If there’s ever been a reason to treat yourself to some indulgent ice cream while dreaming of a faraway escape, 7-Eleven Malaysia has just turned that fantasy into a thrilling opportunity. From 1 July to 30 September 2025, they are partnering with Häagen-Dazs to launch a one-of-a-kind contest that promises more than just creamy, luxurious desserts – it could land someone on an unforgettable European holiday worth RM30,000.
Yes, you heard that right – simply by enjoying your favourite Häagen-Dazs treat from any 7-Eleven outlet in Malaysia, you could stand a chance to win an all-inclusive trip for two to Europe. And that’s not all – there are more than 7,000 other exciting travel goodies also up for grabs. Whether you’re a seasoned traveller or someone itching to hop on a plane for the first time, this is one contest not to be overlooked.
Why This Contest Is Worth Your Attention
First, let’s talk about the grand prize: a RM30,000 all-expense-paid European getaway for two. This isn’t just a basic travel voucher – it’s a premium travel package that includes flights, accommodation, meals, and possibly curated experiences, all designed to deliver a memorable trip of a lifetime. In a time when travel dreams have reignited among Malaysians, this giveaway couldn’t be more timely.
Secondly, participating in the contest is refreshingly simple. There are no complicated entries, no long forms, and no minimum spending threshold. All that’s required is for participants to purchase any Häagen-Dazs ice cream from a 7-Eleven outlet, scan a QR code (provided in-store), follow the guided steps, and hold on to the original receipt. That receipt becomes the golden ticket to a dream vacation.
This promotion combines a daily pleasure (ice cream indulgence) with the thrill of potentially winning a once-in-a-lifetime holiday. It’s a campaign that rewards people not just with deliciousness in the moment, but also with the chance for adventure and exploration. And even if one doesn’t land the grand prize, the consolation prizes aren’t anything to scoff at either – over 7,000 travel-themed goodies are available, ranging from stylish travel pouches to possibly exclusive Häagen-Dazs merchandise.
Häagen-Dazs and 7-Eleven – A Tasty Collaboration
Häagen-Dazs is a brand synonymous with indulgence and sophistication. Their ice cream is renowned globally for its rich flavours, creamy textures, and premium ingredients. Pair this luxury treat with the convenience of 7-Eleven – the go-to neighbourhood convenience store chain in Malaysia – and what you get is an accessible campaign that’s within reach of millions of Malaysians.
Whether you’re picking up a pint of Belgian Chocolate, a mini cup of Vanilla, or their well-loved Cookies & Cream flavour, every purchase counts. With 7-Eleven outlets widely spread across Malaysia – whether in the heart of the city or nestled in a quiet residential area – grabbing your entry into this contest couldn’t be easier.
A Reason to Indulge – Guilt-Free
Sometimes people hesitate to treat themselves. But in this case, indulging in a premium ice cream isn’t just a simple pleasure – it’s a gateway to a potential life-changing experience. Malaysians are known for their love of food, and when that love is rewarded with the possibility of international travel, it’s an opportunity worth savouring.
Plus, contests like these don’t come around often – especially ones that are this straightforward, with such high-value prizes and accessible entry mechanics.
What’s At Stake – The Prizes
Grand Prize:
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A full-fledged European holiday package for two, valued at RM30,000. This likely includes airfare, hotel stays, selected meals, and sightseeing tours across one or more European destinations.
Other Prizes:
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Over 7,000 travel goodies which might include exclusive Häagen-Dazs merchandise, travel accessories, and possibly vouchers or shopping rewards.
The scale of this campaign is worth highlighting. This is not a small draw with a single winner – thousands of Malaysians will walk away with something just by entering. It amplifies the excitement of participating, knowing the chances are more than fair.
How to Enter – A Step-by-Step
To ensure participants don’t miss out, here’s a clear breakdown on how to take part in this 7-Eleven x Häagen-Dazs contest:
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Purchase any Häagen-Dazs Ice Cream product from any 7-Eleven Malaysia store.
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Scan the QR code available in-store to access the contest entry page.
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Follow the simple steps on the page to submit the required details.
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Keep the original receipt as proof of purchase – this is crucial and serves as the official contest entry.
Participants should make sure they fill in their correct details and retain their receipts until winners are announced or contacted. Always read the fine print, which should be accessible via the contest’s official link or 7-Eleven’s social media pages.
A Win-Win Situation
From a practical standpoint, this contest is a win-win scenario. Even without winning, customers are still walking away with the satisfaction of indulging in premium ice cream – a treat already worth its price. But with a bit of luck and that essential receipt, one might find themselves holding the key to a holiday adventure across Europe.
Moreover, it’s a fun and low-barrier way to add a little excitement to your regular grocery or snack run. Those who already enjoy Häagen-Dazs now have even more reason to reach for that pint, and newcomers might finally have the push they need to try it out.
A Word on the Campaign Duration
This contest runs from 1 July till 30 September 2025, giving ample time for interested participants to enter. That’s a solid three-month window – more than enough time to try different Häagen-Dazs flavours and increase the number of entries. Participants could very well enter multiple times by submitting multiple purchases (and receipts), which in turn boosts their chances of winning.
Do note, however, that like any contest, terms and conditions apply. Participants are encouraged to check the official page regularly for any updates or changes and to ensure compliance with entry requirements.
For full details, visit: https://www.facebook.com/
Promotional/Event Details:
Date: 1 July–30 September 2025
Time: All day, during 7-Eleven Malaysia operational hours
Venue: All 7-Eleven outlets across Malaysia

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