There’s something empowering about a swipe of lipstick. Whether it’s a soft nude for that everyday natural look or a bold red that stops traffic, lipstick has long been more than just a cosmetic product — it’s a statement of confidence, a splash of style, and a small luxury that can completely change how someone feels.
From 25 to 29 July 2025, SOGO Malaysia is inviting beauty enthusiasts to embrace this transformative power as they celebrate International Lipstick Day with a promotion that’s all about pampering and rewarding those who love a little colour in their lives. This celebration is taking place at their Ground Floor Beauty Hall, and there’s more than just lipsticks to explore.
So, if beauty is your passion — or if you’re simply in need of a self-care boost — this event is worth a closer look. Here’s why.
What’s in It for You?
1. Free Exclusive Lipstick Case (Worth RM40)
If you’re a SOGO Card Member, this is the perfect time to put your membership to good use. By spending RM200 in a single receipt (and making sure at least one lipstick is included in that purchase), you’ll receive an exclusive lipstick case worth RM40. But do note — only 100 units are available and it’s a first-come, first-served basis, while stocks last.
Why is this a big deal? Because these little perks are what elevate a simple shopping experience into something rewarding. The lipstick case isn’t just functional — it’s stylish, sleek, and adds a luxurious touch to your daily routine. A good lipstick deserves a good home, after all.
2. Free Personalised Engraving Service
Taking it a step further, SOGO is offering free engraving on your lipstick or fragrance bottle with any lipstick purchase or when you spend a minimum of RM100. This detail really stands out, especially for anyone who enjoys adding a personal flair to their items or gifting something thoughtful and unique to someone special.
The engraving service will be available only on two specific dates:
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26 July 2025 at SOGO Kuala Lumpur
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29 July 2025 at SOGO Johor Bahru
Having your name — or a loved one’s — delicately etched onto a lipstick bullet or a favourite perfume bottle makes it more meaningful. It’s an elegant reminder of a moment, a celebration, or a thoughtful surprise.
Why Should Beauty Lovers Attend?
This promotion is more than just another retail campaign. Here’s what makes it different and why beauty shoppers in Malaysia should not miss out:
A Moment to Celebrate You
SOGO is spotlighting International Lipstick Day in a way that celebrates the essence of personal style and confidence. In a world where everyone is always on the go, taking a moment to indulge in something that brings joy — like a new lipstick or a pampering beauty haul — is often overlooked. This event encourages people to pause and treat themselves.
It’s Not Just About Shopping — It’s About the Experience
Beauty halls can sometimes feel overwhelming, especially with so many choices. But this event brings a sense of celebration, exclusivity, and value. With limited-time offers, exclusive rewards, and added services like free engraving, it creates a more immersive and engaging shopping experience.
Perfect for Gifting
Whether you’re thinking of a surprise for your partner, sibling, best friend, or even a colleague, this is the perfect time to grab something meaningful. A lipstick engraved with their name? A fragrance with a thoughtful message? These are the kind of gifts that leave lasting impressions.
For the Collectors and Beauty Aficionados
Some beauty fans love curating limited edition items — especially those that come with a story. This exclusive lipstick case is bound to be one of those collector’s items, particularly because it’s limited to only 100 units.
More Than Just Lipsticks
While lipsticks are the star of the show, don’t forget that this promotion takes place in the Ground Floor Beauty Hall — a space filled with premium brands, seasonal launches, skincare, and fragrances. That RM200 spend can easily include everything from foundation to serums, ensuring there’s something for everyone.
A Friendly Reminder for Visitors
Terms and Conditions Apply, as always. Here are a few things to keep in mind:
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The lipstick case is available only for SOGO Card Members, so ensure your card is ready or apply for one before visiting.
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It must be a single receipt of RM200 or more, and it must include at least one lipstick.
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The free engraving service is not available every day, only on 26 July at SOGO KL and 29 July at SOGO JB.
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Stocks for the gift are limited to 100 units — so don’t delay your visit if you’re hoping to grab one.
Why This Deal Stands Out
Promotions like these are not just about discounts — they’re about value-added experiences. When a brand goes the extra mile to celebrate a global event like International Lipstick Day, it shows their commitment to engaging meaningfully with their audience.
It’s an opportunity to explore, discover, and enjoy what beauty has to offer — with a little reward thrown in. And in today’s world, where self-expression matters more than ever, lipstick remains one of the simplest yet boldest ways to wear confidence.
So, mark your calendars and get ready for a beauty haul that does more than just fill your makeup pouch. This is your chance to walk away with something personal, beautiful, and memorable.
For more details, check out their official promotion post:
https://www.facebook.com/100064970910679/posts/1151418227033864/?rdid=SbZs4oEclCz2AYsz
Promotional/Event Details:
Date: 25–29 July 2025
Time: During store operating hours
Venue: Ground Floor Beauty Hall, SOGO Malaysia
Engraving Dates & Venues:
– 26 July 2025: SOGO Kuala Lumpur
– 29 July 2025: SOGO Johor Bahru
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