Looking to refresh your lingerie drawer or stock up on comfortable, everyday intimates? There’s a great reason to drop by SOGO Malaysia between 24 April and 4 May 2025. Triumph, the iconic lingerie brand, is currently running a special promotion across all SOGO stores nationwide – and it’s a deal that blends value, comfort, and style all in one.
Let’s face it, undergarments are one of those everyday essentials that can dramatically affect confidence and comfort. When you’re well-supported and wearing something that fits and flatters, it genuinely changes the way you carry yourself throughout the day. Triumph understands this need and has long been celebrated for their craftsmanship, feminine designs, and fit-first approach. And now, they’re offering a sale that makes indulging in quality lingerie feel more budget-friendly than ever.
What’s On Offer?
This limited-time event brings a few irresistible deals:
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Buy One, Get Second at 50% OFF
Purchasing two pieces of Triumph lingerie? The second piece is now 50% off. Whether it’s a matching bra and brief set or two different designs, it’s the perfect opportunity to mix and match while saving. -
Stretty Cotton 80 Briefs – 5 for RM99
These comfy, breathable briefs are a crowd favourite for a reason. Soft cotton, a classic cut, and lasting durability make them a practical staple for daily wear. At just RM99 for five pairs, this deal is hard to beat for those who love comfort without compromising on quality. -
RM25 OFF for New Triumph Members
Never shopped Triumph before? Sign up as a member during this promotion and instantly receive RM25 off your first purchase. It’s a fantastic incentive for first-time buyers to give Triumph a go – especially with all the other offers available.
These offers are exclusive to SOGO’s Women’s Department during this promotional period and are valid while stocks last, so early visits are highly recommended.
Why This Sale is Worth Checking Out
So, why should anyone take time out of their week to visit SOGO for this Triumph promotion? Let’s break it down:
1. Affordable Luxury for Daily Comfort
Triumph is known for quality – from their fabric selection to supportive design structures. This isn’t just about looking good, but feeling great all day long. With this deal, shoppers can get high-end products at mid-range prices. It’s an ideal moment to upgrade without guilt.
2. Stocking Up Made Simple
Need a quick refresh of daily essentials? The 5-for-RM99 briefs bundle is value-packed. Instead of buying individual pieces over time, customers can grab a full set in one go, saving both time and money.
3. Ideal Gift Shopping
Let’s not forget that these deals also make great gifts. Whether it’s for Mother’s Day, a bridal shower, or a self-care treat for someone special, lingerie from a trusted brand like Triumph is always appreciated.
4. Experience Before Buying
Online shopping might be convenient, but when it comes to lingerie, trying on different cuts and materials makes a real difference. At SOGO, shoppers can feel the fabric, test the fit, and receive help from experienced staff who understand sizing and comfort.
5. Available at All SOGO Stores
No matter where they are in Malaysia, customers can take advantage of this deal at any SOGO location. It’s not just limited to one outlet – everyone gets access.
6. Exclusive Member Perks
That RM25 welcome offer for new Triumph members is more than a discount – it’s a welcome into a brand that rewards loyal customers. Members typically get early updates on new collections, special birthday rewards, and personalised offers. It’s well worth signing up.
Make It a Shopping Day
With SOGO being a full-fledged department store, there’s more than just lingerie to shop for. Plan a mini retail outing with friends or family – explore fashion, beauty, home, and lifestyle departments all under one roof. If it’s been a while since the last visit, this promotion gives a pretty good reason to pop in again.
And don’t forget, promotions like this are a chance to try something new. Many customers fall into the routine of sticking with the same few styles or brands. A deal like this is a nudge to explore – perhaps a new silhouette, colour, or range they’ve never tried before. Who knows? They might just find a new favourite.
A Few Notes Before You Go
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Promotions are available only while stocks last – and with deals this good, some sizes and styles are likely to sell out fast.
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The 50% discount applies to the second piece of lingerie purchased, so the more the merrier.
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This offer is available exclusively in the Women’s Department of SOGO stores.
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Don’t forget to sign up as a Triumph member on-site to claim the RM25 welcome voucher if not already a member.
Whether the goal is to freshen up the basics or indulge in something beautiful, this Triumph sale at SOGO is one to mark on the calendar. It combines excellent value with the kind of quality that makes a difference in daily wear. And with multiple layers to the promotion – bundle pricing, second-piece discounts, and membership perks – shoppers are sure to walk away feeling like they scored a real win.
If comfort, confidence, and style are top priorities, then Triumph at SOGO is certainly a deal not to be missed this April and May.
Promotional/Event Details:
Date: 24 April – 4 May 2025
Time: During Store Operating Hours
Venue: Women’s Department, All SOGO Stores Nationwide
More Info: https://www.facebook.com/

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