There’s something truly satisfying about biting into a warm, flaky pastry, especially when it’s crafted with the kind of care and flavour that instantly lifts your day. If you’re someone who appreciates a buttery croissant or a beautifully filled pie, then this is the kind of promotion that deserves a spot on your calendar.
Ben’s Independent Grocer, well-known for its curated selection of gourmet offerings, has once again delivered something delightful for food lovers. From now till 15 May 2025, shoppers can enjoy 60% OFF on the second pastry at CRUMBS – a sweet little bakery corner tucked inside selected Ben’s outlets that specialises in fine pastries made fresh daily.
Whether you’re doing your weekly grocery run or just looking for a midday treat, this offer makes it almost impossible not to indulge. CRUMBS has been winning hearts with its rustic approach to baking – offering everything from the classic butter croissant to savoury mushroom pies and sweet fruit-filled turnovers. Each piece is crafted with premium ingredients, and it shows in every bite. So, the chance to mix, match and save makes this more than just a casual nibble; it’s a reason to linger a little longer at your local Ben’s.
Why Should One Take Advantage of This Deal?
First, let’s talk about value. Quality pastries aren’t just tasty – they’re often a little more on the premium side, and rightfully so. The process of creating buttery layers, achieving the perfect rise, and maintaining consistency takes both time and skill. With 60% OFF the second item, this promotion is perfect for sharing – or for treating yourself twice without the guilt of overspending.
Secondly, CRUMBS isn’t your average bakery counter. They pride themselves on small-batch baking, meaning what’s on offer is often made fresh that very day. There’s no compromise on freshness or quality. You get crisp textures, golden finishes, and fillings that range from the familiar to the indulgent – think spinach and cheese puffs, apple turnovers, chicken mushroom pies, and more.
And it’s not just about the pastries themselves – it’s the experience of being in Ben’s Independent Grocer that makes the visit worthwhile. Designed more like a boutique market than a supermarket, Ben’s offers an atmosphere that invites exploration. Artisanal goods line the shelves, there’s an in-store café to relax in, and curated selections of imported treats make browsing enjoyable. Picking up a pastry from CRUMBS feels more like a reward than a routine errand.
What Makes CRUMBS Special?
While many supermarket bakeries go for quantity, CRUMBS stays firmly rooted in quality. Their approach is simple: no shortcuts. That means real butter, real cream, and genuine ingredients in everything they make. And that quality is noticeable. One bite into their savoury pies, and the contrast between a flaky crust and a warm, rich filling immediately tells you – this isn’t mass-produced. It’s lovingly made and meant to be enjoyed, not just eaten.
For those watching what they eat, there are also lighter options. You’ll find croissants that are just the right size for a coffee pairing and fruit-filled Danish that balance sweetness with tart freshness. Pair two different types and enjoy one now, one later – or share with a friend or loved one for an afternoon treat.
Ideal for All Ages
What’s also great about this promotion is that it appeals to a wide range of people. Parents bringing kids to the grocer can pick out a treat to enjoy after shopping. Working adults can stop by for a quick takeaway pastry and coffee before heading back to the office. Elderly customers might find the warm, comforting taste of a well-made pie particularly nostalgic.
And let’s face it – everyone loves a good deal. The satisfaction of saving a little while still enjoying quality food is universal.
Locations and Accessibility
CRUMBS can be found at selected Ben’s Independent Grocer outlets. They’re usually located in urban and well-frequented locations, making it convenient for people living in the Klang Valley and beyond. If you’re unsure where the nearest CRUMBS is, they’ve made it easy to locate with a helpful store locator right here: Find the nearest outlet.
This tool is particularly useful if you’re planning a specific visit or want to know which locations offer the CRUMBS section. It allows shoppers to fit this little indulgence seamlessly into their regular routines – whether it’s a quick detour after work or a planned visit over the weekend.
How to Maximise the Deal
Since the offer is valid till 15 May 2025, there’s still ample time to enjoy it more than once. Consider using the opportunity to try a few different pastry combinations. Maybe a savoury-sweet duo, or double up on a favourite if you find one you love.
This is also a great time to introduce a friend to CRUMBS. Buying two and splitting the cost between two people still makes it an affordable luxury. A flaky pastry with a fresh cup of coffee is one of those simple pleasures that don’t require much planning – but certainly leave a good impression.
Terms to Note
As with all great deals, this one is while stocks last – so it’s always best to head down earlier in the day for the freshest selection and to avoid disappointment. Also, this promotion applies only to pastries sold at CRUMBS within Ben’s Independent Grocer locations, and terms and conditions apply at the store’s discretion.
Final Thoughts
Life’s too short to skip out on things that bring joy – especially when they’re affordable, delicious, and easily accessible. This promotion by CRUMBS is more than just a discount. It’s an invitation to slow down, enjoy good food, and share the moment with someone else. Whether you’re a pastry lover or simply looking for a tasty treat to break up the day, the 60% OFF 2nd pastry deal is something worth taking advantage of.
Next time you’re planning your grocery trip or find yourself in the vicinity of Ben’s Independent Grocer, swing by CRUMBS. Mix, match, and enjoy the richness of artisan pastries made right. Deals like this don’t come by every day – and when they do, they’re meant to be savoured.
Promotional/Event Details:
Date: 1-15 May 2025
Time: During store operating hours
Venue: CRUMBS at selected Ben’s Independent Grocer outlets
Find outlet: https://big.com.my/crumbs/
EverydayOnSales help brands connect with our community, the largest warehouse sales consumers database in Malaysia. Advertise with EverydayOnSales Malaysia.