For those who love sipping premium tea with a side of charm and style, CHAGEE Malaysia’s latest promotion is not one to miss. From 19 June to 18 July 2025, CHAGEE is offering their loyal tea lovers a delightful chance to bring home limited-edition merchandise — not just one, but two whimsical items that’ll elevate any tea-time experience. Whether you’re a frequent customer or someone looking for a new place to enjoy refreshing tea beverages, now is the perfect time to step into their Wonderland-inspired campaign.
They’re not just launching another stamp collection or reward scheme — they’re celebrating tea culture with collectible goodies that are equal parts enchanting and elegant. The two highlights of the promotion — the Whimsical Charm and the Tea Twilly — offer something tangible and unique for those who enjoy both flavourful drinks and adorable collectibles. Here’s everything to know about why this deal is worth indulging in, and why heading to CHAGEE this season is a decision you won’t regret.
Why This Promotion Is Worth Exploring
CHAGEE Malaysia has long been known for combining tradition with innovation, offering beautifully crafted tea beverages in a modern retail setting. But what makes this promotion truly special is how it merges quality products with a bit of fun and exclusivity — the kind of experience that rewards loyal customers and excites new ones.
For starters, the Whimsical Charm is an attractive offer for those who love a little surprise with their drink. With three unique designs hidden in blind box packaging, the excitement lies in not knowing which one you’ll get — a fun, nostalgic throwback to lucky draws and mystery boxes. It adds a layer of interaction that’s beyond just ordering a drink. Plus, you’ll receive one Whimsical Charm for free when you purchase two Large-sized Earl Grey Milk Teas in a single receipt.
Then there’s the Tea Twilly, a stylish accessory that serves as a great personal touch for anyone who enjoys fashion-forward drinkware or just likes to show off their love for CHAGEE. This part of the promotion operates on a loyalty stamp system — a familiar and rewarding format. Between 19 June and 18 July 2025, the first 5,000 CHAGEE App users who collect six stamps (with each stamp representing a full-priced drink) will receive a free Large Drink voucher and an exclusive Tea Twilly. It’s an easy way to earn a lovely keepsake while enjoying your favourite CHAGEE beverages.
What’s more, both these promotional items are available at all CHAGEE outlets across Malaysia, making it convenient no matter where you are.
Perfect for Regular Drinkers and Collectors
If you’re someone who often visits CHAGEE for your daily tea fix, this promotion is practically made for you. Instead of just grabbing your usual order, why not double up and grab a gift while you’re at it?
For those new to CHAGEE, this is a fantastic time to explore their menu. The Earl Grey Milk Tea, which is part of the Whimsical Charm promo, is a great introduction to their selection. It balances the robust fragrance of bergamot with the smoothness of milk tea, making it a popular pick among regulars. By purchasing two at once, you’ll not only get to try it yourself but share the experience with a friend — and earn a free charm while you’re at it.
Collectors of unique merchandise will find the blind-box format of the Whimsical Charm irresistible. Since there are three designs to collect, it’s likely to encourage repeat visits, especially for those hoping to complete the set.
Why It Feels More Than Just a Promotion
Unlike typical discounts or bundle deals, this CHAGEE promotion feels more like a themed event. It’s inspired by whimsical storytelling — think Alice in Wonderland vibes, where collecting merchandise and enjoying drinks goes beyond mere transactions. CHAGEE has taken a thoughtful approach by designing accessories that not only serve as giveaways but are styled to resonate with their brand identity and customers’ lifestyle aesthetics.
The Tea Twilly, for instance, could be worn as a hair ribbon, wrapped around a bag handle, or even used to personalise a drink bottle. It blends seamlessly with CHAGEE’s sleek, fashion-savvy brand image and provides a subtle but stylish way to show your tea appreciation.
How to Make the Most of the Deal
Here’s a simple guide to make sure you maximise the promotion:
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For Whimsical Charm: Walk into any CHAGEE outlet or use the CHAGEE App. Order two Earl Grey Milk Teas (Large) in one transaction to get one free charm. Stock is limited and only one charm is given per receipt, so if you plan to get multiple charms, separate your transactions accordingly.
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For Tea Twilly: Make sure to order your drinks using the CHAGEE App. Collect one stamp per full-priced drink. Once you collect six, you’ll receive a voucher for a free large drink and the Tea Twilly — but only if you’re among the first 5,000 users. So, start collecting early to avoid missing out.
Do note that these promotions are not valid alongside other ongoing campaigns, vouchers, bundle deals, or discounts, including Grand Opening campaigns and Tear & Win offers. This keeps the promotion exclusive and ensures the merchandise remains special and limited.
Final Thoughts: Why You Should Visit CHAGEE This Season
CHAGEE’s current promotion is a perfect example of how thoughtful branding and customer appreciation can turn a simple purchase into a rewarding experience. It’s not just about the drink — it’s about being part of a lifestyle, indulging in a bit of mystery and collecting something you can hold on to.
It’s also a brilliant excuse to catch up with friends over tea. Whether you’re popping in during a lunch break, grabbing something on the weekend, or enjoying a casual hangout at one of their many outlets, the added bonus of exclusive merchandise makes the visit all the more worthwhile.
Plus, with CHAGEE outlets located throughout Malaysia, it’s easy to participate no matter which city you’re in. Just remember to use the CHAGEE App for the Tea Twilly stamp programme, and keep an eye on stock availability if you’re hoping to collect all three charm designs.
In a world where most promotions focus on cutting prices, CHAGEE has chosen to enrich the customer experience with well-designed merchandise and a bit of playful excitement. That alone makes it worth checking out.
Promotional/Event Details:
Date: 19 June – 18 July 2025
Time: During outlet operating hours
Venue: All CHAGEE outlets nationwide
More Info: https://www.facebook.com/100064690538981/posts/
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