There’s something delightfully comforting about indulging in a soft serve ice cream on a warm day—or even after a big meal. And right now, FamilyMart Malaysia is offering an irresistible reason to treat yourself. From 19 March to 22 April 2025, they are running a special in-store promotion where their popular Hokkaido White Chocolate Sofuto is available for just RM1.99. Yes, that’s right—an icy, creamy dessert for less than RM2.
Now, let’s break this down. Why should anyone even pay attention to this deal? After all, soft serve might seem like a small indulgence. But with the increasing cost of eating out and everyday items, small luxuries like this at an affordable price point matter more than ever. And when it comes from a brand like FamilyMart—known for their Japanese-inspired snacks, convenience, and quality—you know it’s going to be a delicious bargain.
What Makes the Hokkaido White Chocolate Sofuto Special?
FamilyMart’s Sofuto range has always been a customer favourite, whether it’s the signature Matcha, Belgian Dark Chocolate, or now this creamy Hokkaido White Chocolate variant. Inspired by Hokkaido’s famed dairy, this soft serve is rich, velvety, and beautifully smooth on the tongue. The flavour is delicate yet luxurious—sweet but not overwhelming. It’s the kind of dessert that appeals to both adults and kids alike.
What makes this limited-time offer particularly enticing is the price drop. The Hokkaido White Chocolate Sofuto normally retails at a higher price point. At RM1.99, this is an affordable way to indulge a craving or enjoy a quick dessert without needing to plan a whole outing.
A Budget-Friendly Treat in Between Errands
Whether someone’s commuting after work, grabbing a quick lunch, or simply popping into a FamilyMart outlet for a drink or snack, adding a RM1.99 Sofuto to the mix feels like a sweet reward. For students and young adults especially, it’s an easy pick-me-up that won’t break the bank.
And with the promotion running for over a month, there’s ample time to enjoy it more than once. It also makes for a great casual treat when catching up with friends or simply needing a break from a hectic day.
Perfect for the Festive Season
The timing of this promotion couldn’t be better. With the Ramadan and Raya season falling within this period, many people are attending open houses, breaking fast with loved ones, or enjoying time together. After a big family meal or buffet-style buka puasa, a light, cold dessert hits just the right note. The Hokkaido White Chocolate Sofuto offers a refreshing finish to a heavy meal—and its creamy coolness is bound to be a crowd-pleaser.
Moreover, festive seasons are typically filled with spending, and budgets can stretch thin. So, deals like this, where one can still indulge in a premium-style dessert for a low cost, are exactly what savvy consumers look out for.
Important Notes for Shoppers
There are a few key things to remember about this promotion. It’s only valid for in-store purchases—which means visitors need to physically head to one of the participating FamilyMart outlets. This can be a good thing: with so many locations nationwide, finding one nearby is rarely an issue. It also gives shoppers a reason to explore what other snacks or seasonal items might be available.
However, the deal does not apply at KLIA2 or Genting Highlands outlets, nor is it valid for online orders. So if anyone is passing through an airport or up in the highlands, unfortunately, this offer won’t be available there. Also, like many popular FamilyMart items, stock is limited—so it’s on a while-stocks-last basis.
Why You Shouldn’t Miss Out
Aside from the clear value-for-money appeal, this promotion stands out because of the experience it offers. It’s not just about eating ice cream; it’s about pausing your day for a moment of joy. In the middle of busy schedules and rising costs, being able to treat oneself to something creamy, cold, and satisfying at a mere RM1.99 is something people will appreciate.
If anyone has yet to try FamilyMart’s Sofuto range, this is the perfect opportunity. And for those who are already fans, it’s a great reason to revisit the brand and enjoy a different flavour variant.
For parents with kids, this makes for a wallet-friendly family dessert run. For couples, it’s a cute shared moment after dinner. For solo snackers, it’s a five-minute escape into creamy, dreamy indulgence. And for bargain hunters? It’s a smart and sweet score.
Don’t Forget to Share the Joy
Deals like this also make excellent word-of-mouth promotions. Those who enjoy their Hokkaido White Chocolate Sofuto can snap a quick photo, share it on social media, and encourage their friends to join in. After all, who doesn’t love a good dessert recommendation, especially when it comes with a wallet-friendly price?
For those who frequent FamilyMart often, combining this Sofuto treat with other current store offerings—like oden, snacks, and hot meals—can create a quick, satisfying meal experience that still stays under budget.
So whether someone is passing by a store or planning a quick dessert outing, now is the best time to indulge a little with FamilyMart’s limited-time promotion. But remember—it’s only available while stocks last, so don’t wait too long to enjoy it.
Promotional/Event Details:
Date: 19 March–22 April 2025
Time: During Store Operating Hours
Venue: All FamilyMart outlets in Malaysia, excluding KLIA2 and Genting Highlands (in-store only)
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