For all the ice cream lovers out there, here’s a one-day-only deal that’s too good to miss. KK Super Mart is bringing back its much-anticipated KK DAY, and this time they’re offering a Buy 1 Free 1 promotion on the rich and creamy MILO KAW ice cream. Whether it’s the intense MILO flavour, the unbeatable value, or just a simple excuse to treat oneself, this is a promotion that’s sure to bring smiles across Malaysia.
If there’s one thing that unites Malaysians, it’s their deep-rooted love for MILO. And when that iconic chocolatey drink is transformed into an indulgent, creamy ice cream with a punchy “5X Lebih MILO®” formula, you can bet it’s going to be a hit. KK Super Mart has tapped into that love with this short but powerful promotion—and it’s available for one day only: 22 May 2025 (Thursday).
Let’s dive into the full scoop (pun intended) on why this deal is not just a simple offer, but a small moment of happiness waiting to happen.
A Nostalgic Favourite with a Twist
MILO has been part of the Malaysian childhood experience for decades. Whether at school canteens, after sports practice, or simply as a quick breakfast drink, MILO has been the energy boost many grew up with. Now, MILO KAW ice cream takes that nostalgic flavour to a whole new level. It’s not just a frozen version of the drink—it’s an upgrade. With a much creamier texture and a bold chocolate-malt kick, this ice cream brings back memories while delivering an even richer taste.
The “5X Lebih MILO®” isn’t just a tagline—it’s a promise. It means you’re getting an intensely flavoured MILO experience that stands out from ordinary chocolate ice creams. The taste is bolder, the texture smoother, and every bite is designed to satisfy even the pickiest MILO enthusiast.
What’s the Catch? Just Be Early
This Buy 1 Free 1 deal is straightforward. Walk into any participating KK Super Mart outlet on 22 May 2025, pick up two MILO KAW ice creams, and pay for just one. The discount is automatically applied at the cashier—no coupons, codes, or memberships required.
However, this is a while-stocks-last situation. That means once a store runs out, that’s it. KK Super Mart has imposed a limit of 12 pieces per customer, which is generous enough to stock up for family or friends, but fair enough to ensure more people can enjoy the offer.
To avoid disappointment, it’s best to head to the outlet early in the day. The promotion begins as soon as the doors open and continues until closing time—or until the freezers are empty.
Where to Go
This promotion is available at all KK SUPER MART outlets nationwide, with a few exceptions. KK Super Mart has listed the non-participating outlets on their official page here. Be sure to check the list before heading out if you’re unsure about your usual outlet. With over 600 stores across Malaysia, it’s highly likely there’s one just around the corner from most neighbourhoods.
KK Super Mart has become a staple in many communities for its convenience, extended operating hours, and wide product range. Whether in the heart of Kuala Lumpur or a suburban town, these outlets serve as quick stops for groceries, snacks, beverages, and now, a sweet escape in the form of MILO KAW ice cream.
Why Should One Enjoy This Deal?
Let’s be honest—treating oneself doesn’t always have to come with a hefty price tag. Promotions like these are a great way to enjoy life’s little luxuries without feeling guilty. A Buy 1 Free 1 deal means you’re literally doubling the value of your money. It’s also the perfect opportunity to:
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Try it for the first time: Haven’t had MILO KAW ice cream before? This is the chance to give it a shot—risk-free.
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Share with someone: Got a colleague, sibling, or partner nearby? Sharing an ice cream is an easy way to make someone’s day.
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Stock up (within limits): With a cap of 12 pieces per customer, you could easily take a small stash home to keep cool on hot afternoons.
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Create moments: Promotions like this are about more than just saving money. They’re an excuse to pause, enjoy, and relish the present. Even if just for a few minutes with an ice cream in hand.
And for those working long hours, doing the school runs, or navigating the hustle of everyday life, this deal serves as a tiny but joyful pick-me-up.
A Little Word on KK DAY
KK DAY is a recurring promotional campaign by KK Super Mart where they offer exclusive deals for just one day. It’s become something of a buzzword among deal-hunters and bargain seekers. They’ve previously featured other Buy 1 Free 1 promotions, but this MILO KAW ice cream deal is especially enticing due to the product’s popularity.
Each KK DAY tends to focus on a beloved item, giving regular shoppers something to look forward to. Keeping an eye on these limited-time events can lead to some surprisingly good finds—and tasty treats like this one.
Don’t Miss Out
To sum it all up, 22 May 2025 is the only day you’ll get to enjoy the MILO KAW Buy 1 Free 1 deal at KK Super Mart. There’s no extended period, no grace day after—it’s a strict one-day-only offer. If you’re someone who enjoys catching the best promotions, this one deserves a spot on your calendar.
With such a strong nostalgic pull, rich flavour, and a fantastic 2-for-1 value, this deal isn’t just about buying ice cream—it’s about enjoying a small moment of happiness that doesn’t cost much. Whether you’re grabbing a treat for yourself or sharing it with someone you care about, this KK DAY promotion is the perfect excuse to step out and indulge.
So set a reminder, clear your schedule for a few minutes, and make a quick stop at your nearest KK Super Mart. Deals like these don’t come around every day, and this is one that promises to leave your tastebuds and your wallet satisfied.
Promotional/Event Details:
Date: 22 May 2025
Time: All day, while stocks last
Venue: All participating KK SUPER MART outlets nationwide
Check non-participating outlets here

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