If you’re someone who enjoys collecting limited edition merchandise or simply loves cute and functional accessories, here’s a deal that’s hard to pass up. myNEWS Malaysia is bringing joy to loyal shoppers this season by launching a special Smurfs Month celebration, running from 1 June to 31 July 2025. As part of this exciting campaign, customers have the opportunity to redeem an exclusive Smurfs Hand Warmer Pillow—and it’s as adorable as it is useful.
The best part? There’s no complicated process or high spending threshold to get your hands on this plush reward. With a straightforward “Spend, Collect, and Redeem” mechanism, shoppers can easily participate by simply collecting 10 digital stamps through the myNEWS app. Once the stamp card is completed, the limited-edition item can be redeemed at participating myNEWS outlets across Malaysia.
But before diving into the how-to’s, let’s explore why this promotion is something worth marking on your calendar.
Why Should People Enjoy This Deal?
1. It’s More Than Just a Pillow – It’s a Collector’s Treasure
myNEWS has turned a simple purchase-reward mechanism into something that Smurfs fans—and even casual collectors—will find truly appealing. The Smurfs Hand Warmer Pillow is not just a plush toy or a novelty item; it’s functional. Designed to keep your hands warm, it’s perfect for office workers dealing with cold air-conditioning, students staying up late for revision, or anyone curled up with a book during a rainy day.
Moreover, limited-edition merchandise like this rarely returns once the campaign ends. If you’re a collector or know someone who loves nostalgic cartoon characters, this is a fantastic opportunity to grab something truly unique. These types of themed promotions rarely last, and once the stock runs out, the item becomes a cherished keepsake.
2. Encourages Smart Spending at a Popular Convenience Chain
myNEWS is already a go-to convenience store for many Malaysians looking for snacks, beverages, on-the-go meals, and basic daily essentials. Whether it’s a hot bowl of Japanese oden, a freshly brewed Maru Coffee, or a quick refill on groceries, most people drop by a myNEWS outlet at least once or twice a week.
This makes the stamp collection process seamless and rewarding. Instead of spending money just for the sake of a promotion, customers can now earn stamps while purchasing items they already need. It’s a great way to reward everyday spending without stretching the budget.
3. Digital Convenience via the myNEWS App
One of the highlights of this campaign is how user-friendly the process is. Shoppers need only to download the myNEWS app, register, and start collecting digital stamps with qualifying purchases. No need to hold onto physical stamp cards or worry about losing them in the wallet. Everything is tracked digitally, providing an easy-to-follow system where progress can be monitored in real-time.
In today’s digital era, where convenience is king, this app-based system makes collecting rewards a breeze. It’s also environmentally friendly, reducing the use of paper stamp cards.
4. A Fun Way to Get the Family Involved
Children and parents alike are familiar with the Smurfs—a global franchise that has spanned generations. From classic cartoons to modern animated films, the Smurfs are endearing, colourful characters that bring smiles to faces both young and old. This campaign is a perfect excuse to bring the family together on a mini mission: collect stamps, make everyday shopping fun, and share in the joy of finally redeeming the prize.
The anticipation of collecting and counting down to 10 stamps can be surprisingly enjoyable, especially for families who enjoy working toward small goals together. Plus, getting the little ones excited about a trip to myNEWS might even make errands less of a chore.
5. Campaign Runs for Two Full Months
There’s no need to rush. The campaign runs from 1 June to 31 July 2025, giving shoppers ample time to gather their stamps and redeem the pillow. This extended timeline ensures that even occasional visitors to myNEWS have a fair chance to complete their stamp card. It also allows shoppers to pace themselves without feeling pressured into overspending.
However, do take note that rewards are available while stocks last. So while the campaign runs for two months, early participation is advised to avoid disappointment.
How to Participate?
Here’s a quick breakdown for those ready to join in the fun:
-
Download the myNEWS App: Available on both iOS and Android platforms, this app is the central hub for all things related to the campaign.
-
Make Qualifying Purchases: Spend a minimum amount (typically RM5 and above per transaction) at any participating myNEWS outlet to earn stamps.
-
Collect 10 Stamps: Each qualifying purchase earns you one stamp. Accumulate 10 stamps in total to unlock your reward.
-
Redeem Your Smurfs Hand Warmer Pillow: Once you’ve collected all 10 stamps, head to a participating myNEWS outlet and show your stamp card on the app to claim your reward.
Easy, simple, and enjoyable—this campaign is tailored for the everyday shopper who enjoys meaningful rewards.
Final Thoughts
What makes this promotion by myNEWS particularly appealing is how well it combines nostalgic fun, practical functionality, and real value. In an age where loyalty programmes are everywhere, this campaign stands out by offering something truly delightful for everyday consumers. Whether you’re a long-time fan of the Smurfs, a casual shopper at myNEWS, or someone looking for a little extra cheer with your weekly errands, this is a campaign that’s well worth your attention.
It’s not often that shoppers are rewarded with limited-edition, brand-themed merchandise simply by making everyday purchases. myNEWS has not only created an engaging campaign but has also made it highly accessible to Malaysians of all walks of life. The simplicity, combined with the emotional pull of childhood characters, makes this deal one of the more charming promotions in recent memory.
So, if you’re heading out to pick up your favourite snack or Maru Coffee, don’t forget to scan your myNEWS app and start collecting those stamps. Who knows, by the end of July, you might just be cuddling your very own Smurfs Hand Warmer Pillow—snug, warm, and smiling at a deal well-earned.
Promotional/Event Details:
Date: 1 June – 31 July 2025
Time: During outlet operating hours
Venue: All participating myNEWS outlets across Malaysia
App Required: myNEWS mobile app (download from Google Play or Apple App Store)
Redemption Method: Collect 10 digital stamps via purchases made through the app
Reward: Smurfs Hand Warmer Pillow (limited-edition, while stocks last)
More Info: https://www.facebook.com/100064445063773/posts/
EverydayOnSales help brands connect with our community, the largest warehouse sales consumers database in Malaysia. Advertise with EverydayOnSales Malaysia.