If there is one thing that gets savvy shoppers and sports lovers in Malaysia equally excited, it’s a chance to stock up on activewear, footwear, and fitness gear at incredible discounts. And right now, there’s no better time to do just that than at Sports Direct Central i-City, Shah Alam, where a special Renovation Sale is currently in full swing.
From 16 to 29 June 2025, Sports Direct is offering an additional 30% OFF across nearly everything in-store – yes, you read that right – almost everything. Whether someone is looking for a new pair of running shoes, a sturdy gym bag, a breathable sports bra, or a high-quality badminton racket, this promotion makes it far more affordable to upgrade their fitness essentials.
This is not just another clearance sale – it’s a proper reward for the inconveniences brought about by the store’s ongoing renovation. While the outlet undergoes its makeover, customers are treated to renovation rewards that bring some of the steepest discounts we’ve seen from Sports Direct Malaysia this year.
So, let’s break down why anyone who loves a good bargain or takes their fitness seriously should definitely pay a visit to this store before the sale wraps up.
Why Go for This Sports Direct Renovation Sale?
1. An Extra 30% OFF Almost Everything
This is one of those rare times when shoppers won’t have to limit themselves to end-of-line items or leftover stock in odd sizes. Instead, they’re getting a storewide discount – an extra 30% OFF – applicable to a wide variety of products.
This means great value across the most sought-after items like:
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Sports bras and activewear for ladies
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Gym and training bags
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Badminton rackets and accessories
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Kids’ sports shoes and clothing
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Casual trainers and athleisure wear
Just imagine how much they could save by shopping smarter – especially for families with multiple children in school sports or for individuals regularly engaged in fitness and outdoor activities.
2. Ideal Time for Guilt-Free Sportswear Shopping
How often do people put off buying that perfect pair of running shoes or the latest quick-dry workout gear because it just seems too expensive at full price? With this sale, there’s no more hesitation.
This is the time to shop guilt-free – the markdowns are deep enough to justify that second pair of sneakers or a new yoga outfit. The renovation might be a temporary inconvenience, but it’s a real blessing in disguise for bargain hunters.
3. Perfect for Prepping Ahead of New Seasons
Whether it’s preparing for school sports tournaments, gearing up for a new gym membership, or just restocking on essentials ahead of the year-end holidays, having the right gear is crucial. This sale provides the perfect opportunity to do a bulk buy without burning a hole in the wallet.
Also, let’s not forget about Malaysia’s active weekend warriors – from badminton players to Sunday hikers. Getting quality gear that supports their performance is key, and now they can do so without compromise.
4. Limited-Time Deal – A Short Window to Shop
Promotions like these don’t come around often, and this one is available only from 16 to 29 June 2025. That gives shoppers just under two weeks to take advantage of the offer – and from experience, the best sizes and colours tend to disappear within the first few days.
So, it’s wise not to wait too long. Weekends will likely be crowded, and those planning to visit should head down early or during weekdays to enjoy a smoother experience.
5. Exclusions Apply – But Still Worth the Trip
To be clear, this promotion excludes “2 for” and red label items. However, the rest of the store’s inventory – which includes a massive range of sports and lifestyle products – is fair game. And with an extra 30% shaved off the regular prices, it’s a substantial saving even on mid-range to high-end brands.
Where to Go – Sports Direct Central i-City, Shah Alam
This offer is only available in-store at Sports Direct Central i-City, so there’s a good reason to plan a visit soon. Located in the heart of Shah Alam, i-City is a well-known lifestyle destination, and the Sports Direct outlet here is a spacious branch known for carrying a wide selection of products.
Even with renovation works underway, the store remains open for business and continues to offer a safe and comfortable shopping experience.
Google Maps: https://maps.app.goo.gl/VmMTLo7FaGoWPtCr6
Waze: Just search “Sports Direct Central i-City”
And if you’d like to confirm the promotion details from their source, check out their official Facebook post here.
Final Thoughts – Don’t Miss This Limited Bargain Window
Sports gear can be pricey – especially when it’s from international brands with a reputation for durability and performance. This renovation sale at Sports Direct Central i-City is one of those golden windows of opportunity to grab quality items at budget-friendly prices.
Whether someone is starting a new fitness journey, prepping for the next sports season, or just in the mood to refresh their wardrobe with stylish athleisure, this sale checks all the boxes. It’s practical, affordable, and well-timed – especially for those who love mixing comfort and function in their daily wear.
So if you’re in or around Shah Alam, don’t let this pass by. Rally the family or your fitness buddies and make a plan to shop smart before 29 June 2025 rolls around.
Promotional/Event Details:
Date: 16-29 June 2025
Time: 10:00am – 10:00pm (Mall operating hours)
Venue: Sports Direct Central i-City, Shah Alam
Promotion: Extra 30% OFF storewide (excluding “2 for” and red label items)

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