Looking for a tasty treat on a budget this week? Here’s something that should catch the eye of every Korean food lover in Malaysia—CU Malaysia is turning four this April, and they’re celebrating their anniversary with a flavourful promotion that will leave both bellies and wallets feeling full.
From 8 to 13 April 2025, shoppers can enjoy a 20% discount on either Gimbap or Cup Bap—two of CU’s signature Korean-style meals—when purchased through the myNEWS app. Yes, that means no minimum spend and no complicated hoops to jump through. Just order through the app, pick your favourite Gimbap or Cup Bap, and the discount is all yours.
Let’s dive into why this deal is worth making a trip for—and why this week is the perfect time to get to know CU Malaysia if you haven’t already.
Why CU Malaysia’s Anniversary Promo is Worth a Visit
CU Malaysia is one of those brands that brings a genuine taste of Korea to local convenience stores, making it possible to enjoy an authentic Korean meal without having to book a table at a restaurant or splurge on an imported delivery. With their signature ready-to-eat offerings like Gimbap and Cup Bap, they’ve managed to combine the speed of convenience food with the quality and flair of Korean cuisine.
Gimbap, for the uninitiated, is Korea’s answer to the Japanese sushi roll—but make no mistake, it has a flavour and character all of its own. Made with rice, vegetables, and various fillings wrapped in seaweed, it’s the kind of meal that’s great for a quick bite, a light lunch, or even a guilt-free snack during a long day.
Cup Bap, on the other hand, is Korean comfort food in a bowl—rice, toppings, sauces, and protein options layered together in a cup that’s hearty and satisfying. Whether you’re a fan of spicy gochujang sauces, sweet bulgogi beef, or crispy chicken katsu, there’s something in their range to hit the spot.
A Deal that Rewards Loyal App Users
The promotion is exclusive to purchases made through the myNEWS app, which is a smart way of thanking their loyal digital-savvy shoppers. It’s quick to download, easy to use, and actually opens the door to a lot of other perks too—from earning points on every purchase to receiving personalised promotions and updates.
This 20% OFF deal encourages both regulars and newcomers to try the app if they haven’t already, and the rewards come almost instantly. No need to collect ten stamps or reach a specific spending threshold—just select a Gimbap or Cup Bap via the app and enjoy the discounted price right away.
So whether it’s lunchtime at work, a late-night snack run, or a casual outing with friends, CU Malaysia has made it easier (and cheaper) to indulge in Korean food on the go.
Why Now Is the Perfect Time to Visit CU Malaysia
Here’s the thing about good deals: they don’t last forever. This promotion only runs for six days, from 8 to 13 April 2025, so those interested should make plans sooner rather than later.
Also, if anyone’s never tried Korean food before, this is a friendly and low-cost way to dip their toes into the trend. CU Malaysia’s Gimbap and Cup Bap are customer favourites for good reason—they’re affordable, filling, and bursting with flavour, all without the intimidating price tag of a full Korean BBQ meal.
And for those who already know the joy of biting into a spicy Tuna Mayo Gimbap or a warm Teriyaki Chicken Cup Bap, this is a great opportunity to stock up or enjoy their favourites at a fraction of the price.
Making Meals More Affordable in 2025
With rising costs across many daily necessities, it’s always refreshing to see brands celebrating milestones by giving back to their customers. CU Malaysia has been steadily growing their presence and fanbase over the past four years, thanks to their high-quality Korean-inspired selections and their knack for keeping things fresh and exciting in the convenience food category.
By rolling out this simple yet generous promotion, they’re letting their shoppers know they’re appreciated—and giving everyone a tasty reason to celebrate with them. Whether it’s students on a tight budget, busy professionals grabbing something quick, or curious foodies exploring something new, this deal ticks all the boxes.
How to Redeem the Offer
It couldn’t be easier:
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Download the myNEWS app (available on both Google Play and Apple App Store).
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Browse CU Malaysia’s offerings in the app and add either a Gimbap or Cup Bap to the cart.
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Check out during the promo period (8-13 April 2025) and enjoy 20% off automatically.
There’s no promo code required, no voucher to print out—just use the app and the discount is applied. This not only keeps things convenient but also encourages people to use the app for future rewards, making every CU run a little more rewarding.
A Celebration Worth Joining
CU Malaysia’s 4th anniversary isn’t just about marking another year of operations—it’s about celebrating how far they’ve come and where they’re headed. From their very first outlet to now being a go-to destination for fans of Korean convenience food, CU has carved out a unique space in Malaysia’s food scene.
By offering this limited-time 20% discount, they’re inviting both new customers and long-time fans to join in the celebration. And honestly, what better way to toast to four years of delicious growth than with some of the tastiest Korean bites around?
So, whether one is passing by a CU outlet, looking to try something new, or simply in need of a satisfying and affordable meal—this week is the time to do it. And with savings to match, it’s the kind of everyday luxury that won’t burn a hole in anyone’s pocket.
Promotional/Event Details:
Date: 8-13 April 2025
Time: All day, during operating hours
Venue: All CU Malaysia outlets via the myNEWS app
More info: CU Malaysia Facebook Post

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