There’s something quite delightful about finding a good meal deal, especially when it involves a well-loved name like Secret Recipe Malaysia. If you’re the sort who appreciates hearty Asian classics, indulgent pasta dishes, or crowd-pleasing western favourites, this is the kind of offer that’s worth taking note of. For the entire month of July 2025, Secret Recipe is giving their loyal customers — the Super Fans and Sweet Elite members of their SR Rewards programme — the chance to enjoy 50% OFF the second main course when they dine in or opt for takeaway.
Now, if you’re not yet part of their SR Rewards family, this might just be the perfect time to jump in. Membership is free and joining is a breeze. By simply registering at https://member.secretrecipe.com.my/, anyone can gain access to an e-voucher which unlocks this mouth-watering promotion. It’s not every day that one gets to save while indulging in a comforting, satisfying meal, and Secret Recipe is inviting Malaysians to do just that.
So why should people really consider this deal? Well, let’s look at it this way — everyone deserves to treat themselves once in a while, whether it’s to reward a productive week, catch up with a friend, or just enjoy a good meal in a cosy spot. And when a second main course is available at half the price, it’s practically an invitation to bring someone along for a great time without burning a hole in the wallet. Dining out doesn’t always need to be extravagant; sometimes all it takes is a familiar favourite, a welcoming setting, and a sweet deal like this one to make an ordinary day feel a little more special.
Here’s how it works. The offer is exclusively for SR Rewards Super Fans and Sweet Elite members, and it can be redeemed by saving the E-Voucher found within the SR Membership Rewards section on the Secret Recipe site. Once saved, members simply need to present it at the time of purchase when dining in or taking away from participating outlets — yes, that means nearly every Secret Recipe branch in Malaysia is onboard, except AEON Mall Taiping.
The main course categories eligible for the offer include selections from Asian Classic, Chicken, Pasta, and Western dishes. Whether it’s the rich flavour of chicken chop with mushroom sauce or a creamy carbonara, there’s something for every palate. Do note, however, that the discounted second item must be of equal or lower value than the first — a standard condition in these types of deals.
Customers can only redeem one discounted main course per E-Voucher and only one E-Voucher per member will be issued, so it’s a one-time redemption — but still incredibly worth it. With over a hundred Secret Recipe outlets dotted across Malaysia (excluding AEON Mall Taiping), it won’t be difficult to find a location to enjoy this offer during the promotional period.
If there’s a birthday, anniversary, or simple weekend gathering on the horizon, this deal could be an ideal way to enjoy good food and company, all while staying budget-friendly. And with the offer being valid throughout July, there’s ample time to plan that next meal outing.
It’s also worth highlighting that Secret Recipe maintains consistency when it comes to the quality and presentation of their meals. Their reputation for delicious cakes is often what first draws people in, but their extensive main course menu has gained just as much attention over the years. From grilled chicken meals to traditional fried rice or seafood pastas, the brand continues to deliver comforting dishes across various taste preferences.
Moreover, promotions like these aren’t just about the food — they reflect how a brand values its customers. In a time when the cost of living has gone up, small gestures such as these can make a real difference. Secret Recipe is showing their appreciation to their loyal base while also encouraging more Malaysians to join in on the experience. It’s a clever blend of customer retention and reward that ultimately benefits the diner.
Now, some might wonder about the small print. As with most voucher-based promotions, there are a few terms and conditions to take note of — the discounted item must come from selected categories, printed or screenshot vouchers aren’t accepted, and the offer cannot be combined with other discounts or ongoing promotions. The full T&Cs are transparently shared, allowing customers to understand exactly what they’re signing up for.
It’s also good to know that this offer is applicable for dine-in and takeaway, meaning flexibility for customers who may want to enjoy their meal at home or in the comfort of the restaurant itself. That makes the deal even more convenient for families or friends who prefer different dining preferences.
If you’re not yet a Super Fan or Sweet Elite member, now is definitely the time to sign up. Membership opens the door to more perks beyond just this promotion — it’s about becoming part of a community of food lovers who are regularly rewarded for their loyalty. With deals like this surfacing throughout the year, members are always a step ahead when it comes to value-for-money dining.
To wrap up, this is more than just a meal deal — it’s an opportunity to reconnect with someone over a good plate of food, indulge in comfort meals at a beloved Malaysian brand, and stretch your Ringgit a little further in the process. Secret Recipe has done their part by crafting an offer that is generous, simple, and accessible — all that’s left is to take advantage of it.
So mark the calendar, get your e-voucher ready, and treat yourself and a friend (or your appetite!) to a hearty meal this July. Deals like this don’t last forever, and this one will end on 31 July 2025. It’s time to dine smart, spend wisely, and enjoy every bite along the way.
Promotional/Event Details:
Date: 1-31 July 2025
Time: During outlet operating hours
Venue: All Secret Recipe outlets in Malaysia (except AEON Mall Taiping)
Offer: 50% OFF 2nd Main Course (selected categories) for SR Rewards Super Fans & Sweet Elite members only
Membership Sign-Up: https://member.secretrecipe.com.my/
Source: Secret Recipe Malaysia Facebook

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