHC is all about without committing to a full meal right away.
Spend and Save with Exclusive Vouchers
If the free drumsticks weren’t enough reason to visit, here’s another: during the promotional period, every customer who spends a minimum of RM50 in a single receipt will receive a 20% OFF voucher, while stocks last. That means not only can one enjoy a hearty meal for the day, but they’ll also have an incentive to return for another visit, saving money on their next round of indulgence.
BHC is known for their wide menu, which includes not only fried chicken but also options like cheese balls, rice cakes, cheesy fries, and refreshing beverages. Reaching RM50 can happen quickly if dining with friends or family, so this promotion is ideal for groups who enjoy sharing plates or for those looking to explore multiple items from the menu.
The 20% voucher adds real value for diners, making it easier to return and try more flavours without feeling guilty about overspending. In today’s economy, every little saving counts, and this kind of thoughtful offer is exactly what consumers appreciate.
Why Pavilion Bukit Jalil Is the Perfect Launch Spot
Pavilion Bukit Jalil is fast becoming a food lover’s destination in the Klang Valley. With its sleek interiors, spacious walkways, and a wide variety of dining options, it provides the perfect stage for an international brand like BHC to make a strong impression. Conveniently located and easy to access via major highways and public transport, the mall sees steady foot traffic throughout the week, especially during weekends and school holidays.
Choosing to open the newest BHC outlet here allows more Malaysians to experience Korean fried chicken the way it was meant to be — fresh, flavourful, and full of crunch. The mall’s family-friendly environment and vibrant food court atmosphere only amplify the excitement of the opening week.
A Deal That Brings People Together
The opening of BHC at Pavilion Bukit Jalil is more than just another shop launching. It’s an invitation to experience a taste of Korean culture right here in Malaysia. There’s a strong sense of community in food, and deals like these are a great way for friends, couples, and families to bond over something delicious.
Groups of friends can plan to meet up early to be among the first 50 customers and enjoy the free drumsticks together. Families can have a weekend outing and enjoy hearty meals while collecting the 20% voucher for a future meal. Office colleagues working nearby can drop by during lunch breaks and enjoy a flavoursome escape from the usual routine.
The good vibes, crispy bites, and the sheer joy of discovering a new place to eat are reasons enough to mark this event on the calendar.
BHC’s Rising Popularity in Malaysia
BHC’s arrival in Malaysia comes at a time when interest in Korean food is at an all-time high. From Korean BBQ to tteokbokki and fried chicken, Malaysians have embraced K-cuisine with open arms. BHC stands out among the crowd by combining premium ingredients with well-tested recipes, ensuring every bite is packed with flavour.
Their Bburinkle seasoning, in particular, is a fan favourite and a must-try for anyone who’s never experienced it. If someone has only ever had standard fried chicken, BHC’s unique style could open their palate to a whole new world of flavour.
Make the Most of the Promotion
To truly make the most out of the BHC Pavilion Bukit Jalil opening special, visitors are encouraged to:
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Arrive early, especially if aiming to be among the first 50 customers to claim the free drumsticks.
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Dine in with a group to easily reach the RM50 minimum spend and receive the 20% discount voucher.
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Explore their full menu and try combinations like Bburinkle Chicken with cheese balls or sweet and spicy drumsticks with rice cakes.
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Save the voucher for a later date or share it with someone else — it’s a nice bonus for those planning a return visit.
In a city brimming with food options, it takes more than just good flavours to stand out. BHC Malaysia has managed to combine delicious food with an engaging promotion, giving both new and returning customers something exciting to look forward to. This isn’t just another shop opening; it’s a celebration of food, community, and shared experiences.
For those who live in or near Bukit Jalil, or even those willing to travel a bit for a rewarding food experience, this limited-time promotion is well worth the trip. It’s the perfect excuse to gather your makan gang, explore something new, and indulge without breaking the bank.
So, if fried chicken with a Korean twist is your thing (or even if it isn’t yet), BHC Pavilion Bukit Jalil’s opening week might just turn you into a fan.
Promotional/Event Details:
Date: 1–8 August 2025
Time: All day, while stocks last
Venue: BHC Malaysia, Lot 1.50.00, Level 1, Pavilion Bukit Jalil
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