There’s something truly special about a mother’s love—constant, selfless, and unbreakable. And when Mother’s Day approaches, it becomes the perfect time to reflect on that love and express gratitude in a tangible way. Whether it’s with kind words, thoughtful gestures, or a meaningful gift, every effort counts. But what if there was a way to make this occasion even more memorable without overspending?
That’s where Triumph’s Mother’s Day Promotion at SOGO Malaysia comes into play. This year, Triumph is rolling out a thoughtful campaign from 25 April to 12 May 2025 across all SOGO outlets, giving everyone a chance to pick up something truly special for the most important women in their lives—at a fraction of the usual cost.
The promotion is more than just a sale; it’s a celebration of femininity, elegance, and the nurturing role that mothers play every single day. Whether shopping for a mother, grandmother, wife, or someone who has played a maternal role in one’s life, this campaign makes it easier to say “thank you” with style, comfort, and sophistication.
Why Go and Enjoy This Deal?
1. Luxury Without the Hefty Price Tag
Triumph has long been synonymous with quality innerwear, blending comfort with premium design. For many, it’s a brand that offers enduring elegance and a fit that feels custom-made. But luxury lingerie doesn’t always come cheap—unless it’s Mother’s Day at SOGO.
Here’s the highlight: shoppers can enjoy up to RM130 off selected regular-priced items. That means one can pick up beautifully designed lingerie or essentials that mothers will genuinely appreciate—without burning a hole in the pocket. It’s a win-win situation: they get premium pieces, and one gets fantastic value.
2. The Perfect Mix and Match Opportunity
Triumph understands that every woman has her own unique preferences, which is why their Mix & Match 3-pc deal for just RM300 is a real gem. This offer allows shoppers to select three items from a curated selection, offering the flexibility to tailor gifts that are both personal and practical.
Looking to gift a comfortable bra, a lacy brief, and a supportive body shaper all in one purchase? This promotion makes it possible—while maintaining a budget.
3. Extra Perks for Bigger Spenders
To sweeten the deal even further, Triumph is offering RM38 off with a minimum spend of RM400. It’s an ideal bonus for those who plan to indulge a little more—perhaps picking up multiple gifts or even adding a few self-care treats into the shopping basket. After all, self-love is just as important.
4. Conveniently Located at SOGO
The campaign is being held at all SOGO Malaysia outlets, specifically within the 1st Floor Women’s Department, making it easily accessible for city dwellers and suburban shoppers alike. Whether one frequents SOGO in Kuala Lumpur, Shah Alam, or Johor Bahru, the same irresistible offer awaits.
SOGO’s long-standing reputation as a one-stop shopping destination makes it a perfect partner for Triumph’s celebration of Mother’s Day. It’s easy to get in, find what’s needed, and check off everything from the shopping list—possibly with a few surprises along the way.
5. A Thoughtful Gift That Lasts
While flowers may wilt and chocolates get eaten, quality lingerie stands the test of time. It’s something that combines function and luxury in a way that few other gifts do. A well-fitted Triumph piece provides comfort every day, serving as a reminder of the appreciation and love it symbolises.
For those unsure about what size or style to choose, Triumph staff are trained to assist with measurements and recommendations, ensuring the shopping experience is as stress-free as possible.
Tips to Maximise the Triumph Mother’s Day Promotion
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Plan Ahead: Weekends may get busy, especially as 12 May approaches. Consider shopping earlier in the week to avoid crowds.
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Set a Budget: With multiple offers happening simultaneously, it’s easy to get carried away. Decide on a spending cap and stick to it while making the most of bundled deals.
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Bring Mum Along: If unsure about sizing or styles, why not make it a shared experience? Bring her along for a bonding shopping day. Let her choose what she loves—it adds a personal touch.
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Check Store Hours: Opening and closing times might vary slightly by outlet. Double-check online before heading out.
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Ask About Terms & Conditions: Promotions often come with limitations or exclusions. Ask a staff member for a quick rundown to ensure there are no surprises at checkout.
Make This Mother’s Day Truly Special
Mother’s Day is more than just a calendar event—it’s an opportunity to celebrate resilience, warmth, and love. Triumph’s promotion at SOGO Malaysia isn’t just about discounted prices; it’s about creating moments that matter. From delicate lace to breathable cotton, every piece of lingerie tells a story of appreciation and care.
These types of sales do not come often, and when they do, it’s wise to take full advantage. Great deals on premium products in a comfortable shopping environment like SOGO provide a golden opportunity to check off Mother’s Day gifting with ease and style.
So, whether planning early or rushing for a last-minute gift, this promotion delivers on every front: savings, quality, and sentimentality.
Promotional/Event Details:
Date: 25 April – 12 May 2025
Time: During SOGO Operating Hours
Venue: 1st Floor Women’s Department, All SOGO Malaysia Stores
More Info: SOGO Facebook Post

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