If you’re on the hunt for something uniquely exciting to do with your family this school holiday season, GSC Malaysia is rolling out something special that fans of local animation — especially the beloved Ejen Ali — will not want to miss. This 28 June 2025, GSC IOI Mall Damansara will host the Play Reel Adventure Tour: Ejen Ali 2 Edition, a thrilling cinema-based adventure that combines entertainment, learning, and exclusive collectibles all wrapped into one engaging package.
Whether you’re a longtime fan of the animated agent or simply love a good, value-packed day out with the kids, this event promises to be more than just a regular trip to the movies. It’s a sneak peek behind the curtain of how cinemas operate, a hands-on creative session, and a highly-anticipated screening of Ejen Ali 2, all tied together in one well-curated experience for RM60 per person — adult or child.
Why This Event is Worth Your Weekend
Malaysia has no shortage of entertainment options, but GSC is pushing the boundaries of what a cinema experience can be. Rather than offering just a film screening, they’re inviting guests into the heart of their operations. Think about it — how often do the public get a chance to explore behind the scenes of a major cinema? The Play Reel Adventure Tour gives fans young and old that rare opportunity.
Participants will start the morning with an Exclusive Behind-the-Scenes Cinema Tour, an eye-opening session where families will learn about what it takes to operate a large cinema. From the projection room to how sound and lighting are controlled, attendees will walk away with a newfound appreciation for the movie-going experience. This is particularly engaging for curious kids and teens who love understanding how things work — and it might even inspire a future filmmaker in the family.
Creativity Meets Cinematic Fun
After the tour, the event doesn’t let up. Kids (and adults!) will have the chance to participate in a DIY Warrior Mask Craft Session, letting them channel their inner Agent Ali by crafting a themed mask they can take home. In an age of digital distractions, having a creative outlet like this is not just fun but beneficial. It’s hands-on, engaging, and adds a personalised memento to remember the day by.
Then comes the big moment — a screening of the much-anticipated Ejen Ali 2. Fans of the series already know the thrilling action and clever storytelling that the franchise is known for, and this sequel promises even more high-stakes missions and character development. Watching it in a theatre full of other excited fans adds to the experience, with the collective energy making the film even more memorable.
Refuel and Refresh with a ‘Play Meal’
No good outing is complete without food, and GSC has that covered too. Included in the package is a Play Meal, designed to keep energy levels up and tummies full. Whether it’s a kid-friendly bento or something with a Malaysian twist, the added meal eliminates the need to make additional lunch plans — convenient for parents looking to manage time and budgets.
Exclusive Merchandise at a Steal
Here’s where it gets even better for collectors and fans: the event includes a special deal on Agent Ali 2 Matablox collectibles. Normally priced at RM24.90 per box, attendees can snag them for just RM19.90 each as part of a purchase-with-purchase deal when booking the event package.
It’s a smart move by GSC — rewarding fans with exclusive merchandise at a discount makes the entire event feel more premium and special. For kids who love the franchise, these limited-edition figures will be a treasured addition to their shelves.
A Limited-Time, One-Day-Only Experience
What adds to the appeal of this event is its exclusivity. Scheduled for just one morning on Saturday, 28 June 2025, from 10:00 a.m. to 1:00 p.m., this is not something that will be repeated weekly. It’s a once-off experience that offers high value for the price — and with limited slots available, those interested are strongly encouraged to book in advance to avoid missing out.
Imagine the excitement in your child’s eyes as they walk through the backstage corridors of a cinema, or the pride they’ll feel when showing off the mask they made themselves. Combined with the thrill of a new Ejen Ali film, delicious meals, and discounted merchandise, this package is the sort of well-rounded family activity that delivers not only fun but meaningful shared memories.
A Smart Choice for Families This School Holiday
In terms of value, few entertainment options in Malaysia pack as much into one morning as this. For RM60, you’re getting:
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A guided behind-the-scenes tour
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A hands-on creative craft activity
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A screening of a highly anticipated local animated film
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A meal
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Exclusive access to discounted collectibles
If you’re looking to entertain your children meaningfully — away from digital screens and malls — while also enjoying time with them and learning something new, then this is a golden opportunity. The fact that it supports and promotes Malaysian animation and storytelling makes it even more worthwhile.
So, mark the date and secure your slot through this link: https://bit.ly/EjenAliPRAT. Given the limited spaces available, early booking is highly recommended.
Not every day does a cinema open its doors to show audiences what goes on behind the curtains. GSC is offering something more than just a movie day — it’s a full-fledged cinematic adventure that brings families together, encourages creativity, and fosters appreciation for local talents.
This is one deal that’s truly mission-worthy.
Promotional/Event Details:
Date: 28 June 2025
Time: 10:00 a.m. – 1:00 p.m.
Venue: GSC IOI Mall Damansara
Event Link: https://bit.ly/EjenAliPRAT
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