For all snack lovers across Malaysia, here’s something tasty and rewarding to sink your teeth into this May. If they have a fondness for Korean-style snacks, especially rice balls, then CU Malaysia has just launched a delicious little incentive to make each bite even more satisfying.
From 1 to 31 May 2025, CU Malaysia is rolling out their CU Rice Ball Promotion – a limited-time offer that rewards customers for indulging in their favourite rice ball selections. What’s better than enjoying a delicious snack? Getting rewarded for it. That’s exactly what this promotion offers – a small but meaningful reward for something most people already love to buy.
So, what’s the deal? Every time a customer purchases one of the selected CU Rice Balls, they’ll receive a stamp. After collecting just three stamps, they’ll earn a RM3 CU cash coupon – a handy little bonus that can be used on their next visit to any CU store in Malaysia.
Let’s face it – snacks like these are often bought without a second thought. Whether it’s a quick bite during a lunch break, a convenient after-class treat for students, or just a comfort snack while running errands, these rice balls fit effortlessly into their daily routine. So why not earn something back for a change? This promotion adds extra value to purchases that would likely happen anyway, and the RM3 cash voucher feels like a mini cashback each time it is redeemed.
Why This Promotion is Worth Checking Out
There’s something deeply satisfying about loyalty rewards. They make people feel like their preferences are acknowledged and that they’re part of something rewarding. With CU’s rice ball promotion, the barrier to getting rewarded is very low – just three purchases, and they’re entitled to the RM3 cash coupon.
Moreover, the promotion features two of CU’s most popular rice ball flavours – Buldak Kimchi and Beef Pepperoni Pizza. These aren’t just ordinary snacks; they’re packed with bold Korean flavours that are beloved by many in Malaysia. CU Malaysia, known for bringing authentic and trendy Korean convenience store experiences to local neighbourhoods, has successfully cultivated a fanbase who love their quick meals and snacks.
The Buldak Kimchi Rice Ball, with its spicy and tangy profile, is a hit among those who enjoy a bit of heat in their snacks. It brings together the deep umami of fermented kimchi with the spicy ‘bulldak’ kick – a combination that’s not for the faint-hearted but a go-to for those who crave strong flavours.
On the other hand, the Beef Pepperoni Pizza Rice Ball appeals to those who love the taste of Western-style comfort food, but with a Korean twist. It combines the richness of beef pepperoni with soft, seasoned rice – a convenient, flavour-packed meal that fits right in the palm of your hand.
Both options are hearty, satisfying, and perfect as grab-and-go meals, especially for people with fast-paced routines.
Making Smart Spending Choices
This promotion also serves as a reminder of how loyalty programmes can help stretch spending power, especially in today’s economy where every ringgit counts.
Let’s break it down: If each rice ball costs around RM5 to RM6 (depending on the store and regional pricing), and someone buys three during the promotion, they’ll spend about RM15 to RM18. In return, they get RM3 back – that’s roughly a 16% to 20% rebate just for choosing a snack they already enjoy.
Smart shoppers always look for ways to make their spending go further. Promotions like these may not seem significant on the surface, but they accumulate over time and can make a noticeable difference – especially when combined with other in-store deals or discounts CU might offer.
Great for Students, Office Workers, and Busy Snackers
This deal is perfect for people who live busy lives but don’t want to compromise on flavour. Whether they’re a university student grabbing a bite between classes, a young professional looking for a convenient lunch, or someone simply in need of a satisfying pick-me-up, CU’s rice balls deliver both taste and convenience.
With branches across Malaysia – including in key areas like Kuala Lumpur, Selangor, Penang, and Johor – CU is easy to access. Their stores are designed with the modern consumer in mind, offering trendy snacks, authentic Korean treats, and meal solutions that cater to various tastes and preferences.
Customers who already frequent CU won’t need to go out of their way to enjoy this deal – it’ll integrate smoothly into their usual shopping habits. And for those who haven’t tried CU rice balls yet, this is the perfect time to explore and possibly discover a new favourite snack.
Stock and Availability
As always with promotions like this, it’s important to keep in mind that the deal is valid while stocks last. That means the sooner one joins in, the better the chances of getting all three stamps and redeeming the RM3 coupon before the end of the month.
So don’t wait too long. Make sure to check availability at their nearest CU store and start collecting those stamps. They might even be tempted to share the fun with friends or colleagues – after all, good food and great deals are always better when enjoyed together.
And the best part? There’s no complicated registration, no hidden terms, and no excessive steps. Just buy, collect, and redeem. It’s that simple.
How to Participate
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Visit any participating CU Malaysia store.
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Purchase either the CU Buldak Kimchi Rice Ball or the CU Beef Pepperoni Pizza Rice Ball.
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With each purchase, receive one stamp.
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Collect three stamps.
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Redeem a RM3 CU cash coupon.
The promotion is valid from 1 to 31 May 2025, so participants have the entire month to complete the task – and perhaps enjoy more rice balls along the way.
Final Thoughts
Promotions like this are always worth taking advantage of because they reward people for their loyalty and love for everyday comforts. CU Malaysia’s rice ball promo is not just about saving RM3 – it’s about appreciating the little joys in life, like a tasty, well-made snack and a reward to go with it.
If they haven’t yet experienced what makes CU such a popular destination for Korean snack lovers, now is a perfect time. The combination of good food and meaningful rewards is too tempting to miss.
Find your nearest CU store today and start collecting those stamps:
CU Store Location
Promotional/Event Details:
Date: 1-31 May 2025
Time: Store Operating Hours (varies by location)
Venue: All participating CU Malaysia outlets
Link: CU Store Location

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