If there’s one thing that brings Malaysians together, it’s the joy of enjoying a sweet icy treat on a hot day. And on 7 July 2025, there’s an irresistible reason to cool down with something special. Bingxue Malaysia is offering an ice cream promotion that’s hard to pass up – their signature ice cream is going for just RM1. Yes, you read that right. RM1!
This exclusive one-day-only promotion is happening on 7.7, and it’s set to bring queues of ice cream lovers to Bingxue outlets nationwide. For those unfamiliar, Bingxue is rapidly becoming a go-to brand in Malaysia for creamy, flavourful ice creams that blend fun presentation with irresistible taste. From classic vanilla and rich chocolate to more adventurous and trendy flavours, they’ve built quite the following.
So, why should anyone take note of this RM1 ice cream deal?
Let’s start with the obvious: RM1 for quality dessert is virtually unheard of these days. With inflation and rising food costs, finding an indulgent yet affordable treat has become more difficult. Bingxue Malaysia is turning back the clock and letting customers enjoy their favourite ice cream for just a single ringgit — a delightful opportunity to indulge without guilt.
But this promotion is more than just about low prices. It’s a celebration of 7.7, a key date in the mid-year shopping calendar. Much like the 11.11 and 12.12 sales that have swept Southeast Asia in recent years, 7.7 is now a symbolic date for flash deals and shopper rewards. Bingxue Malaysia has cleverly tied their promotion into this trend, giving Malaysians yet another reason to look forward to this day.
Families with children will especially love this offer. School holidays often mean extra outings and spending, and what better way to reward the little ones—or even treat oneself—than with a refreshing cone or cup of Bingxue’s popular creations? A trip to Bingxue this 7 July doesn’t just satisfy a sweet tooth—it makes for a fun little event, especially when shared with friends or loved ones.
Moreover, this RM1 deal is an opportunity for first-time visitors to discover what makes Bingxue stand out. Unlike mass-produced ice cream brands, Bingxue takes pride in delivering textures and tastes that leave an impression. It’s a sensory experience that combines temperature, flavour, and creaminess in a way that makes people come back for more. For returning customers, this is a welcome treat that says “thank you” from the brand.
One of the smart elements of this promotion is the sense of urgency it creates. Since it’s only available for one day, there’s a limited window to enjoy the deal. And with the added hint of “grab yours before it melts away,” Bingxue is clearly aiming to build excitement—and it’s working. Anticipation is half the fun, and a deal like this is sure to generate buzz across social media and among local communities.
It’s also worth noting that this campaign reinforces Bingxue’s growing presence in Malaysia’s dessert scene. As more and more international chains and boutique dessert cafes emerge, local and regional brands like Bingxue are stepping up their game. They’re not only offering attractive prices, but also enhancing customer engagement through clever marketing and promotional campaigns. By launching such a tempting promotion on a significant date like 7.7, Bingxue is making it clear they understand both their market and their audience.
For bargain hunters, food lovers, and anyone looking to brighten up their Monday, this RM1 promotion should be pencilled into the calendar. It’s a small gesture with big appeal, and in times when a little joy goes a long way, it’s these affordable luxuries that can lift the spirits.
The simplicity of the offer is another charm—it doesn’t come with complicated mechanics. No need to download an app, join a lucky draw, or spend a minimum amount. Just head over to Bingxue on 7 July 2025 and enjoy a delightful ice cream treat for RM1. That’s it. Quick, easy, and delicious.
And while this promotion doesn’t run for multiple days or weeks, the experience and value it provides are well worth the trip. Whether located in a shopping mall, a high street, or a neighbourhood outlet, Bingxue’s stores are known for their friendly staff and inviting atmosphere. The RM1 ice cream might be the star of the show on 7 July, but it could very well inspire visitors to come back to try other items on the menu.
In short, here’s why this deal matters:
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It offers fantastic value with no strings attached.
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It celebrates a recognised shopping date (7.7), making it part of a larger regional trend.
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It invites both new and loyal customers to enjoy something delicious.
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It turns an ordinary day into something fun and rewarding.
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It promotes a growing brand in Malaysia’s F&B scene.
So, if you’re planning your day out on 7 July 2025, do consider dropping by Bingxue. Whether you’re alone, with friends, or bringing the family along, there’s no better excuse to indulge in a scoop or two (or more). But remember, this sweet offer won’t last—it’s strictly a one-day treat. First come, first served, while stocks last.
Grab yours before it melts away.
Promotional/Event Details:
Date: 7 July 2025
Time: All day, while stocks last
Venue: Participating Bingxue outlets across Malaysia
More Info: Bingxue Facebook Post

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