Book lovers and bargain hunters in Ipoh, it’s time to rejoice. The legendary Big Bad Wolf Books is roaring back into town with a massive book fair and promotional event that’s set to delight readers of all ages and preferences. From 26 June to 6 July 2025, AEON Big Falim will be transformed into a treasure trove of stories, ideas, and knowledge, all available at heavily discounted prices.
If you’ve never experienced a Big Bad Wolf event before, here’s what to expect — and why skipping this would be a missed opportunity. From student perks to bundle steals and loyal shopper rewards, there’s something for everyone, whether you’re an avid reader, a student prepping for exams, a parent stocking up on educational titles, or simply someone who enjoys flipping through a good paperback on the weekend.
Let’s dive into why this is more than just another sale and why book lovers in Malaysia should make their way to AEON Big Falim this June and July.
A Literary Wonderland Awaits at AEON Big Falim
The Big Bad Wolf name has become synonymous with value, accessibility, and the love of reading. Known for offering massive discounts — often up to 90% off retail prices — this travelling book fair is a much-anticipated event whenever it lands in a new city. And this time, Ipoh gets the spotlight.
From children’s books and bestselling novels to academic titles, cookbooks, reference materials, and self-help reads, this event offers a curated collection that’s as vast as it is diverse. Whether you’re looking to build a home library or grab thoughtful gifts that don’t break the bank, this is the place to do it.
Why Bookworms Shouldn’t Miss This Deal
What sets this edition of Big Bad Wolf Books apart is the line-up of perks and promotional goodies on offer. Let’s explore the highlights:
1. Student Benefits
Students — take note. Whether you’re in school, college, or university, there are exclusive student perks waiting just for you. These could include special discounts on educational titles, study guides, and bundles that are designed to support your academic journey without emptying your wallet. Make sure to bring along a valid student ID to take full advantage.
2. Loyal Shopper Rewards
If you’ve supported Big Bad Wolf Books before, your loyalty will now pay off. They’re introducing rewards for returning shoppers, which could come in the form of discount vouchers, free gifts, or extra savings on selected items. It’s a great way for loyal fans of the brand to get even more value out of the event.
3. Bundle Steals
Here’s where the true savings kick in. Think curated bundles of popular reads sold together at incredibly reduced prices. Whether it’s a children’s learning set, a fiction trio, or a wellness-themed combo, these bundles are ideal for those who want more books for less. They also make great gifts — so if you have a birthday or celebration coming up, you know where to head.
4. Free Admission
Yes, entry is completely free. Unlike some events that charge for access, Big Bad Wolf believes in making books accessible to everyone. This open-door approach helps families, students, and readers of all income levels explore the joy of reading.
What to Expect at the Event
Set on Level 1 of AEON Big Falim, the space will be packed with rows upon rows of titles across all genres. Expect a comfortable shopping environment, helpful staff on-site, and plenty of browsing space. The event runs from 10:00 AM to 10:00 PM daily, giving everyone ample time to drop by, even after work or school.
There’s something undeniably special about a book fair atmosphere — the quiet buzz of pages flipping, curious readers discovering new favourites, and the joy of walking away with a bag full of books for a fraction of their original price.
Parents with children will find activity and colouring books, early reader stories, and educational tools. Fiction fans can indulge in thrillers, romances, and mysteries. Non-fiction lovers will find titles on psychology, history, business, and more. In short, every visitor is likely to find something that sparks joy.
Make the Most of Your Visit – Tips for Attendees
To get the best experience and value, here are a few handy tips for those planning to attend:
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Go early in the day to avoid crowds and to have first pick on newly stocked items.
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Bring your own tote bags or a small trolley. With books being heavy, it’s best to come prepared.
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Set a budget, but be flexible — many shoppers end up discovering unexpected gems.
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Check for bundle deals and loyalty perks at the customer service booth when you arrive.
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Bring a friend or family member — the more, the merrier when it comes to reading recommendations.
Why It Matters – Supporting Reading Culture in Malaysia
Events like this are more than just a place to grab a good bargain. They serve as important platforms to promote reading culture across Malaysia. In a time when screen time dominates most people’s daily routine, book fairs like Big Bad Wolf Books gently remind us of the quiet joy that reading can bring — whether it’s unwinding after a long day, learning something new, or sparking imagination in young minds.
For parents, this is a golden chance to get children excited about reading. For educators, it’s an opportunity to stock up on classroom resources. And for the average Malaysian, it’s simply a great way to spend a day — away from the usual retail chaos, surrounded by stories and knowledge.
Big Bad Wolf Books have long stood for affordable access to books, and this event continues that mission. They don’t just sell books; they help build dreams, one page at a time.
Plan Your Visit
Mark your calendars and plan a trip to AEON Big Falim between 26 June and 6 July 2025. Bring your curiosity, your reading list, and a love for stories — the Big Bad Wolf is ready to welcome you.
Promotional/Event Details:
Date: 26 June – 6 July 2025
Time: 10:00 AM – 10:00 PM
Venue: Level 1, AEON Big Falim, Ipoh
Admission: Free Entry
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