If you’re a fan of bubble tea and love collecting exclusive merchandise, there’s something sweet brewing this May at KOI Thé Malaysia. In celebration of their exciting collaboration with the popular mobile game Honor of Kings, KOI Thé is rolling out a month-long Members’ Month Giveaway that combines loyalty rewards with limited-edition collectibles. Whether you’re a devoted KOI Thé customer or someone looking to enjoy some premium bubble tea while scoring cool merch, this is one promotion not to be missed.
Here’s why this deal is worth your attention, and how you can take full advantage of it.
A Collaboration Between Icons: KOI Thé and Honor of Kings
What happens when a well-loved beverage brand joins forces with a blockbuster mobile game? The result is a buzzworthy crossover that gives fans something truly unique. KOI Thé Malaysia, known for their premium handcrafted teas, has teamed up with Honor of Kings, a highly popular strategy game with a massive player base across Asia, to create a limited-time campaign just for KOI Members.
This collaboration brings together the flair of fantasy gaming and the indulgence of your favourite bubble tea in the form of exclusive merchandise. And best of all? These exclusive items aren’t for sale—they’re rewards for KOI Thé’s loyal members. That makes them even more valuable and sought-after.
What’s on Offer?
During the entire month of May, KOI Members can enjoy special rewards by simply doing what they already love—sipping their favourite drinks.
Here’s how it works:
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Spend RM100 and above (cumulatively or in a single transaction) at KOI Thé Malaysia during May 2025, and you’ll receive one FREE KOI x Honor of Kings Tumbler.
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Alternatively, if you have 290 KOI Leaves (the points earned through the KOI app), you can redeem a KOI x Honor of Kings Keychain.
These gifts are not just random trinkets. The tumbler, designed exclusively for this collaboration, features sleek and collectible artwork inspired by Honor of Kings. It’s perfect for your next tea run or to keep at your work desk. The keychain is another collector’s gem, combining KOI Thé’s aesthetics with the heroic designs of the game.
Why Should People Jump on This Offer?
It’s not every day a well-established brand like KOI Thé offers limited edition merchandise, and even rarer when it’s tied to a major gaming franchise. There are several reasons why this promotion deserves your attention:
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Exclusive Merchandise You Can’t Buy Elsewhere
The tumbler and keychain aren’t available for retail. They can only be redeemed through this promotion, adding to their exclusivity and appeal. For fans of Honor of Kings, this is a rare collectible item that won’t be back once the campaign ends. -
No Extra Cost for Loyal Customers
If you’re already a KOI fan who frequents their outlets, spending RM100 over a month isn’t hard to do. That’s about four or five visits, depending on your order. Instead of getting nothing in return, you’re rewarded with a high-quality item for free. -
Reward for Digital Engagement
KOI is encouraging customers to embrace their mobile ordering and rewards system. It’s a win-win—you get a smoother ordering experience and receive Leaf points that can be redeemed for more perks. It’s a smart way for KOI to strengthen their membership programme while giving back to fans. -
Perfect Timing for Treating Yourself or a Friend
May is a popular month for casual meetups, weekend outings, and relaxing after exams or work. Whether you’re catching up with friends or need a little pick-me-up, KOI Thé provides a reason to indulge—and get rewarded at the same time. -
Limited Quantity Means Urgency
Only the first 400 KOI Members to qualify will receive the tumbler. Once they’re gone, they’re gone. That exclusivity builds excitement and urgency, so it’s wise to start spending early in the month rather than wait.
How to Redeem?
Here’s a simple step-by-step guide for those interested:
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Download the KOI Thé Malaysia mobile app if you haven’t already.
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Sign up as a KOI Member and start accumulating “Leaves” (points) through your purchases.
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Make your purchases through mobile order or walk-in at KOI Thé outlets across Malaysia.
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If you spend RM100 or more during May, ensure your purchases are recorded via your KOI Membership account.
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Once qualified, redeem the tumbler at your nearest KOI outlet—while stocks last.
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If you have 290 Leaves, you can opt to redeem the exclusive KOI x HOK Keychain instead.
Note: This campaign is only available to KOI Members and follows a first-come, first-served model for the tumbler giveaway.
Final Thoughts: Why This Promotion Stands Out
In a landscape filled with loyalty programmes and digital coupons, KOI Thé Malaysia’s campaign stands out for its creativity, value, and smart tie-in with pop culture. By combining everyday purchases with meaningful rewards, they’re giving fans a reason to return more often—and to feel appreciated while doing so.
It’s not just about drinking tea—it’s about being part of a fun, themed experience that gives back to those who are already passionate about the brand. Whether you’re a long-time KOI Thé lover or a casual fan of Honor of Kings, this is one of those campaigns that feels well thought-out, rewarding, and just plain enjoyable.
So, if you’ve got a craving for bubble tea and an eye for limited edition merch, KOI Thé Malaysia’s May 2025 giveaway is well worth the visit. Don’t wait till the last minute, though—those 400 tumblers will disappear fast.
Promotional/Event Details:
Date: 1-31 May 2025
Time: Throughout outlet operating hours
Venue: All KOI Thé Malaysia outlets (mobile order and walk-in orders only)
More Info: KOI Thé Facebook Post
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