If there is one thing that continues to bring fans together across generations, it is the enduring magic of Marvel. This July, Malaysian Marvel lovers are in for a real treat. Keepsake by GSC is unveiling an exclusive promotion that is bound to catch the attention of collectors, cinema-goers, and loyal Marvel enthusiasts alike—the launch of the Fantastic Four Blind Pack Keychains, available from 1 to 31 July 2025 or while stocks last.
This limited-time promotion is not just about merchandise—it’s about experiencing the thrill of the unknown, the joy of collecting, and the nostalgia that comes with reconnecting with some of Marvel’s most iconic characters. In conjunction with the cinematic release of Marvel Studios’ Fantastic Four: First Steps, which hits the big screen on 24 July 2025, GSC is celebrating in style by offering this one-of-a-kind collectible series.
Let’s explore what makes this promotion so special, where to get these keychains, and why it would be a missed opportunity to let this chance pass by.
A Must-Have for Every Marvel Fan in Malaysia
This exclusive GSC promotion brings forth a specially curated line of Marvel Studios keychains, each tucked inside a blind pack. These aren’t just ordinary keychains—they’re beautifully designed miniature collectibles that reflect the unique look and feel of the Fantastic Four universe.
Each blind pack features one mystery character, and among the possible finds are Mr. Fantastic, Invisible Woman, The Thing, Human Torch, Silver Surfer, and even Galactus. The surprise element is half the fun, giving collectors and fans a chance to trade, hunt, and piece together the complete set.
These aren’t mass-produced generic items—they’re officially licensed Marvel Studios collectibles. Only available at Keepsake by GSC, the rarity and limited availability of these items make them valuable not only to fans but also to memorabilia collectors across Malaysia.
Where Can You Get Your Hands on These Keychains?
GSC has made it accessible for both online shoppers and those who prefer browsing in person. The Fantastic Four Blind Pack Keychains are available for purchase online at Keepsake by GSC and at selected GSC outlets around Malaysia.
Here are the participating physical stores:
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Aurum Theatre, The Exchange TRX
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Aurum Theatre, The Gardens Mall
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Velvet Cinemas by GSC, Sunway 163 Mall
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GSC IOI City Mall (East), Putrajaya
Each store has limited stock, so it’s advisable to check ahead or purchase online for added convenience. This promotion is strictly while stocks last, which means early birds are likely to walk away with the complete set.
To browse or purchase online, head over to: https://keepsake.gsc.com.my
Scan, Earn & Redeem with #GSCRewards
One of the most rewarding aspects of shopping with GSC is their GSC Rewards programme. With each purchase of a blind pack keychain, customers are encouraged to scan their GSCRewards QR code at the counter. Doing so will earn them GSCoins, which can be redeemed for perks on future ticket purchases or food and beverages at GSC cinemas.
This feature is perfect for frequent cinema-goers or those planning to catch the Fantastic Four: First Steps film in theatres later this month. Why not let your purchases reward you?
Whether you’re a die-hard Marvel fan or just love the idea of collecting unique merchandise, it pays to be a GSC Rewards member.
What Makes This Promotion Worth Exploring?
While movie-related merchandise is often available in various formats, very few promotions combine exclusivity, quality, and collectibility like this one. Here are a few reasons why this offer stands out:
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Official Marvel Merchandise: No bootlegs, no imitations. These are officially sanctioned by Marvel Studios and GSC.
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Exciting Blind Pack Format: The mystery element makes every purchase a surprise. Will it be your favourite superhero or a rare villain?
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Perfect for Gift-Givers: Looking for a thoughtful gift for a Marvel fan? These blind packs are budget-friendly yet meaningful.
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Limited-Time Availability: With only a short window and limited stock, scarcity drives up the collectibility. This is especially appealing to serious fans and collectors.
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Exclusive In-Store Experience: Available only at select GSC locations and their official Keepsake website, this isn’t a run-of-the-mill keychain found in general stores.
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Commemorates a Major Film Release: The Fantastic Four are finally back on the big screen, and this is the perfect way to celebrate their return.
Why You Shouldn’t Wait
With Marvel Studios’ Fantastic Four: First Steps debuting in cinemas on 24 July 2025, excitement around the franchise is already building. This is the perfect time to indulge your inner fan and grab a collectible that ties directly into the cinematic experience.
Imagine walking into the theatre with your newly unwrapped Human Torch keychain swinging from your bag. Or perhaps gifting a friend their favourite character before a cinema night out. It’s these small tokens that make fandom more engaging and immersive.
Even if you’re not typically a collector, the limited-edition nature and quality craftsmanship of these keychains make them a fun and memorable addition to any Marvel collection.
Wrap-Up: A Promotion Not to Be Missed
Keepsake by GSC has successfully transformed a cinema promotion into a collector’s moment. With blind packs creating excitement, exclusive merchandise tied to a blockbuster release, and rewards for loyal customers, this campaign is one of the most compelling ways to engage with the Marvel universe in July.
So whether you’re an avid keychain collector, a Marvel aficionado, or someone looking for a unique gift idea, don’t let this limited-time opportunity pass you by.
Visit the nearest participating GSC store or shop online at https://keepsake.gsc.com.my and begin your journey of discovery—one blind pack at a time.
Promotional/Event Details:
Date: 1-31 July 2025
Time: Store operating hours / 24 hours online
Venue:
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Aurum Theatre, The Exchange TRX
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Aurum Theatre, The Gardens Mall
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Velvet Cinemas by GSC, Sunway 163 Mall
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GSC IOI City Mall (East), Putrajaya
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Online at https://keepsake.gsc.com.my
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